Half A Million Dollar Raised in No Time: Peter McKinnon X NOMATIC Everyday Camera Bag Line Now on Kickstarter

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Bag in 2019, Peter McKinnon launched his first and extremely successful NOMATIC camera bag.

Now he launched another kickstarter campaign on new versions in different sizes of the X Nomatic, and they already raised half a million dollar in no time!

You can check out all the details on the dedicated kickstarter page here.

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Everything You Need To Know About Fujifilm Instax, Including Instax Close-Up Lens and Telephoto/Wide Adapter

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Recently Fujifilm  released the Instax Mini 40. It looks good, but what the community really wants, is an Instax wide printer. So much so, that FR-readers even made a concept of an Instax Wide printer here.

I hope Fujifilm will receive our message at some point.

And while waiting and hoping for that day to come at some point, let’s take a look on what the Instax world is offering now.

A nice summary and buying guide can be found at B&H Explora here in the article “Everything you need to know about Fujifilm Instax“.

And while it is not the most recent article, it still included some stuff, that I was completely unaware off.

For example, I had no idea that Fujifilm was offeringan  INSTAX Mini 7S Close-Up Lens, at it costs $4 only! Also, Holga offers a Tele & Wide Lens Kit, also for Instax Mini 7s.

Feel free to check out the article here.

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Fujinon XF18mm f/1.4 Product Images Leaked

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The product images of the upcoming Fujinon XF18,m f/1.4  R LM WR have leaked by nokishita.

FR readers know that it will be announced on April 15.

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via nokishita

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Fujifilm Wins 29 Red Dot Awards including GFX100S, X-E4, XF50mmF1.0 and More

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29 products, the largest number ever, received the world-famous “Red Dot Design Award”

Ultra-short throw projector “FUJIFILM PROJECTOR Z8000” won the highest award “Best of the Best Award”

Products in various business fields are highly evaluated for their designs that realize not only beautiful appearance but also excellent functions and performance

Fujifilm Co., Ltd. (President: Kenji Sukeno) is a “Red Dot Design Award: Product Design 2021” sponsored by the “Nordline Westfalen Design Center” based in Essen, Germany. We are pleased to announce that 29 products such as the instant camera instax “Cheki” series and the digital cameras “X series” and “GFX series” have won the “Red Dot Design Award 2021”. Among them, the ultra-short throw projector “FUJIFILM PROJECTOR Z8000” won the “Best of the Best Award”, which is the highest award of the same award.

This time, 29 products, which is the largest number ever for our company, have been awarded, and this is highly evaluated for the design that maximizes not only the beautiful appearance but also the excellent functions and performance.

The “Red Dot Design Award” is an international design award established in 1955. It is judged based on criteria such as design innovation, functionality, ergonomics, ecology, and durability, and is awarded to excellent products. This award is one of the three major design awards in the world, along with the “iF design award” in Germany and the “IDEA” in the United States. This year, about 7,800 entries were submitted from all over the world and were judged by internationally active design experts.

We pursue functions and performance in the development of all products and services, and are working on design development that maximizes the excellent functions and performance. Going forward, we will continue to aim to create new value for our products by realizing designs that are not limited to the beauty of the exterior design, but are thoroughly focused on easy and comfortable operability and portability.

Red Dot Design Award 2021″ winning products (24 products excluding 5 unpublished products)

  1. Ultra-short throw projector “FUJIFILM PROJECTOR Z8000”
  2. Instant camera “Cheki” “instax mini 7+”
  3. Instant camera “Cheki” “instax mini 11”
  4. Instant camera “Cheki” “instax SQUARE SQ1”
  5. Mirrorless digital camera “FUJIFILM GFX 100S”
  6. Mirrorless digital camera “FUJIFILM X-T4”
  7. Mirrorless digital camera “FUJIFILM X-E4”
  8. Mirrorless digital camera “Fujifilm X-S10
  9. Mirrorless digital camera “Fujifilm X100V”
  10. Fujinon lens XF50mmF1.0 R WR
  11. Fujinon lens XF10-24mmF4 R OIS WR
  12. Fujinon lens GF30mmF3.5 R WR
  13. Fujinon lens GF100-200mmF5.6 R LM OIS WR
  14. Broadcast zoom lens “FUJINON UA 107 x 8.4 BESM AF
  15. Broadcast zoom lens “FUJINON UA 24 x 7.8 BERD S6 B
  16. Broadcast zoom lens “FUJINON HP 66 x 15.2-ESM
  17. Broadcast zoom lens “FUJINON HP 12 x 7.6 ERD-S9
  18. Zoom lens for cinema camera “FUJINON Premista 19-45mm T2.9
  19. Binoculars “FUJINON HYPER-CLARITY HC 8 × 42/10 × 42”
  20. Endoscope function expansion unit “EX-1”
  21. Clinical chemistry analyzer “DRI-CHEM NX600”
  22. Mouthpiece “B1” with splash reduction function for endoscopes
  23. Inkjet solution “UVIQUE”
  24. Magnetic tape storage media “FUJIFILM LTO Ultrium8 data cartridge”

Down below a more detailed introduction on the awarded products.

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Clarifying Why Some Fujinon XF27mmF2.8 R WR Come with Lens Hood and Others Not

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There is a bit of confusion going on, and quite frankly also some undeserved sh*tstorm on Fujifilm.

So let me clarify.

Along with the Fujinon XF27mmF2.8 R WR, Fujifilm also released a new LH-XF27 lens hood and the LHCP-27 lens hood cap.

Here is the thing:

When unboxing their new XF27mmF2.8 R WR, some FR-readers noticed that the LH-XF27 and the LHCP-27 are included in the box, while others did not get these accessories along with their new lens.

The reason for this is simple:

If you bought the XF27mmF2.8 R WR only, then you’ll get the LH-XF27 and the LHCP-27 included with your purchase. If you got it bundled with the Fujifilm X-E4, then the LH-XF27 and LHCP-27 are not included.

This confused some X shooters and others also got quite frustrated about it and dropped angry one star reviews on this lens complaining about it.

But while I understand the confusion, I can’t comprehend such heated spirits and certainly it’s an overkill to give the lens a 1 star review for that.

Why?

Because the Fujinon XF27mmF2.8 R WR costs $400 if purchased alone. But if you grab it with X-E4, then you’ll get the XF27mmF2.8 R WR for only $200 on top of the X-E4 body only price.

So yep, you save $200 if you buy the XF27MKII with X-E4.

In the light of the $200 saved, it should not break the bank to pay the few bucks it needs to get both these accessories separately.

Yes, sure, it wouldn’t have broken Fuji’s bank either to just include these accessories also when bundled with the X-E4. But given the $200 rebate on the lens, if you grab it with the X-E4, customers will still make a hell of a deal.

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