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Top Fujifilm Manager Toshihisa Iida: “We will NEVER go Full Frame”

Fujifilm Manager Interview

DPReivew just published the interview they had with top Fujifilm manager Toshihisa Iida at photokina 2018, which includes the clearest statement I have ever heard so far if Fujifilm will go full frame or not. It’s a clear “No, never!”

He also opens to the possiblity of an interchangeable lens Instax camera and maybe even cine lenses for the GFX system.

Here some excerpts of the interview.

Q: Will Fujifilm ever enter the full-frame market?
A: No, never. Because we don’t have that legacy – luckily or unluckily. We don’t see any point in Fujifilm entering that market, particularly since we have good APS-C and medium format systems. If we entered full-frame [our systems] would just start cannibalizing each other. We’re happy to stay with two completely independent systems.

Q: Do you see many of your users upgrading from X to GFX?
A: Not quite yet. Because they’re totally different systems. […] I hope that in near future more X Series customers will step up to GFX.

Q: GFX 50R and GFX 100S
A: All GFX 50R controls must be reachable with one hand, that was our concept for usability. We wanted the camera to be more suited to street, reportage and portrait photography. The forthcoming 100MP camera is more SLR style, with a detachable viewfinder, more similar to the 50S, but with an integrated battery grip for greater battery capacity. The sensor and the image stabilization system need more power. The biggest challenge was image stabilization.

Q: Will the viewfinder experience of the 100MP camera be better to the current GFX 50S and 50R?
A: It should be a lot better, yes, because the readout speed of the new sensor is a lot quicker. The sensor and the processor itself are both upgraded. The processor is much more powerful.

Q: Video features on Fujifilm cameras?
A: The forthcoming 100MP camera will be the first 4K/30p GFX camera. […] With the X Series we have a plan, for example to extend recording time, and make the menus more usable for still and video shooting.

Q: 100MP and 4K/30p represent a huge amount of data – is SD media still appropriate?
A: I think that SD media and HDMI output are enough for now

Q: Do you welcome third-party lens manufacturers that want to create lenses for XF and GF?
A: They’re not open standards as yet, but of course our customers want choice. We’re always considering what would benefit our customers, and more lenses are generally beneficial for customers.

Q: Should we expect to see more smaller, compact lenses for GF mount, like the forthcoming 50mm pancake?
A: Yes, in the future we’d like to expand our lineup of compact lenses for GF.

Q: In the past we’ve spoken about software corrections for some lenses. Do you see a future where your high-quality lenses could be made smaller using software?
A: We always prioritize optical quality first, minimizing software correction. That’s our policy at the moment, and I don’t think it will change. That’s why the APS-C format is important to us. We make the lenses as small as possible, without [a lot of] software correction.

Q: What are the challenges of designing fast focusing large-aperture lenses?
A: A brighter lens means that each element is heavier. So we need to build in more powerful focus actuators, but there’s limited space. So it’s always a tradeoff of lens brightness, focus speed, and how heavy the lens is.

Read the whole interview at dpreview here.

Fujifilm X-T3: BHphoto, AmazonUS, Adorama, Focuscamera

Fujifilm GFX 50R BHphoto, Adorama, AmazonUS

DON’T FORGET TO FOLLOW and JOIN:

Fujifilm X and GFX Camera and Lens Deals now With Fujifilm X-Pro2

Fuji US X Deals

Fujifilm GFX 50R / 50S
GFX 50R + GF63mm (save $1,000): BHphoto, Adorama, AmazonUS, FocusCamera
GFX 50R + GF45mm (save $1,000): BHphoto, Adorama, AmazonUS, FocusCamera
GFX 50R + GF32-64mm (save $800): BHphoto, Adorama, AmazonUS, FocusCamera

GFX 50S (save $1,000): BHphoto, Adorama, AmazonUS

Fujinon GF Lenses
GF 23mm (save $620): BHphoto, AmazonUS, Adorama, Focuscamera
GF 45mm (save $300): BHphoto, Adorama, AmazonUS, Focuscamera
GF 63mm (save $350): BHphoto, Adorama, AmazonUS, Focuscamera
GF 110mm (save $660): BHphoto, AmazonUS, Adorama, Focuscamera
GF 120mm (save $640): BHphoto, Adorama, AmazonUS, Focuscamera
GF 250mm (save 780): BHphoto, Adorama, AmazonUS
GF 32-64mm (save $550): BHphoto, Adorama, AmazonUS, Focuscamera

