Zeiss Touit Fujifilm X Mount Deals (Save up to $150)


The Fujifilm X mount Zeiss Touit Trinity is right now in offer with up to $150 savings.

Fujifilm Deals:


Top 10 Gear to Look Forward in 2022 and Your Top Wishes for 2022 (Anything Goes – Almost)


Coming 2022 (For Sure)

So what can we look forward to in 2022?

Well, here are the 10 things we can be sure to enjoy this year (even if some of them are “just” rumors until now).

  1. Fujifilm X-H2
  2. Fujifilm X-H2 – no joke, twice
  3. Fujinon XF150-600
  4. XF 56mm f/1.2 MKII
  5. XF 18-120mm
  6. Viltrox 13mm f/1.4 AF X Mount
  7. GF 20-35mm – possible aperture range shared here
  8. Sigma X mount lenses
  9. More AF X mount lenses from Tamron
  10. TTArtisan 32mmF2.8 X autofocus mount lens

Your Fujifilm Wishes for 2022

Ok, I can hear your questions:

Well, some of those questions I think Fujifilm managers quite categorically already answered in the past, such as the monochrome questions and full frame question. But hey, managers also categorically said that X mount is not compatible with IBIS, and look, at the end we got IBIS, and it is even one of the best in the industry.

I am also working on some other of those questions, and I already have first answers that I won’t share just yet as I want to have it not only twice, but multiple confirmed. I can’t go wrong when I share certain things ;).

But we will talk about all that soon enough.

What I would like from you now, is that you share your top wishes for 2022 in the comments. Anything goes, as long as it has something realistic to it. So for example, wishing for an X-E5 when we just got an X-E4 is not very realistic. Also a big and heavy Fujinon XF600mmF2 probably won’t make much sense, unless you would pay any amount for it and train a lot to be able to carry it around.

Other than that, from cameras to firmware or lenses… whatever your heart desires and wishes, feel free to share it in the comments down below.

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FUJIFILM 2021 “GFX Challenge” Program Closes Tomorrow: Get up to $10,000 for Your Photo/Video Project


The Fujifilm GFX Challenge Program 2021 closes tomorrow.

To know what the GFX challenge is about, check out our previous coverage here.

In short, you submit your project to Fujifilm, and Fujifilm will give selected projects up to 10,000 USD to support them.

The Global Grant Award recipients will receive: 
– Complimentary use of a GFX System camera body and two GF lenses for the duration of their project
– Mentoring and technical assistance from Fujifilm technicians / product experts
– $10,000 USD grant

The Regional Grant Award recipients will receive: 
– Complimentary use of a GFX System camera body and two GF lenses for the duration of their project
– Mentoring and technical assistance from Fujifilm product experts
– $5,000 USD grant

Learn more about it (and apply if you want) here.


Book Your Photography Workshop with Fuji X Shooter Pedro and Save €200 with Our Coupon Code


You might have noticed that last year I partnered to offer you a discount on a photography tour.

That trip took a private group of 4 Fujifilm photographers to the beautiful Azores Islands.

For 2022 I have partnered with Pedro and Nomad Photo Tours to give all fujirumors readers a discount on their Photography Expeditions.

Pedro is a Fujifilm X Shooter with years of experience leading photography expeditions in Peru, Bolivia, The Azores Islands and some other amazing destinations!

He has partnered with local photographers and offers plenty of different locations to travel and photograph in 2022.

If you’re feeling adventurous and would like to get back on the field of traveling and photography in 2022, These guys have stunning quality small private group tours and focus on different styles of Photography.

Their tours explore off-the-beaten-path destinations where you can focus on Landscape, specialized wildlife, culture, street, astrophotography and plenty more.

You have access to direct discount of 200 euros on any tour if you decide to book until March of 2022!

Use the reference #FUJIRUMORS when you’re making a reservation of any tour at www.nomadphototours.com.

Images & More Details

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From FULL FRAME to Fujifilm APS-C: Six Years Later As a Full Time Landscape Photographer


Back in 2015 Andy Mumford, a full time landscape photographer, switched from using a full frame system to the Fuji X system and in this video he talks about what effect it’s had on his photography, both professionally and personally.

The video would be worth to watch also just for the stunning images he shares (including some from around my home in the Dolomites). So go check it out.

I feel he nicely brings to the point what it means to shoot with Fujifilm cameras. And I also agree that if you don’t print enormous images, then 16 or 26 megapixel are more than enough.

I do love to print my images, too, and so far the largest I have hanging at my home is a 90x60cm (35×23 inches) image taken with the 24MP Fujifilm X-E3, which looks absolutely perfect, even when watched in “photographers mode” (meaning not watching from the normal distance as every non-photographer would do, but by going very close to it and basically pixel peeping with the eyes ;))

Also Andy, who rarely prints beyond 1 meter (39 inches) is totally fine with the current resolution Fujifilm cameras offer.

As far as his thoughts go, here is is summary:

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