SMART: Fujifilm Uses Proprietary Photo-Developing Method to Create Highly-Sensitive and Rapid Covid-19 Antigen Test

When the digital photo era came, Kodak and Fujifilm saw their whole business model vanish overnight.

But while Kodak failed, Fujifilm was able to re-invent itself by adapting technology developed for photographic film to other uses, such as cosmetics.

Since then, Fujifilm has diversified its business model and saw a steady growth also on the stock market.

And still today, Fujifilm proves to be an incredibly creative and flexible company.

In just a decade, Fujifilm was able to establish itself as one of the major player in the mirrorless market, beating giants like Nikon, by releasing the X and GFX system.

Now we have one more proof of Fujifilm’s smart business model.

Today Fujifilm announced a new highly sensitive and accurate COVID-19 antigen test, which was created using its proprietary silver amplification immunochromatography (or lateral flow) method. This technology, used in the photo-developing process, enhances the sensitivity of test results by detecting the virus at an early stage and with relatively low levels of viral load.

So, after cosmetics, here is another use of Fujifilm’s photographic film technology for other purposes. Keep up innovating like this, Fujifilm!

You can find the full press release below.

Press release

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This Guy Sold All His Full Frame Gear for the Fujifilm X100V, Firmware 2.00 Tests and More – X100V Roundup

The Fujifilm X100V was one of Fuji’s biggest hits of the last few years. In fact, right now it is even backordered at BHphoto and Adorama and available in very limited number at Amazon.

Time for FujiRumors to dedicate to this wonderful camera a roundup, which will include a story of a guy selling all his full frame gear for photographic purity (Fujifilm X100V), a few reviews of X100V firmware 2.00, a comparison with the X-Pro3 and more.

Fujifilm X100V Roundup

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Laowa Argus 33mm f/0.95 CF APO Released and Shipping Early May – Jonas Rask Review

Venus Optics finally announced the long awaited Laowa Argus 33mm f/0.95. You can get your copy directly at Venus Lens here.

Laowa Argus 33mm f/0.95 CF APO is a magnificent f/0.95 Standard lens for the Cropped Frame(APS-C) camera. Achieving the APO design, enjoy the clear images with well controlled chromatic aberration. The ultra-fast aperture lens with APO is perfect for low light photography, shallow depth of field portrait and narrative videography. It is blessed with crystal clear details, extraordinary sharpness and exquisite bokeh.

Shipping starts from Early May for Fuji X and Sony E mount.
The Nikon Z and Canon RF will be shipped from Mid May.

Key Features:

  • f/0.95 Ultra Fast Aperture -APO (Apochromatic Optical Design)
  • 35cm closest focusing distance
  • Long Focus Throw
  • Low Focus Breathing
  • Internal Focusing
  • Stepless Aperture Ring
  • Exquisite Bokeh

Reviews:

The official presentation Argus line page can be found at venuslens here (fastest shipping option), and orders are taken here (free worldwide shipping).

Fujinon X Mount Roadmap Updated, Fujifilm X-H2 with 8K, Fujinon XF23/56 MKII & More – Top 10 Posts for April

April was quite rich on rumors. So let’s sum it up by sharing the top 10 articles for April.

And who knows, maybe May will be just as interesting or even more ;)

  1. Fujinon X Mount Roadmap 2021/2022 Updated with Latest Rumored Lenses
  2. Fujifilm X-H2 with 8K DCI/UHD Video Coming 2022
  3. Fujifilm Working on Fujinon XF23mm f/1.4 MKII
  4. Fujifilm Manager: XF18mmF1.4 Resolution Beast (Ready for Fujifilm X-H2?), Why No Focus Clutch, Better than XF16/1.4 and More
  5. Fujifilm Working on Fujinon XF56mm f/1.2 MKII
  6. VISION 2023: Fujifilm’s New Medium-Term Management Plan Gives Up Dreams to Beat SONY and CANON?
  7. Fujinon XF18mm f/1.4 R LM WR Announced: Reviews, Samples, Pre-orders and More
  8. DPReview Fujinon XF70-300mmF4-5.6 Field Review and Silver Award
  9. DPR Fujifilm X-E4 Review
  10. COMING 2022: Fujinon XF56mm f/1.2 MKII and XF23mm f/1.4 MKII

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