Fujifilm X Cameras
X-T3 + v. grip (save $130): BHphoto, AmazonUS, Adorama, Focuscamera
X-T3 + 18-55 + v. grip (save $130): BHphoto, AmazonUS, Adorama, Focuscamera
X-H1 (save $250): BHphoto, AmazonUS, Adorama, Focuscamera
X-H1 + v. grip (save $250): BHphoto, AmazonUS, Adorama, Focuscamera
X-T2 (save $500): BHphoto, AmazonUS, Adorama, Focuscamera
X-T2 + 18-55 (save $400): BHphoto, AmazonUS, Adorama, Focuscamera
X-E3 (save $100): BHphoto, AmazonUS, Adorama, Focuscamera
X-E3 + XF23mmF2 (save $100): BHphoto, AmazonUS, Adorama, Focuscamera
X-E3 + XF18-55 (save $200): BHphoto, AmazonUS, Adorama, Focuscamera
X-T100 (save $100): BHphoto, AmazonUS, Adorama, Focuscamera
X-T100 + XC15-45 (save $100): BHphoto, AmazonUS, Adorama, Focuscamera
X-T100 + XC50-230 (save $100): BHphoto, AmazonUS, Adorama, Focuscamera
X-T20 (save $150): BHphoto, Adorama, AmazonUS, FocusCamera
X-T20 + 18-55 (save $150): BHphoto, Adorama, AmazonUS, FocusCamera
X-T20 + 16-50 (save $150): BHphoto, Adorama, AmazonUS, FocusCamera
X-T20 + 15-45 (save $150): BHphoto, Adorama, AmazonUS, FocusCamera
X-Pro2 black body (save $200): BHphoto, AmazonUS, Adorama, FocusCamera
X-Pro2 + XF23/2 (save $250): BHphoto, AmazonUS, Adorama, FocusCamera
X-Pro2 + XF35/2 (save $250): BHphoto, AmazonUS, Adorama, FocusCamera
X-Pro2 + XF50/2 (save $250): BHphoto, AmazonUS, Adorama, FocusCamera
X-Pro2 graphite + 23/2 or 35/2 or 50/2 (save $200): BHphoto, AmazonUS, Adorama , FocusCamera
X-A3 + 15-45 (save $50): BHphoto, Adorama, AmazonUS, Focuscamera
X100F (save $100): BHphoto, Adorama, AmazonUS, Focuscamera

Fujinon Prime Lenses
XF 14mmF2.8 (save $150): BHphoto, AmazonUS, Adorama, FocusCamera
XF 16mmF1.4 WR (save $150): BHphoto, AmazonUS, Adorama
XF 18mmF2 (save $50): BHphoto, AmazonUS, Adorama, FocusCamera
XF 23mmF1.4 (save $100): BHphoto, AmazonUS, Adorama, FocusCamera
XF 23mmF2 WR (save $50): BHphoto, Adorama, AmazonUS
XF 27mmF2.8 (save $50): BHphoto, AmazonUS, Adorama, FocusCamera
XF 35mmF1.4 (save $50): BHphoto, AmazonUS, Adorama, FocusCamera
XF 35mmF2 WR (save $50): BHphoto, AmazonUS, Adorama, FocusCamera
XF 50mmF2 WR (save $50): BHphoto, Adorama, AmazonUS
XF 56mmF1.2 APD (save $150): BHphoto, AmazonUS, Adorama, FocusCamera
XF 56mmF1.2 (save $100): BHphoto, AmazonUS, Adorama, FocusCamera
XF 60mmF2.4 (save $50): BHphoto, AmazonUS, Adorama, FocusCamera
XF 80mmF2.8 OIS WR (save $150): BHphoto, AmazonUS, Adorama, FocusCamera
XF 90mmF2 WR (save $150): BHphoto, AmazonUS, Adorama, FocusCamera

