Fujifilm has released firmware updates for Fujifilm X100V and X-A7.
The big one is the AUTO POWER OFF TEMP. Fujifilm writes:
If its temperature rises beyond a certain point, the camera will first display a message and then, if the temperature rise continues, automatically end shooting and power down. Choose the temperature at which the camera turns off automatically.
News is news, so I share it. But I wrote a very informative piece about these awards in the past. So, if you want to read how the business around (some of these) awards goes, check out this article.
Fujifilm wins the internationally prestigious Red Dot Design Award with 23 products
– In recognition of good design quality and functionality in products of various business fields – High precision lens film for inkjet printing is awarded the “Innovative Product Award,” given to products with outstanding innovation potential
improve face detection algorithm and improve the interface to make it easier to jump between people – Fujifilm has currenty the worse face/eye AF
When asked if Fujifilm should merge X-T and X-H line, most of you guys voted you prefer to keep both lines well separated, and I believe that would make sense, for the reasons I explained in this article.
What I believe would make sense, though, is to give us a Fujifilm X-T4 with IBIS and maybe a bigger battery. Do that, and you’ll make tons of Fujifilm shooters happy.
I am not sure about the Fujifilm X-A7 flippy screen, though, as this would make it tilt in the wrong direction, when shooting portraits. Maybe that’s more something for the Fujifilm X-H2.
Fujifilm has just released firmware updates for several cameras, including the Fujifilm X-T3 and Fujifilm X-Pro3. Full list below.
NOTE: At the moment the new firmware is only available at the Japanese Fujifilm site (you can install that one), but it should be available soon also at the English one. I will remove the “coming soon” note for the English links once it’s available for download. Available now!
Gimbal / Drone support (*)
This firmware adds the following function to complement the current support for still image shooting via USB communications:
・Starting and ending video recording
・Adjusting exposure settings (exposure mode, shutter speed, aperture, ISO sensitivity, exposure compensation) for video recording
・Making manual focus adjustments for video recording
*This is the function via USB communication. About supported gimbals and drones, refer to support information not only on our website but also manufacturers’ websites.
2.Fix of minor bugs.
On the other hand, the Fujifilm GFX 100 snaps the “best innovation award“, showing that Fujifilm is doing something special with its medium format line, and, as opposed to Tony Northrup GFX pessimism, I explained in this popular article why the GFX system has all the potential to break through in future.
Now back to the best of.
A pleasing surprise is the Fujifilm X-A7, a line that has been widely ignored on the web so far, but finally finds a spot in the sun, as the second best entry level ILC after the Canon EOS M200.
Fujifilm GFX 100 Pro wedding and event photographers, portrait and lifestyle shooters, and even a certain type of videographer have kept the GFX 100 on more or less continuous backorder since it was released. You may not need 100MP, but some people do. And the GFX 100, with Fujifilm’s range of excellent GF lenses, makes 100MP shooting practical and enjoyable.
DPReview innovation award
Fujifilm GFX 100 While very little about the GFX 100 is new or unique to this model, what counts is how all the ingredients are mixed together. The addition of in-camera stabilization, impressive video capture and hybrid on-sensor PDAF to the medium format world makes the Fujifilm GFX 100 among the most capable and most innovative cameras out there. Fujifilm has been working hard to democratize digital medium format for a couple of years, but with the 100 megapixel GFX 100, the company completely changed our understanding of what a medium format camera could be.
Fujifilm X-A7
“a significant camera for Fujifilm, and a great all-round option for beginner photographers in general. Significant for Fujifilm because it’s the company’s first entry-level offering that has really impressed us“