BREAKING: Another Fujinon XF f/1.4 Prime Lens Coming 2021 in Addition to XF18mmF1.4 (Not XF35mmF1.4 R WR)


Fujifilm recently said that there will be “more lenses for X and GFX mount” coming in 2021.

Of course one of those will be the Fujinon XF18mmF1.4 R WR which is on the official roadmap.

And that’s already it, no other lenses are the latest Fujinon X and GFX roadmaps.

However, FujiRumors already exclusively leaked for you that there will be also:

Now trusted sources contacted me, saying that one more lens coming in 2021 will be a Fujinon XF f/1.4 prime lens. As we told you recently, it won’t be the XF35mmF1.4 R WR, though.

So, another nice and fast f/1.4 prime will join the X club in 2021.

What’s your top wish?

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The Three Million Dollar Camera Bag and Smart Tripod Head Kickstarter Campaigns are Ending


There are two kickstarter campaigns that are ending soon and that could be interesting for photographers.

Together, they raised 3 million dollars!

Disclaimer: Remember to do your research with any crowdfunding project. Despite Kickstarter having its security and safety standards, as with any crowdfunded campaign, there’s always the risk of the product or service never coming to fruition.FujiRumors participates to the Kickbooster affiliate platform which includes this product.


Save €500/£450 on Selected Fujinon GF Lenses in Europe


Well, nice to see Europe catching up with the amazing GF lens deals in USA, where there is a $500 mail-in rebate on the following lenses:

Now the very same deals now run also in Europe, from Germany to UK, from France to Italy, except that the GF110mm is replaced by the GF45mm. This time it seems that Amazon is excluded from the official retailer list participating to this deal.

As I pre-ordered a GFX100S myself, I am now torn between the GF32-64mmF4 and the GF45-100mmF4 for landscape photography, and this deals is just great timing from Fujifilm. Thanks!!!

Fujifilm UK/IT GFX100S Trade in Deal

Fujifilm UK and Fujifilm IT decided that it’s time to get rid of your full frame gear and offers you £450 trade in bonus (on top of the trade-in value of your FF camera) if you purchase the Fujifilm GFX100S. You can also trade in other medium format gear (full list below). And not only that. If you buy the Fujifilm GFX100S, you’ll get the Fujifilm BC-W235 dual battery charger for free or a free NP-W235 battery.

Fujifilm GFX100S
USA: BHphoto / AmazonUS / Adorama / Focuscamera / Moment
MHG-GFX S hand grip: BHphoto / AmazonUS / Adorama
EU: AmazonDE / CalumetDE / WexUK / Parkc.UK / AmazonUK / PCHstore

Fujinon GF80mmF1.7
USA: BHphoto / AmazonUS / Adorama / Focuscamera / Moment
EU: AmazonDE / CalumetDE / WexUK / Parkc.UK / AmazonUK / PCHstore

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Fujiflm X/GFX Deas in EU/UK


Fujifilm X-E4 in Stock and Shipping at Adorama (with XF27mmF2.8 R WR bundle)


The Fujifilm X-E4 is actually supposed to start shipping on March 11, but Adorama has all versions (body only or with XF27mmF2.8 II bundle) in stock and ready to ship already. The lens only is still just on pre-order.

A FR-reader contacted me and told me he will get his X-E4 tomorrow from Adorama.

BHphoto here and AmazonUS here still mark it as available for pre-order and shipping March 11.


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