Fujinon Zoom Lenses
XF 10-24mmF4 OIS (save $150): BHphoto, AmazonUS, Adorama, FocusCamera
XF 16-55mmF2.8 WR (save $200): BHphoto, AmazonUS, Adorama, FocusCamera
XF 18-55mmF2.8-4 OIS (save $100): BHphoto, AmazonUS, Adorama, FocusCamera
XF 18-135mmF3.5-5.6 OIS WR (save $100): BHphoto, AmazonUS, Adorama, FocusCamera
XF 50-140mmF2.8 OIS WR with Teleconverters option (save $200): BHphoto, AmazonUS, Adorama, FocusCamera
XF 55-200mmF3.5-4.8 OIS (save $100): BHphoto, AmazonUS, Adorama, FocusCamera
XF 100-400mmF4.5-5.6 OIS WR with Teleconverters option (save $300): BHphoto, AmazonUS, Adorama

Official Fujifilm Recommended Battery Chargers

Charge via USB Fujifilm X-T3*, X-T2*, X-H1*, X-E3*, X-T20*, X100F* and X100T*, X-T100**, X-A5**, X-A3**, XF10**.

*charging batteries while camera is ON or OFF
**charging batteries only while camera is OFF

Used Fuji X Gear Sale

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Fujifilm X-Pro2 now Up to $250 off

Fuji US X Deals

The Fujifilm X-Pro2 joins the latest Fujifilm US X deals wave (freebies included). You can now save:

X-Pro2 black body (save $200): BHphoto, AmazonUS, Adorama, FocusCamera
X-Pro2 + XF23/2 (save $250): BHphoto, AmazonUS, Adorama, FocusCamera
X-Pro2 + XF35/2 (save $250): BHphoto, AmazonUS, Adorama, FocusCamera
X-Pro2 + XF50/2 (save $250): BHphoto, AmazonUS, Adorama, FocusCamera
X-Pro2 graphite + 23/2 or 35/2 or 50/2 (save $200): BHphoto, AmazonUS, Adorama , FocusCamera

Also the Fujifilm X-T2 deals include freebies, which allow you to save even more than $500.

Fujifilm X-T2 (save $500): BHphoto, AmazonUS, Adorama, Focuscamera
Fujifilm X-T2 + 18-55 (save $400): BHphoto, AmazonUS, Adorama, Focuscamera

Full overview of current Fujifilm GFX and X Deals. Remember that X and GFX deals are avaialble also in Europe.

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Fujifilm X and GFX Savings Overview and 41% Discount on Fujifilm Recommended Anker Portable Power Bank

Fujifilm USA Sales

Full overview of current Fujifilm GFX and X Deals. Remember that X and GFX deals are avaialble also in Europe.

Official Fujifilm Recommended Battery Chargers

The Fujifilm recommended Anker PowerCore Speed 20000 PD is currently 41% off.

As we reported in this article, Fujifilm officially recommends this battery pack (and the Anker PowerCore+ 26800 PD) for charging the following Fujifilm cameras via USB: Fujifilm X-T3*, X-T2*, X-H1*, X-E3*, X-T20*, X100F* and X100T*, X-T100**, X-A5**, X-A3**, XF10**.

*charging batteries while camera is ON or OFF
**charging batteries only while camera is OFF

Fujifilm GFX 50R / 50S
GFX 50R + 45, 63 or 32-64 lens bundle (save $1,000): BHphoto, Adorama, AmazonUS, FocusCamera
GFX 50R + GF63mm (save $1,000): BHphoto, Adorama, AmazonUS, FocusCamera
GFX 50R + GF45mm (save $1,000): BHphoto, Adorama, AmazonUS, FocusCamera
GFX 50R + GF32-64mm (save $800): BHphoto, Adorama, AmazonUS, FocusCamera

GFX 50S (save $1,000): BHphoto, Adorama, AmazonUS

Fujinon GF Lenses
GF 23mm (save $620): BHphoto, AmazonUS, Adorama, Focuscamera
GF 45mm (save $300): BHphoto, Adorama, AmazonUS, Focuscamera
GF 63mm (save $350): BHphoto, Adorama, AmazonUS, Focuscamera
GF 110mm (save $660): BHphoto, AmazonUS, Adorama, Focuscamera
GF 120mm (save $640): BHphoto, Adorama, AmazonUS, Focuscamera
GF 250mm (save 780): BHphoto, Adorama, AmazonUS
GF 32-64mm (save $550): BHphoto, Adorama, AmazonUS, Focuscamera

