BREAKING: Fujifilm GFX100 Pixel Shift Firmware coming in Late November

A long wait is going to end very soon.

  • October 2018 – FujiRumors shares the first rumor about pixel shift on GFX100
  • March 2019 – FujiRumors confirms the pixel shift rumor, but also says it won’t be ready for GFX100 launch
  • July 2019 – FujiRumors confirms once again: pixel shift will come for sure, but later

Still people where sceptical about my rumors. But all doubt was finally dissipated when Fujifilm officially announced the pixel shift firmare in Februaruy 2020.

And today I can tell you that the long wait will soon been over.

I have been informed by trusted sources (thanks), that the Fujifilm GFX100 pixel shift firmware will be released in late November.

The new pixel shift multishot feature will take 16 images, shift the sensor using IBIS and finally combine all images into one monstruous 400 megapixel file that will send your files into crop-heaven!

The very same second the firmware will go live, you’ll read about it here on FujiRumors. So definitely stay tuned on FujiRumors.

The GFX Community

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Top 10 October Posts: New Fujifilm GFX100 Rumors, New Firmware, Fujifilm X-E4 Rumors, X-S10 Attack on SONY, New Roadmap & More

Phew… that was a buy month!

Alone in October, here on FujiRumors we published 101 articles. That’s probably more articles than the hours of sleep I had the entire month!

But I hope all this mega-effort was worth it and you had a fun time reading FujiRumors.

What kept me so busy?

Well, surely the huge buzz around the big announcements, which culminated in the Fujifilm X summit and the official announcement of the Fujifilm X-S10, the XF10-24mmF4 MK II, the new X mount roadmap and the X-T3 firmware.

It was so busy, that making a Top 10 list is kind of limiting.

In fact, many in the top 10 were rumors about the Fujifilm X-S10. Hence, in order to avoid the X-S10 dominance in the list, and give space also to other relevant and interesting news, I will sum X-S10 rumors into one point.

So, here are the top 10 posts for October.

  1. Fujifilm X-S10 rumors (several posts with the top 3 being the leaked images, the layout explanation and the press release)
  2. New Firmware for Fujifilm X-T3 and X-H1 Released
  3. RUMOR: New Fujifilm X Lens Roadmap Coming Soon
  4. Next Fujinon X Mount Roadmap to Include Fujinon XF 18mmF1.4 WR
  5. Fujifilm X-E4 Coming in First Quarter 2021
  6. Fujifilm X-S10: Attack on SONY (& Co), Why it is NOT an X-T40/X-H10
  7. Fujifilm Digital Camera Range: Making Sense of the Line-Up, What Should be Dropped, What Should Stay… and Where is the X-H Line?
  8. Next Fujifilm GFX with 102 Megapixel (not Monochrome) and Much Smaller than Fujifilm GFX100
  9. IBIS COMPARISON: Fujifilm X-S10 vs X-H1 vs X-T4 – Smarter Wiring, 30% Smaller Side by Side with Older IBIS Units
  10. New Fujifilm Camera FF200003 Registered: Fujifilm X-E4, New Fujifilm GFX or Surprise Camera X-T40 or X80?

Bonus Posts You Should not Have missed:

  1. Fujinon XF70-300mmF4-5.6 vs XF55-200mmF3.5-4.8 vs XF100-400mmF4.5-5.6 vs XC50-230mmF4.5-6.7
  2. SIZE COMPARISON: Fujinon XF18mmF1.4 vs XF16mmF1.4 vs XF23mmF1.4
  3. Fujinon XF Wildlife Photography Lenses Needed, Base ISO 100, Firmware Wishes and More
  4. Good Bye, X-T1: I Sold my Fujifilm X-T1 Today – About Love for Dials and the Story Behind my Favorite X-T1 Image
  5. The X-Pan Rebirth of Fujifilm X-Pro1

Stay tuned for more fun coming in November ;).

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Laowa 15mm f/4.5 Zero-D Shift Lens Announced – Works on Fujiflm GFX with ± 8mm Shift

As we reported already back in back in March here that Laowa will launch a new Laowa 15mm f/4.5 Zero-D shift lens.

Now the lens has been officially announced. It works also on Fujfilm GFX with the ability to shift ± 8mm with no vignetting. Keep in mind you’ll need an adapter to make it work on the GFX.

You can access the official product page here, where you can check price, specs see sample images and more.

Some key features:

  • World’s widest shift lens
  • ±11mm shift amount (± 8mm on Fujifilm GFX with no vignetting as you can see from samples on official product page)
  • Large image circle
  • Zero-Distortion
  • High Image Quality
  • Extremely close focusing distance
  • 10-pin sunstars

Pre-order options:

  • Laowa 15mm f/4.5 Zero-D Shift:
    Venus Optics (available for pre-order with fastest shipping)
    BHphoto (coming soon)
    AmazonUS (coming soon)
    Adorama (coming soon)

Down below a few more details:

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Fujifilm Digital Camera Range: Making Sense of the Line-Up, What Should be Dropped, What Should Stay… and Where is the X-H Line?

Fujifilm shared this Pyramid explaining their Current Camera Line-up
Fujifilm shared this Pyramid explaining their Current Camera Line-up

I already said it in my X-S10, Attack on Sony article: the Fujifilm X-S10 makes a whole lot of sense.

And yet, I do understand one of the critiques made to Fujifilm: their line-up is huge and potentially confusing.

There are indeed some lines, that in some occasions do not not differentiated themselves enough from each other.

But this is an issue Fujifilm realized and I feel that they are taking care of it, for example:

  • the Fujifilm X-Pro3 is a unique machine, with a concept, so far nowhere to find
  • Fujifilm is aware that the the Fujifilm X-H2 must differentiate stronger from the X-T* line in order to continue to evolve separately

Fujifilm understands the problem and is finding ways to separate the lines better.

And yet… there are some lines that should be dropped, in my opinion.

Let’s take a look it at, by using an official Fujifilm media sheet that has been sent to me, which shows a pyramid with all Fujifilm X series cameras listed and ordered by Fujifilm itself.

The Red Zone

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