Top 10 October Posts: New Fujifilm GFX100 Rumors, New Firmware, Fujifilm X-E4 Rumors, X-S10 Attack on SONY, New Roadmap & More

So, here are the top 10 posts for October.

  1. Fujifilm X-S10 rumors (several posts with the top 3 being the leaked images, the layout explanation and the press release)
  2. New Firmware for Fujifilm X-T3 and X-H1 Released
  3. RUMOR: New Fujifilm X Lens Roadmap Coming Soon
  4. Next Fujinon X Mount Roadmap to Include Fujinon XF 18mmF1.4 WR
  5. Fujifilm X-E4 Coming in First Quarter 2021
  6. Fujifilm X-S10: Attack on SONY (& Co), Why it is NOT an X-T40/X-H10
  7. Fujifilm Digital Camera Range: Making Sense of the Line-Up, What Should be Dropped, What Should Stay… and Where is the X-H Line?
  8. Next Fujifilm GFX with 102 Megapixel (not Monochrome) and Much Smaller than Fujifilm GFX100
  9. IBIS COMPARISON: Fujifilm X-S10 vs X-H1 vs X-T4 – Smarter Wiring, 30% Smaller Side by Side with Older IBIS Units
  10. New Fujifilm Camera FF200003 Registered: Fujifilm X-E4, New Fujifilm GFX or Surprise Camera X-T40 or X80?

Bonus Posts You Should not Have missed:

  1. Fujinon XF70-300mmF4-5.6 vs XF55-200mmF3.5-4.8 vs XF100-400mmF4.5-5.6 vs XC50-230mmF4.5-6.7
  2. SIZE COMPARISON: Fujinon XF18mmF1.4 vs XF16mmF1.4 vs XF23mmF1.4
  3. Fujinon XF Wildlife Photography Lenses Needed, Base ISO 100, Firmware Wishes and More
  4. Good Bye, X-T1: I Sold my Fujifilm X-T1 Today – About Love for Dials and the Story Behind my Favorite X-T1 Image
  5. The X-Pan Rebirth of Fujifilm X-Pro1

Stay tuned for more fun coming in November ;).

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Fujifilm X-T3 New Features Guide for Firmware 4.00

Fujifilm has just released firmware 4.00 for Fujifilm X-T3.

It’s a major update, and hence it requires an update to the manual.

You can download the new features guide in several languages:

For more details about the firmware and the download link, check out our previous article here.

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Fujifilm Digital Camera Range: Making Sense of the Line-Up, What Should be Dropped, What Should Stay… and Where is the X-H Line?

Fujifilm shared this Pyramid explaining their Current Camera Line-up
Fujifilm shared this Pyramid explaining their Current Camera Line-up

I already said it in my X-S10, Attack on Sony article: the Fujifilm X-S10 makes a whole lot of sense.

And yet, I do understand one of the critiques made to Fujifilm: their line-up is huge and potentially confusing.

There are indeed some lines, that in some occasions do not not differentiated themselves enough from each other.

But this is an issue Fujifilm realized and I feel that they are taking care of it, for example:

  • the Fujifilm X-Pro3 is a unique machine, with a concept, so far nowhere to find
  • Fujifilm is aware that the the Fujifilm X-H2 must differentiate stronger from the X-T* line in order to continue to evolve separately

Fujifilm understands the problem and is finding ways to separate the lines better.

And yet… there are some lines that should be dropped, in my opinion.

Let’s take a look it at, by using an official Fujifilm media sheet that has been sent to me, which shows a pyramid with all Fujifilm X series cameras listed and ordered by Fujifilm itself.

The Red Zone

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Additional Fujifilm X-S10 Media Slides: 27% Lighter IBIS, New Heat Sink Design for Longer Video Recording and More

I have received additional official media slides about the Fujifilm X-S10.

I’ll share them all down below for you to check out. You’ll maybe learn a few more little tidbits, for example:

  • a new heat sink has been designed, which transfer the heat to the magnesium allow body of the X-S10. This allows for more efficient heat dissipation and therefore allows for longer movie recording times
  • not only the X-S10 has a 30% smaller IBIS, but it is also 27% lighter IBIS unit compared to X-T4 and almost twice as light compared to X-H1 IBIS

You can see the slides with the new heat sink design, the IBIS data, and more down below.