Fujifilm X Cameras
Fujifilm X-T3 + v. grip (save $130): BHphoto, AmazonUS, Adorama, Focuscamera
Fujifilm X-T3 + 18-55 + v. grip (save $130): BHphoto, AmazonUS, Adorama, Focuscamera
Fujifilm X-H1 (save $250): BHphoto, AmazonUS, Adorama, Focuscamera
Fujifilm X-H1 + v. grip (save $250): BHphoto, AmazonUS, Adorama, Focuscamera
Fujifilm X-T2 (save $500): BHphoto, AmazonUS, Adorama, Focuscamera
Fujifilm X-T2 + 18-55 (save $400): BHphoto, AmazonUS, Adorama, Focuscamera
Fujifilm X-E3 (save $100): BHphoto, AmazonUS, Adorama, Focuscamera
Fujifilm X-E3 + XF23mmF2 (save $100): BHphoto, AmazonUS, Adorama, Focuscamera
Fujifilm X-E3 + XF18-55 (save $200): BHphoto, AmazonUS, Adorama, Focuscamera
Fujifilm X-T100 (save $100): BHphoto, AmazonUS, Adorama, Focuscamera
Fujifilm X-T100 + XC15-45 (save $100): BHphoto, AmazonUS, Adorama, Focuscamera
Fujifilm X-T100 + XC50-230 (save $100): BHphoto, AmazonUS, Adorama, Focuscamera
Fujifilm X-T20 (save $150): BHphoto, Adorama, AmazonUS, FocusCamera
Fujifilm X-T20 + 18-55 (save $150): BHphoto, Adorama, AmazonUS, FocusCamera
Fujifilm X-T20 + 16-50 (save $150): BHphoto, Adorama, AmazonUS, FocusCamera
Fujifilm X-T20 + 15-45 (save $150): BHphoto, Adorama, AmazonUS, FocusCamera
Fujifilm X-A3 + 15-45 (save $50): BHphoto, Adorama, AmazonUS, Focuscamera
Fujifilm X100F (save $100): BHphoto, Adorama, AmazonUS, Focuscamera

Fujinon Prime Lenses
XF 14mmF2.8 (save $150): BHphoto, AmazonUS, Adorama, FocusCamera
XF 16mmF1.4 WR (save $150): BHphoto, AmazonUS, Adorama
XF 18mmF2 (save $50): BHphoto, AmazonUS, Adorama, FocusCamera
XF 23mmF1.4 (save $100): BHphoto, AmazonUS, Adorama, FocusCamera
XF 23mmF2 WR (save $50): BHphoto, Adorama, AmazonUS
XF 27mmF2.8 (save $50): BHphoto, AmazonUS, Adorama, FocusCamera
XF 35mmF1.4 (save $50): BHphoto, AmazonUS, Adorama, FocusCamera
XF 35mmF2 WR (save $50): BHphoto, AmazonUS, Adorama, FocusCamera
XF 50mmF2 WR (save $50): BHphoto, Adorama, AmazonUS
XF 56mmF1.2 APD (save $150): BHphoto, AmazonUS, Adorama, FocusCamera
XF 56mmF1.2 (save $100): BHphoto, AmazonUS, Adorama, FocusCamera
XF 60mmF2.4 (save $50): BHphoto, AmazonUS, Adorama, FocusCamera
XF 80mmF2.8 OIS WR (save $150): BHphoto, AmazonUS, Adorama, FocusCamera
XF 90mmF2 WR (save $150): BHphoto, AmazonUS, Adorama, FocusCamera

