Advertisement:

Meet Minami-San, Fujifilm’s Color Guru Since 50 Years and Now Bringing Fuji’s Color Science from Film to Digital

I originally shared this part of Elia’s video in this article, but then quickly saw, that it actually deserves a post for its own.

  • previous episode – Elia Locardi Meets Fujifilm Managers and has a talk with them at dinner

Take this article as tribute to Minami-San the color guru inside Fujifilm, since he is the person, who developed the original Fujifilm film stock and is now responsible for how the film simulations in new digital cameras perfectly match the original film stock.

Here is an excerpt from episode 5 of Elias “moments in time” series. The talk with Fuji’s color guru starts at minute 8:28.

  • Sam works for Fujifilm since 50 years
  • Sam started in the technical stuff
  • it does not sound difficult: measure the color of the film and then just transfer into digital. But it’s much more difficult than that
  • They shoot an image and then observe it on lightbox and then try to simulate it. It’s very difficult
  • his favorite camera is the Fujifilm TX-1
  • difference between actual color and memory color
  • Fujifilm spent a lot of time to study how we remember colors
  • Velvia film was aimed to produce better color on nature scenery

I thought it is interesting to see the guy, who makes so many Fujifilm X and GFX shooters happy, by putting his working live into the science of colors.

And remember: the good things always appear on FujiRumors first, so make sure to follow us on Facebook, Instagram, RSS-feed, Youtube, Flipboard and Twitter

Our Owners Groups

Our Facebook Pages

Elia Locardi Meets Fujifilm Managers and Asks if there is Need for High Resolution Cameras, when 90% of Images Go on Instagram

Moments in Time

Elia Locardi is currently releasing a beautiful series of “moments in time” videos.

We can’t cover them all here, so we will focus only on episode 6, where he sits down with Fujifilm managers at dinner.

Check out the video down below.

I HOPE YOU WILL READ THIS: first thanks to the reader, who sent me the link to the videos. It’s people like you, who help my work a lot and keep FR on top of everything Fujifilm X and GFX.

HANG ON ONE MORE SENTENCE: To all other fellow FR-readers, whatever you spot that could be of interest for the Fuji community, you can send it to me via email (fujirumor@gmail.com), anonymous rumor box (on the right side of the page), or even personal message on facebook, twitter or instagram. As much effort as I put into FR, I simply can’t spot everything. Hence, your support is vital for keeping FR fast, fresh and interesting.

High Resolution Cameras vs Instagram

** CLICK HERE to Read the Rest of the Article **

Fujifilm X-T3 vs Sony a7III, Buying Fujifilm on a Budget, Lenstip XF16mm f/2.8 review and Much More (Fuji X Cameras/Lens Roundup)

I do receive lots of email requests from fellow Fuji X shooters asking to be featured. And it is my pleasure to cut out regulary a space for you guys here on FujiRumors.

However, the requests are many, and the content on FujiRumors is overall very rich, so sometimes it takes a bit longer to be featured.

But I don’t forget any single one of you, and you’ll all be featured at some point. I just ask for a little bit of patience :).

Cover Stories

** CLICK HERE to Read the Rest of the Article **

Release Timeline for Fujifilm X-T4, X-H2, X-T40, X-Pro3, X100V, X-E4, X-T200 and X-A6 Based on Fuji’s Previous Camera Releases

Fujifilm Timeline

Almost 1 year ago, I published a release timeline of Fujifilm cameras, and, based on that timeline, I made guesses on when a successor could come.

Turns out that, so far, our timeline was pretty accurate. In fact, based on Fuji’s release schedule, we predicted:

  • Prediction: X-T30 in February 2019 – Reality: January 2019 – Accuracy: 1 month off
  • Prediction: X-Pro3 in January 202o – Reality: around October 2019 – Accuracy: about 3 months off

Now I thought it’s time to update our timeline, because:

  • some cameras have already been announced (X-T30) and others will be announced soon (X-Pro3)
  • this time we include cameras not listed last time (X-T200 and X-A6)

Down below you find the updated release timeline for:

The X-T4/X-H2 Grain of Salt Corner

Keep in mind that this camera replacement timeline is NOT based ON RUMORS, but on past camera release schedule of Fujifilm.

Hence, take it with a grain of salt, especially when it comes to Fujifilm X-H2 and Fujifilm X-T4 release. The timing between X-H1 and X-T3 has proven to be very damaging for X-H1 sales, so there might be some changes here.

In fact, according to our sources, the Fujifilm X-H2 might not even come in 2020! But I want to wait for more details and confirmations, before changing the below timeline.

Speaking of X-H2 and X-T4, the FujiRumors community has voted on various Fujifilm X-H2 and X-T4 release timing options. Check out the poll results here (I voted for the option currently on the 3rd position).

Our Owners Groups

Our Facebook Pages

Fujifilm X Camera Release Timeline

** CLICK HERE to Read the Rest of the Article **

DPReview Fujifilm GFX100 Review: “Image Quality? Sensational! The Best We Have Ever Reviewed. Outperforms FULL FRAME”

Fujifilm GFX100

DPReview published their full Fujifilm GFX100 review.

It’s not a perfect camera, but from the image quality point of view, it is simply the best camera DPReview has ever tested.

Senior editor Barney Britton says:

The GFX 100 is the first medium format camera I’ve ever used – film or digital – which doesn’t feel like a compromise. In almost all respects, the GFX 100 handles like a professional DSLR, but with all of the benefits of mirrorless, plus excellent 4K video capabilities and the unimpeachable image quality offered by a cutting-edge sensor. It’s not perfect, and it’s not cheap, but if I was a working professional photographer I’d buy a GFX 100 in a heartbeat.

Compared to other high resolution cameras:

Having said that the GFX 100 significantly outperforms full frame cameras, we should still consider the Panasonic Lumix DC-S1R, since it’s able to shoot and combine multiple shots in order to offer resolution and light capture (and hence tonal quality) comparable to a larger sensor. But, while it does so in a smaller, lighter body and doesn’t have any phase detection elements to limit its usable dynamic range, its multi-shot mode only gets its best results when tripod-mounted, and applied to static subjects (and its use of electronic shutter limits its use with strobes). For most high-res applications, the GFX is the simpler, stronger, and yes, more expensive option. […]

 If you need the quality it brings, the Phase One will outperform the Fujifilm, but if you can put up with the (sensational) image quality of the Fujifilm, then its smaller size, image stabilization, increased battery life, attractive JPEGs and video capabilities make it a much more flexible tool for considerably less money.

You can read the full review at DPReview here.

Fujifilm GFX 100: B&H Photo, AmazonUS, Adorama, Focuscamera

Follow FujiRumors: Facebook, Flipboard, Instagram, RSS-feed, Youtube and Twitter

The GFX Community

What we like What we don’t
  • Stunning images in terms of both resolution and tonal quality
  • Image stabilization makes it easier to get full benefit of 100MP resolution
  • GF lenses live up to the resolution demands
  • Autofocus is swift and accurate by medium format standards
  • Impressive video quality and specifications
  • Viewfinder is highly detailed and compatible with existing tilt/articulation accessory
  • Twin batteries give solid ‘in the field’ endurance
  • Chargeable/operable over USB
  • Control dials feel small and cheap
  • Autofocus performance isn’t impressive compared to smaller format cameras
  • Portrait orientation grip is slim and slippery
  • Portrait orientation controls don’t mimic normal orientation layout
  • On-sensor AF causes banding, slightly limiting usable dynamic range
  • We found it hard to find a dial setup that worked smoothly