Fujifilm FY2020/3 Q1 Financial Results: Strong GFX100 and X-T30 Sales, but Severe Market Conditions Make Revenue Fall 15%

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Fujifilm Financial Results

Fujifilm just published the results for the first quarter of fiscal year 2020 (April 1, 2019 – March 31, 2020).

Despite “strong sales” for Fujifilm GFX100 and X-T30, consolidated revenue was down 15.1% from the same period of the previous fiscal year.

Even Fujifilm’s cashcow Instax struggled this time.

Detailed Report:

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DPReview Fujifilm GFX100 Review: “Image Quality? Sensational! The Best We Have Ever Reviewed. Outperforms FULL FRAME”

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Fujifilm GFX100

DPReview published their full Fujifilm GFX100 review.

It’s not a perfect camera, but from the image quality point of view, it is simply the best camera DPReview has ever tested.

Senior editor Barney Britton says:

The GFX 100 is the first medium format camera I’ve ever used – film or digital – which doesn’t feel like a compromise. In almost all respects, the GFX 100 handles like a professional DSLR, but with all of the benefits of mirrorless, plus excellent 4K video capabilities and the unimpeachable image quality offered by a cutting-edge sensor. It’s not perfect, and it’s not cheap, but if I was a working professional photographer I’d buy a GFX 100 in a heartbeat.

Compared to other high resolution cameras:

Having said that the GFX 100 significantly outperforms full frame cameras, we should still consider the Panasonic Lumix DC-S1R, since it’s able to shoot and combine multiple shots in order to offer resolution and light capture (and hence tonal quality) comparable to a larger sensor. But, while it does so in a smaller, lighter body and doesn’t have any phase detection elements to limit its usable dynamic range, its multi-shot mode only gets its best results when tripod-mounted, and applied to static subjects (and its use of electronic shutter limits its use with strobes). For most high-res applications, the GFX is the simpler, stronger, and yes, more expensive option. […]

 If you need the quality it brings, the Phase One will outperform the Fujifilm, but if you can put up with the (sensational) image quality of the Fujifilm, then its smaller size, image stabilization, increased battery life, attractive JPEGs and video capabilities make it a much more flexible tool for considerably less money.

You can read the full review at DPReview here.

Fujifilm GFX 100: B&H Photo, AmazonUS, Adorama, Focuscamera

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What we like What we don’t
  • Stunning images in terms of both resolution and tonal quality
  • Image stabilization makes it easier to get full benefit of 100MP resolution
  • GF lenses live up to the resolution demands
  • Autofocus is swift and accurate by medium format standards
  • Impressive video quality and specifications
  • Viewfinder is highly detailed and compatible with existing tilt/articulation accessory
  • Twin batteries give solid ‘in the field’ endurance
  • Chargeable/operable over USB
  • Control dials feel small and cheap
  • Autofocus performance isn’t impressive compared to smaller format cameras
  • Portrait orientation grip is slim and slippery
  • Portrait orientation controls don’t mimic normal orientation layout
  • On-sensor AF causes banding, slightly limiting usable dynamic range
  • We found it hard to find a dial setup that worked smoothly

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Top 3 Selling Cameras, Lenses, Software and Accessories for July on FujiRumors

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Back in June we had a huge surprise: the Fujifilm GFX100 was selling better than the Fujifilm X-T3.

In fact my sources say pre-orders triple Fujifilm’s forecast and Fujifilm managers officially said here pre-orders are “more than twice” what they expected

So which cameras and lenses take the top spot in terms of sales in July? Check it out below.

Of course, the rankings below are representative only for the FujiRumors community and not for overall sales.

TOP 3 SELLING…

Top Accessories

I bought a SanDisk 128GB Ultra Dual Drive USB Type-C myself during Amazon Prime, and so far I am extremely happy with it. Now I have 1 device that I can use for my MacBook Pro (USB-C) and the ancient computers at my school (USB-3). Both connectors slide completely into the stick, making the whole USB stick very compact at no risk to damage the connectors.

The best thing of all, even after Amazon Prime, there is still a huge discount on the SanDisk Ultra Dual Drive.

The best-selling SD-Card was the Fujifilm recommended Lexar 2000x UHS-II.

Last but not least, the Textured Rubber Non Slip Grip Tape, a useful (and cheap) accessory to add more grip to your smartphone, laptop and camera (especially the GFX100, as you can see here).