Fujinon Zoom Lenses
XF 10-24mmF4 OIS (save $150): BHphoto, AmazonUS, Adorama, FocusCamera
XF 16-55mmF2.8 WR (save $200): BHphoto, AmazonUS, Adorama, FocusCamera
XF 18-55mmF2.8-4 OIS (save $100): BHphoto, AmazonUS, Adorama, FocusCamera
XF 18-135mmF3.5-5.6 OIS WR (save $100): BHphoto, AmazonUS, Adorama, FocusCamera
XF 50-140mmF2.8 OIS WR with Teleconverters option (save $200): BHphoto, AmazonUS, Adorama, FocusCamera
XF 55-200mmF3.5-4.8 OIS (save $100): BHphoto, AmazonUS, Adorama, FocusCamera
XF 100-400mmF4.5-5.6 OIS WR with Teleconverters option (save $300): BHphoto, AmazonUS, Adorama

Used Fuji X Gear Sale

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Kipon: “IBELUX 40mmF0.85 Performs Better on Fujifilm than Sony, We Don’t know Why” Kipon 40mmF0.85 Reviews

Kipon Ibelux 40mm F0.85

Kai was at the Kipon booth at photokina, and noticed the pink Ibelux 40mm F0.85 MK II, which was announced back in September 2017.

You can check out Kai’s hands on video here, but I’d like to highlight on curious sentence the Kipon manager said, while Kai was trying to figure out if he’d like to test the Sony APS-C or the Fujifilm APS-C version of the lens. Kipon says:

The performance of Ibelux 40mm F0.85 is better on Fujifilm cameras than on Sony, we don’t know why.”

Kai’s impressions when shot at F0.85 on the Fujifilm X-T3:

  • lot’s of color fringing
  • soft
  • nice smooth bokeh

You can find another Kipon IBELUX 40mm F0.85 review at alikgriffin here (with lots of sample images). His Pros and Cons:

  • Pros: Extremely shallow DOF, very creamy puffy bokeh, nice corner and edge performance when stopped down, sharp in the center, great bokeh at all apertures.
  • Cons: CA wide open, tendency for highlights to bloom wide open, vignetting at f0.85-f1, big, heavy.

Kipon Ibelux 40mm F0.85: AmazonUS, BHphoto, Adorama

Fujifilm USA Savings Now with HUGE Fujinon GF Lens Deals, GFX 50R Bundle Deals, X-E3 Deals and Much More

Fujifilm USA Sales

There have been some changes regarding the Fujifilm X and GFX deals. Especially if you are lusting after medium format, it has never been so cheap to get into the Fujifilm GFX system, thanks to the GFX 50R and also to the biggest GF lens deals ever seen.

As a consequence, GF lenses start to be back-ordered, such as the GF 45mm. So if you are interested, don’t hesitate too long.

Here are the new entries in the Fujifilm X and GFX deals.

Please note that all stores offer freebies bundled to the camera purchases, from the 128gb SD card offered by Focuscamera, to the free leather grip at Adorama and the free bag at BHphoto. Check out the freebies you like most, and order there.

Fujifilm GFX 50R / 50S
GFX 50R + 63 + 45 + 32-64 (save $4,000): BHphoto (UPDATE – DEAL REMOVED)
GFX 50R lens bundle (save up to $2,800): BHphoto, Adorama, AmazonUS, FocusCamera
GFX 50R + GF63mm (save $1,000): BHphoto, Adorama, AmazonUS, FocusCamera
GFX 50R + GF45mm (save $1,000): BHphoto, Adorama, AmazonUS, FocusCamera
GFX 50R + GF32-64mm (save $800): BHphoto, Adorama, AmazonUS, FocusCamera

GFX 50S (save $1,000): BHphoto, Adorama, AmazonUS

Fujinon GF Lenses
GF 23mm (save $620): BHphoto, AmazonUS, Adorama, Focuscamera
GF 45mm (save $300): BHphoto, Adorama, AmazonUS, Focuscamera
GF 63mm (save $350): BHphoto, Adorama, AmazonUS, Focuscamera
GF 110mm (save $660): BHphoto, AmazonUS, Adorama, Focuscamera
GF 120mm (save $640): BHphoto, Adorama, AmazonUS, Focuscamera
GF 250mm (save 780): BHphoto, Adorama, AmazonUS
GF 32-64mm (save $550): BHphoto, Adorama, AmazonUS, Focuscamera