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Media Slides

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Oh, Look! Blockbuster MONSTER HUNTER Poster Image Snapped with Fujifilm X Series Gear… Although it’s Not Full Frame ;)

Evidently some still don’t get it that APS-C is not for Pros, and this is why we continue to see this:

And now we can add another one to the bunch.

The upcoming Hollywood blockbuster “Monster Hunter” poster image has been taken on a Fujifilm X-T2 (with XF50-140mmF2.8 lens) by fellow Fujifilm X shooter Coco Van Oppens (IG: Cocostills  – IG: monsterhuntermovie)

Coco has shared this information here at our massive X-T group.

I will share the trailer of the movie below, as well as a 1 hour interview with Coco (I’ll let it start at minute 47:08 for you, which is when she talks about the gear she uses. But make sure to watch it all as soon as you have time).

Here is some of the gear she uses:

  • Fujifilm X-T2 / X-T3
  • Fujifilm X-H1
  • XF 16-55mmF2.8
  • XF 50-140mmF2.8

She is looking at the Fujifilm X-T4 as well.

Why does she like Fuji? A lot of reasons:

  • the dials – she does not need to go through the menu
  • electronic shutter
  • fast autofocus
  • out of camera quality

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Video + Interview

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Fujifilm X-S10 New IBIS Small Enough for Fujifilm X-E4?

Recently FujiRumors broke the rumor about the Fujifilm X-E4 to come in early 2021.

The rumor triggered a stunning number of 230+ comments, and many of them are, as to expect, speculations and wishes about the features of the Fujifilm X-E4.

One of the hot topics was if the X-E4 has IBIS or not.

At this point in time I do not know the answer to this question.

All I could do is to try to imagine if the new smaller IBIS of the Fujifilm X-S10 would fit in the small body of the Fujifilm X-E3.

So I searched long on the internet, until I found a nice and clear technical Fujifilm official sketch of the Fujifilm X-S10 IBIS.

Based on that sketch, I was able to virutally mount the IBIS unit of the X-S10 with high accuracy on the Fujifilm X-E3.

The result is clear: it fits!

And not only it fits, but it seems that it would leave still enough room for the other components, as it would not take away precious space to the EVF, the battery compartment, etc.

Again, I have no idea if the Fujifilm X-E4 will have IBIS (and if anyone out there knows the answer to this question, feel free to let me know via fujirumor@gmail.com or via personal message on social media).

But it certainly looks like if Fujifilm wanted, they could squeeze IBIS into the Fujifilm X-E4, of course provided that the X-E4 keeps the body size of the X-E3 and doesn’t make the X-E4 much smaller than the current X-E3, which is another thing I have no idea of (if X-E4 will have same size of X-E3).

So, there is still a lot we have to find out about the Fujifilm X-E4, and if you are interested, then you should definitely follow FujiRumors.

With all that said… take care, share love, take pictures and see you soon in the next article.

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ePhotozine Fujinon XF50mm f/1.0 Review: “Top Tier Performance, Impressive Chromatic Aberration Performance… Magical!”

So, you are waiting for your pre-ordered Fujinon XF50mm f/1.0 to finally be shipped?

Well, then don’t read this post, or it will just make the waiting harder ;).

ePhotozine’s has just published their Fujinon XF50mm f/1.0 review, and it’s a very positive one.

For example, they write:

we suddenly realized we have shot about three times as many images than usual for a review. Clearly there is something that really gels with this Fujinon lens. It has that sense of being a “pixie dust” optic, one that has a little magic attached to it.

I like the reference they make to its “magic”, because Fujifilm deliberately tried to “copy” the magic of the Fujinon XF35mmF1.4. How? Well, Jonas Rask said it best:

The images coming from XF50mm f/1 R WR has those exact same undefinable traits that makes me love my XF35mm f/1.4 so much. The sharpness that is sharp, yet not overly sharp. A flattering kind of sharpness that seems more rounded, organic and less digital/clinical.

[…]You know that “magic” that everyone is referring to when talking about the old XF35mm f/1.4? […] The focus on making a character lens instead of a “perfect” lens. And that is EXACTLY what the XF50mm f/1 R WR is. A lens full of character, but not a perfect optical creation.

Now, Fujifilm can easily create clinically perfect sharp lenses (just look at the XF80mmF2.8 for example), but evidently this time, considering the goal of this lens, they decided that creating one with a special character was the smarter way to go.

