Fujifilm Promises Lots of Firmware Love in 2026… for Fujifilm GFX Eterna 55

Share

In an interview with CineD, Fujifilm Japan managers announced several firmware udpates coming, especially in spring/summer 2026, for the Fujifilm GFX Eterna 55.

for GFX Eterna 55

  • SDI RAW Output (for Atomos and Blackmagic) coming likely 2025
  • additional firmware updates coming in spring/summer 2026 such as:
    – MXF playback
    – LANC protocol support
    – enhanced anamorphic workflow features
    – electronic ND settings adjustments
    – ND-Auto to compensate exposure automatically

These features will be introduced based on feedback of customers. Fujifilm is also working on an EVF for the GFX Eterna 55 and they showcased a prototype.

No open gate for GFX100II.

There is only one R&D team that develops everything: GFX Eterna 55, GFX and X series.

BLACK FRIDAY PAGES

Share

European Black Friday Deals are Now Live – Save Big on Viltrox X Mount Lenses, SmallRig and Much More

Share

The Black Friday deals are now live at Amazon Europe

Amazon Deutschland Deal Selection:

Amazon UK Deal Selection

Peak Design Black Friday Sale

  • save 20-30% on most gear while stock lasts. Plus spend over $300 on Peak Design website and get a free mystery gift (a PD product valued at up to $100)

Luminar Neo Black Friday Deals

SmallRig Black Friday Deals

Adorama Black Friday Deals

Brightin Star Black Friday Deals

Think Tank Black Friday Deals

Ulanzi Black Friday Deals

Venus Optics Black Friday Deals

Share

Fujifilm USA Big Black Friday Savings – Save Up to $1,000 on X/GFX Cameras and Lenses

Share

Fujifilm has just launched huge Black Friday Deals on Fujifilm X/GFX Lenses and Cameras. Below are the deals.

You save up to $1,000.

Similar deals are currently running in Europe.

X Cameras

X Lenses

GFX Gear

* freebies at BHphoto include a free CFexpress Type B Card and a camera bag

Instax Gear

Share

VOTE: The Best & Worst Fujifilm Gear of 2025

Share
click image to find out my personal Nr.1

I believe there won’t be any more significant gear announcements this year.

So we can already let you vote on what was your favorite Fujifilm related gear launched in 2025.

  • B&H Explora – FUJIFILM’s 2025: Three New X100VIs and a Medium-Format Cinema Camera

The list will include all Fujifilm X/GFX cameras as well as Fujinon X/G and third party AF lenses.

I hope I did not miss anything. But if I did, feel free to drop it in the comments.

Personally I have no doubt on the best gear of 2025 ;).

My personal Top 3:

My personal “flop”

Here is the gear you can vote on:

And here is the survey itself. Let’s see what ends up on top (best gear) or at the bottom (worst gear) of your list.

The Best Announcement of 2025 was..

View Results

Loading ... Loading ...

Which was the WORST Fujifilm announcement of 2025?

View Results

Loading ... Loading ...
Share

Fujifilm USA Holiday Deals: A Mix of Sadness — and a Few Real Deal Gems

Share

Fujifilm has launched massive rebates all over the world (you can see the European Fujifilm X/GFX deals here).

But there is one noticeable exception: the United States of America. Fujifilm has not offered any rebate since the US tariffs have been put in place.

And yet, you might not find deals on Fujifilm X/GFX gear, but there will be some on third party lenses and accessories. Check them out below.

Here is an overview:

Sigma AF X Mount Lenses

Tamron AF X Mount Lenses

Sirui AF+MF X Mount Lenses

Tokina AF X Mount Lenses

Manual Focus + Electronic Contacts X Mount Lenses

Manual Focus Lenses X Mount Lenses

Fujifilm GFX Mount Lenses

Accessories & Flash

Share