Fujifilm X Cameras
Fujifilm X-T3 + v. grip (save $130): BHphoto, AmazonUS, Adorama, Focuscamera
Fujifilm X-T3 + 18-55 + v. grip (save $130): BHphoto, AmazonUS, Adorama, Focuscamera
Fujifilm X-H1 (save $250): BHphoto, AmazonUS, Adorama, Focuscamera
Fujifilm X-H1 + v. grip (save $250): BHphoto, AmazonUS, Adorama, Focuscamera
Fujifilm X-T2 (save $500): BHphoto, AmazonUS, Adorama, Focuscamera
Fujifilm X-T2 + 18-55 (save $400): BHphoto, AmazonUS, Adorama, Focuscamera
Fujifilm X-E3 (save $100): BHphoto, AmazonUS, Adorama, Focuscamera
Fujifilm X-E3 + XF23mmF2 (save $100): BHphoto, AmazonUS, Adorama, Focuscamera
Fujifilm X-E3 + XF18-55 (save $200): BHphoto, AmazonUS, Adorama, Focuscamera
Fujifilm X-T100 (save $100): BHphoto, AmazonUS, Adorama, Focuscamera
Fujifilm X-T100 + XC15-45 (save $100): BHphoto, AmazonUS, Adorama, Focuscamera
Fujifilm X-T100 + XC50-230 (save $100): BHphoto, AmazonUS, Adorama, Focuscamera
Fujifilm X-T20 (save $150): BHphoto, Adorama, AmazonUS, FocusCamera
Fujifilm X-T20 + 18-55 (save $150): BHphoto, Adorama, AmazonUS, FocusCamera
Fujifilm X-T20 + 16-50 (save $150): BHphoto, Adorama, AmazonUS, FocusCamera
Fujifilm X-T20 + 15-45 (save $150): BHphoto, Adorama, AmazonUS, FocusCamera
Fujifilm X-A3 + 15-45 (save $50): BHphoto, Adorama, AmazonUS, Focuscamera
Fujifilm X100F (save $100): BHphoto, Adorama, AmazonUS, Focuscamera

Fujinon Prime Lenses
XF 14mmF2.8 (save $150): BHphoto, AmazonUS, Adorama, FocusCamera
XF 16mmF1.4 WR (save $150): BHphoto, AmazonUS, Adorama
XF 18mmF2 (save $50): BHphoto, AmazonUS, Adorama, FocusCamera
XF 23mmF1.4 (save $100): BHphoto, AmazonUS, Adorama, FocusCamera
XF 23mmF2 WR (save $50): BHphoto, Adorama, AmazonUS
XF 27mmF2.8 (save $50): BHphoto, AmazonUS, Adorama, FocusCamera
XF 35mmF1.4 (save $50): BHphoto, AmazonUS, Adorama, FocusCamera
XF 35mmF2 WR (save $50): BHphoto, AmazonUS, Adorama, FocusCamera
XF 50mmF2 WR (save $50): BHphoto, Adorama, AmazonUS
XF 56mmF1.2 APD (save $150): BHphoto, AmazonUS, Adorama, FocusCamera
XF 56mmF1.2 (save $100): BHphoto, AmazonUS, Adorama, FocusCamera
XF 60mmF2.4 (save $50): BHphoto, AmazonUS, Adorama, FocusCamera
XF 80mmF2.8 OIS WR (save $150): BHphoto, AmazonUS, Adorama, FocusCamera
XF 90mmF2 WR (save $150): BHphoto, AmazonUS, Adorama, FocusCamera

Fujinon Zoom Lenses
XF 10-24mmF4 OIS (save $150): BHphoto, AmazonUS, Adorama, FocusCamera
XF 16-55mmF2.8 WR (save $200): BHphoto, AmazonUS, Adorama, FocusCamera
XF 18-55mmF2.8-4 OIS (save $100): BHphoto, AmazonUS, Adorama, FocusCamera
XF 18-135mmF3.5-5.6 OIS WR (save $100): BHphoto, AmazonUS, Adorama, FocusCamera
XF 50-140mmF2.8 OIS WR with Teleconverters option (save $200): BHphoto, AmazonUS, Adorama, FocusCamera
XF 55-200mmF3.5-4.8 OIS (save $100): BHphoto, AmazonUS, Adorama, FocusCamera
XF 100-400mmF4.5-5.6 OIS WR with Teleconverters option (save $300): BHphoto, AmazonUS, Adorama