Top X Series Cameras

The most surprising fact for me here, is that we find the Fujifilm X-E3 on the third position instead of the Fujifilm X-H1, which in my opinion currently represents the best value for money deal in the entire Fujifilm universe.

Some Fujifilm X-E3 combos are marked as discontinued and we already reported that the X-E3 outsells all its predecessors. This gives good hopes for the X-E line to be kept alive (it was not always like this).

The current $100 discount on X-E3 might help to boost sales even more.

Top XF Lenses

I predict this: the Fujinon XF16-80 will become one of Fujifilm’s best-selling lenses.

I don’t know why Fujifilm does not offer it as a kit lens (hence with a discount if bundled with a camera), but if at some point Fujifilm will decide to offer it as a kit lens, then I think this will boost sales for that lens even more.

For the rest, it seems people’s hunger for 50mm equivalent focal length (including mine) is insatiable.

Top X Mount Third Party Lenses

The Samyang 12mm f/2 enjoyed good sales during Amazon Prime.

The Viltrox 85mm f/1.8 AF is arguably the most interesting third-party X mount lens on the market right now. And you know what? There are 3 more Viltrox AF lenses for Fujifilm X mount coming. Check out all details here.

The Mitakon 35mm f/0.95 has been kicked out of the ranking by a couple of 7Artisans lenses, with the new 60mm f/2.8 macro on top.

Top GFX Gear

Fujifilm GFX 5oS sales are struggling, despite the lower price tag. People seem to prefer either the even cheaper Fujifilm GFX 50R (which is still $500 off) or the brand new Fujifilm GFX 100.

Top G Mount Lenses

The compact Fujinon GF 50mm f/3.5 seems to be a winner for Fujifilm. It is marked as top seller at BHphoto.

The brand new Laowa 17mm f/4 has kicked Fuji’s own wide option, the Fujinon GF23mm f/4, out of the ranking.

Top Software

  1. Luminar 4
  2. Capture One Pro 12 (save 50%)
  3. Adobe Creative Cloud

A great launch deal and the fake sky replacement feature make Luminar 4 the by far best-selling software in July, dethroning Capture One Pro 12, which dominated basically the entire year 2019.

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Fujifilm USA offers 2 Year Warranty on Fujifilm GFX100 Affected by Vertical Grip Control Lock Issue

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Fellow Fujifilm GFX100 shooter Marcello informed us at our Fujifilm GFX facebook group here, that Fujifilm USA is offering 2 years warranty on those Fujifilm GFX100 affected by the vertical grip control lock issue.

Marcello writes:

I got my GFX 100 yesterday, super excited, loving the ergonomics of the body. I don’t think it’s to big, honestly feels great in my hand. Unfortunately it’s in the range of affected cameras so I will be sending it in to Fuji to get fixed. I spoke to Steve today at Fuji who is always awesome and said on top of a fast turn around time 2 days we receive a 2 year warranty.

He also said it can be sent in anytime within the first year! Which is good because I am shooting a one of a kind custom car on Monday.

I love Fuji service and the care they have for their customers.

The service is at no extra charge, of course. So if your GFX100 is affected, you get 2 years warranty.

Make sure to check out the serial number of your GFX100 to see if yours is included in this service.

Fujifilm Support Hotlines:

Camera Repair EAST: 1-800-659-3854
Press 33 for Parts
Press 34 for Repair

Camera Repair WEST: 1-800-326-0800
Press 3 for Parts and Repair 

Fujifilm GFX 100: B&H Photo, AmazonUS, Adorama, Focuscamera

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Fujifilm Announces Second Quarter 2019 Fujifilm Masterpiece Award Winners

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August 5, 2019, Valhalla, New York – FUJIFILM North America Corporation is excited to announce the second quarter 2019 winners of the FUJIFILM Masterpiece Award for photographic excellence at the Professional Photographers of America (PPA) affiliate print image competitions. This award is administered by state and regional affiliates of the PPA exclusively for the members of these organizations in the United States, Canada and Mexico.

The FUJIFILM Masterpiece Award is the highest honor given in connection with the PPA image competitions by Fujifilm. The award is given for images in three separate categories–Wedding, Portrait and Illustrative–that reflect the highest level of professional photography. Only photographic images with scores above 80 (out of 100) meet the criteria for the award.

The following photographers have been awarded the FUJIFILM Masterpiece Award for Q2 2019, via their local chapters of the PPA:

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