Let’s move on.

As for the chromatic aberration, which is a serious challenge for any ultra-fast lens out there, ePhotozine writes:

CA (Chromatic Aberration) performance is also very impressive, centrally being close to zero as we stop down slightly. The edges are also kept under one half of a pixel, which is very satisfactory.

PROS:

  • Excellent sharpness
  • Low CA
  • Low flare
  • Low distortion
  • Portrait friendly at open aperture
  • Weather-resistant
  • Handles light sources at night well
  • Balances well with camera body

CONS:

Verdict:

[…] It performs really well, right in the top tier […]. Focusing is razor accurate. It is an absolute joy to use on the Fujifilm X-T4. It is an exciting lens to use, and has the aforementioned “pixie dust” magic ingredient. […] Overall, it has to be Highly Recommended.

You can read the full review and see the charts at ePhotozine here.

As you might know, Fujifilm is currently overwhelmed by the huge amount of pre-orders, a Fujifilm manager officially apologized for the shipping delay during the X summit, and here on FujiRumors it skyrocketed to the very top of the 2020 lens sales, far ahead of any other Fujinon lens.

Fujifilm crafted a massive winner.

Let’s hope they will also be able to ship it one day!!!

CORRECTION: Fujifilm Spain Says Classic Negative Firmware for Fujifilm X-T3 is NOT Confirmed… and I Wouldn’t Lose Hope Yet!

False Alarm

Just yesterday we reported how Fujifilm Spain said that the next X-T3 firmware update will include Classic Negative film simulation.

Now Fujifilm Spain is correcting their statement. They deleted the comment they made on Instagram and they contacted the Spanish website Fujistas and told them:

We have no official confirmation as to whether the new firmware update for the Fujifilm X-T3 camera will include the Classic Negative film simulation mode

Fujifilm Spain told Fujistas that they confused X-T3 with X-S10 (the latter one has Classic Negative).

That’s a huge pity, but if I was a Fujifilm X-T3 shooter, I wouldn’t give up hope.

Is there Still Hope?

Implementing Classic Negative to the Fujifilm X-T3 is something Fujifilm can do rather easily, as it shares the same processor of the X-T4 and X-S10. And I strongly believe that at some point somebody at the Japanese Fujifilm HQ will have a momentary lapse of reason and give out the order to put Classic Negative into the X-T3!

My idea? (not rumor)

Fujifilm might just want to wait a little bit longer to bring Classic Negative to the X-T3, to protect even more X-T4 sales, which started shipping only 6 months ago in the middle of a worldwide pandemic putting the world under lockdown and causing a worldwide economic crisis… not the best conditions to launch a new camera.

Don’t get me wrong, the X-T4 is like all other X-Tx cameras a hot seller for Fujifilm, but given how amazing* 2020 was so far, it probably didn’t meet the very high target sales Fujifilm envisioned for this camera.

Giving the X-T4 a little “artificial” firmware advantage helps a bit to bring its sales more in line with what Fujifilm was expecting and hoping.

And guys, we all want Fujifilm to survive and possibly even flourish in the camera market, and hence we must accept a bit of Realpolitik because of that.

With all that said, once X-T4 sales are better and probably passed its peak [which I expect to be in early spring 2021], I am confident Fujifilm will give us Classic Negative also on the X-T3.

*sarcastic statement

Fujifilm Spain: Classic Negative Film Simulation Coming to Fujifilm X-T3 via Firmware Update on October 28 – UPDATE

UPDATE: Fujifilm Spain has now deleted the comment and told to Spanish news sites that Classic Negative for X-T3 is not confirmed. Read all details here.

Fujifilm has recently officially announced a major firmware update for Fujifilm X-T3 to come on October 28.

To know what it will bring, check out this post.

Missing from the official list of features is the lovely Classic Negative film simulation (which I love to use for my street photos).

But there is hope!

According to a report by the Spanish website Fujistas, they got confirmation from Fujifilm Spain that Classic Negative will be included in the big Fujifilm X-T3 firmware 4.00 update of late October. And indeed, if you look at Fujifilm Spain Instagram, you can see they told to their followers that Classic Negative will be included.

So, let’s cross fingers. I really love Classic Negative on my X-T4, and I strongly hope that also all X-T3 shooters will soon be able to enjoy this beautiful film simulation, too.

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