Used Fuji X Gear Sale

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Size Comparison: Fujifilm GFX 100S vs Sony A7III, Nikon D5, Canon 1DX, Canon EOS R, Nikon Z7, Nikon D850, Fuji GFX 50R

Fujifilm GFX 100

The Fujifilm GFX 100 megapixel camera is big, but how big is compared to other cameras with integrated battery grip, the Nikon D5 and the Canon 1Dx MK II?

I thought I am going to check this out in today’s article.

Just for fun, I did throw in the brand new Fujifilm GFX 50R in the comparison.

The size is about the same of the Nikon D5 and Canon 1Dx MK II, but consider that the Fujifilm GFX 100S has a 1.7x larger sensor in it as well as in body image stabilization (IBIS), and no course no mirror.

Seen from the top (images below), the Fujifilm GFX 100S much more protruding viewfinder makes it thicker overall. I remind you, that you can remove the viewfinder on the Fujifilm GFX 100S. Might be handy if you want to store it in the bag, since it makes the camera sensibly sleeker.

At the very bottom you can see the real life size comparison between the Fujifilm GFX 100S, GFX 50S and GFX 50R, that I made at during my stay at Photokina. You can see that, with battery grip attached, the Fujifilm GFX 50S is actually slightly bigger than the Fujifilm GFX 100 megapixel.

I also added a size comparison between the Fujifilm GFX 100 megapixel versus the Sony A7III, Canon EOS R, Nikon Z7 and Nikon D850, but those cameras do not have an integrated battery grip.

Fujifilm GFX 50R BHphoto, Adorama, AmazonUS
Fujifilm GFX 50s: BHphoto, Adorama, AmazonUS

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RUMOR, NEWS and COMMUNITY
Fujifilm GFX facebook group
Fujifilm GFX facebook page

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RUMOR: Fujifilm GFX 100 with Pixel Shift Multishot

Fujifilm GFX 100

Photokina 2018 is history and comprehensively covered for you here on Fujirumors, first with the breaking rumors, then with the coverage directly from Photokina.

But just like Fujifilm’s new slogan, also FujiRumors “never stops“.

So for me, it’s already time to look into the future in order to keep up with all breaking and exclusive rumors.

After having successfully told you almost a year ago (in December 2017) that the Fujifilm GFX 100S will come with IBIS, we now have more details for you.

According to our sources, the Fujifilm GFX 100S will have:

  • pixel shift multishot

Pixel shift multishot can be used with static subject. The IBIS moves the sensor into different positions and takes several images that it then combines into a single high resolution image (just in case 100 MP is not high resolution enough already ;) ).

Currently the Fujifilm X-H1 can’t do pixel shift, as the special X-Trans array might make pixel shift more complicated compared to the convential Bayer sensor. But this does not mean, that Fujifilm won’t figure it out at some point, how to bring pixel shift also to X-Trans.

The Fujifilm GFX 100, though, will feature a new Bayer sensor, hence pixel shift might be easier to achieve.

In addition to the new rumored specs today, a Fujifilm manager told us here that the GFX 100S will have:

The Fujifilm GFX 100 will surely be beast of a camera.

Fujifilm GFX 50R pre-orders: BHphoto (Save up to $2,800), Adorama, AmazonUS

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RUMOR, NEWS and COMMUNITY
Fujifilm GFX facebook group
Fujifilm GFX facebook page

Fujifilm Wins “Good Design Award 2018” with 29 Products in Recognition of their Design and Performance

Good Design Award

Fujifilm won 29 awards at the Good Design Awards 2018.

Now, I don’t know how the Good Design Award works, but if it’s like EISA and TIPA, then don’t take it too seriously. We have documented here, how EISA and TIPA work. Check the article out, if you want to know get clarity about the (not so transparent) award business.

With that said, Good Design gave an award to 29 Fuji products. Here are the cameras and lenses:

You can check out the full list in the press release below or here at good-design.

Press Release

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