The 4th of July deals kicked off at B&H Photo here and Adorama here.

• B&H Photo 4th of July Deals
• B&H Photo Fujifilm Related Deals
• Adorama 4th of July Deals
• Amazon Daily Deals

Some selected deals:

• Voigtlander Nokton 23mm f/1.2 – save $100
• Voigtlander Nokton 35mm f/0.9 – save $300
• Voigtlander Nokton 50mm f/1.2 – save $100
• Voigtlander Macro APO-Ultron 35mm f/2 – save $250
• Tamron 11-20mm f/2.8 -save $60
• Lexar 128GB Professional CFexpress Type B – save $50
• Samsung 4TB T9 Portable SSD – save $120
• SanDisk 512GB Extreme PRO UHS-II – save $40

Also, soon the Amazon Prime Deal days will start off. You can try out Amazon Prime with these programs:

• Amazon Prime – 30 days free trial
• Amazon Prime Access* – $14.99/month $6.99/month
  *check eligibility requirements here
• Amazon Prime for Young Adults (18-24 years) – 6 months free trial

Some current Amazon Deals:

• Lowest price ever on the Crucial X9 4TB Portable SSD drive.
• Lowest price ever on the Lexar 1TB SSD disk.

After the SG-image AF 55mm f/1.8, now SG-image has launched its second AF lens for Fujifilm X, the SG-image AF 25mm f/1.8.

• Focal length: 25mm
• Light intensity: f/1.8
• Field of view: 58°
• Focus from: 0.3 m
• Maximum aperture value: 16,
• Number of diaphragm blades: 9
• Focus mechanism: AF
• Construction: 7 elements / 5 groups (3 HR glass elements)
• Filter size: 52 mm
• Available mounts: Fujifilm X, Sony E
• Dimensions: 32 × 72 mm
• Weight: 145 g

At the moment you can find it available at Amazon Japan here.

The new lens has already been teased a while ago.

• SG-image AF 25mm f/1.8
  Amazon / BHphoto / Adorama
• SG-image AF 55mm f/1.8
  Amazon / BHphoto / Adorama

via optyczne

The Fujifilm X100VI is now in stock pretty much everywhere in Europe such as Amazon DE, Calumet, Wex UK and more (see full list below).

• GERMANY: Amazon DE / Calumet Photo / Foto Erhardt / Fotokoch
• UK: WexPhotoVIdeo UK
• Amazon Europe: AmazonFR / AmazonIT / AmazonES / AmazonNL / PCHstore / 50.8 Shop
• Canada: AmazonCA

So how did the X100VI suddenly become so widely available in Europe while remaining scarce in the United States?

Well, I have no insight info about it, but here is my guess:

As we previously reported, the introduction of new tariffs in the U.S. prompted Fujifilm to shift production of the X100VI for the American market from China to Japan.

It’s quite possible that Fujifilm has reallocated a significant portion of “made in China” X100VI stock—originally intended for the U.S.—to markets that aren’t affected by these tariffs, like Europe. That would explain the sudden abundance of units across the continent.

Sadly for fellow US residents, this transition (from made in China to made in Japan) inevitably causes delays. In fact, the X100VI remains hard to find in the U.S., with B&H Photo no longer accepting pre-orders and Adorama pushing expected ship dates from August to September.

• Fujifilm X-T5 (Made in Japan) Now in Stock at B&H — How to Spot It vs the Still-Available China Version
• Made-in-Japan Fujifilm X100VI, X-T5, X-T50, and X-M5 Now Available to Order at B&H Photo

In Stock Check

• Fujifilm X100VI in USA
  USA: BHphoto (black & silver) / Amazon (black & silver) / Adorama / Moment / Nuzira
• Fujifilm X100VI in EUR, UK, CA and More
  UK: WexPhotoVideoUK / AmazonUK / ParkCameraUK
  GER: AmazonDE / CalumetDE / FotoErhardt / Fotokoch
  CAN: AmazonCA
  EUR: AmazonFR / AmazonIT / AmazonES / AmazonNL / PCHstore / 50.8 Shop
  Worldwide: Amazon of Your Country

➔ Top Fujifilm GFX Community – Join 41.5K fellow GFX Shooters

Fujifilm has officially launched the GFX Challenge Grant Program 2025, offering photographers and filmmakers around the world a unique opportunity to bring their creative visions to life.

It’s always great to see Fujifilm investing directly in the photographic community—supporting not just gear, but the people and stories behind the images.

Below is the full press release with all the details on how to apply.

➔ Top Fujifilm GFX Community – Join 41.5K fellow GFX Shooters

Press Release