Here are the top 10 articles for August.

The most read article was actually one shared back in July, but the interest for this camera is so big, that it’s still there on top.

1. LEAKED: Trusted Source Unveils When Fujifilm X100V Successor Will Come
2. The Future of Fujifilm in Patents: Full Frame Lenses Coming, X100 with 20mmF2 lens, Foldable Fuji Smartphone and More
3. Viltrox 27mm f/1.2 First Impression Reviews, Specs and Samples
4. BREAKING: This is the Name of the New Film Simulation Coming September 12
5. Fujifilm Manager Interview: A Look into Fuji’s Deep Learning AF, Why X-T5 has No Battery Grip, Firmware Improvements and More
6. Fujifilm X Summit September 12 with GFX100 Successor and 3 GF Lenses Coming (And More?)
7. RUMOR: Fujifilm GFX100 Replacement Coming with New Sensor
8. Fujifilm GFX100 Successor about the Size of GFX100S but With Angled Top Plate
9. Fujifilm GFX100II VIDEO SPECS: 8K and 4K/60p Video, 10 bit 4:2:2 and ProRes Internal
10. Don’t Worry: Fujifilm GFX100 Successor Still with Detachable and Tiltable EVF (unlike GFX50S Successor)

And here are the top 10 watched videos in August. Some of them come from locations in the Dolomites that you don’t want to miss if you ever come here.

Manager Interview

David Etchells, formerly at Imaging Resource, and always highly respected for his deep technical knowledge, has now shared his talk with Fujifilm managers at the CP+ earlier this year.

As usual, David knows how to dig deep into technical details and make the right questions.

Here on FujiRumors we will provide just a short summary in bullet points for those of you who are in a hurry and want to give it a quick glance. But for the full talk you have to check out the very interesting article at petapixel.

Deep-learning based AF tracking system

• it’s an enormous task to develop it. Tens of thousands of photos of an intended subject must be manually processed by humans
• Fujifilm has to constantly add new elements to the training database to improve AF tracking
• X-H2S firmware 3.0 improved mainly
  – AF tracking with fast moving subjects
  – increased the AF frequency during continuous shooting by making the algorithm more efficient and processing faster (double the AF processing speed of previous firmware)
• they talk how certain AF improvements might come to X-T5 and X-H2 at some point – which then happened on May 24
• Fujifilm might be the first manufacturer, who, with their latest firmware, now tightly couples AI subject recognition with conventional phase-detect-based AF tracking. David says that this is significant because AI subject recognition and conventional AF tracking are two fundamentally different processes. Getting the two to work together in close coordination is a big breakthrough.

Fujifilm X-T5 – 3 millimeters too much ;)

Here are the top 10 articles for March grouped in two categories:

• rumors you should not have missed
• most clicked articles
• most commented articles

In the third category, only those articles will by linked, that were not already in the first list.

Must Know Rumors

1. Fujifilm X Summit in May (not April)
2. Fujifilm X-S20 coming with NP-W235 Battery (Rumor) but not in April (Speculation)

Top 10 Viewed Articles:

1. Expodo: Meet the Exposure Donut and How it Could Work on Fujifilm Cameras
2. DPReview is Closing: Good Bye after 25 Years of Excellent Service
3. CURIOSITY: Fujifilm Switzerland Shows X-Pro3 without Hidden but Regular Tilt LCD Screen – UPDATE
4. Fujifilm Spain Displays Camera Roadmap with New “Disruptive” Models Coming in May and September
5. Fujifilm Managers Interview: Talking Fujifilm X-Pro4, Autofocus, Fujifilm X-T5 Sales, 5th Generation GFX, X100V Demand and More
6. Lightroom Fails with X-Trans V: Are 40MP Fujifilm X-T5 Files Really Softer than 26MP X-Trans IV Files?
7. Sigma CEO: “APS-C has Still Great Benefits over Full Frame”
8. DPR Fujifilm Managers Interview: Fixed Lens Fujifilm GFX, X100V Success, Skipping Full Frame was Good Decision
9. CANCELED: No More Fujifilm X Summit in April – Trusted Source
10. Camera Autofocus Ranking: Fujifilm X-H2s and X-H2 vs Sony, Canon, Nikon, OM System (Bird Photography)

Top 10 Commented Articles

1. I am Going to PARIS – But With Which Gear? Your Gear, Photo, Food and More Tips Needed
2. Fujifilm Spain Displays Camera Roadmap with New “Disruptive” Models Coming in May and September
3. Let’s Talk Fujifilm X-E Line Future
4. Lightroom Fails with X-Trans V: Are 40MP Fujifilm X-T5 Files Really Softer than 26MP X-Trans IV Files?
5. Sigma CEO: “APS-C has Still Great Benefits over Full Frame”
6. DPR Fujifilm Managers Interview: Fixed Lens Fujifilm GFX, X100V Success, Skipping Full Frame was Good Decision
7. DPReview is Closing: Good Bye after 25 Years of Excellent Service
8. Fujifilm X-E4 Discontinued at BHphoto and Other Stores
9. LEAKED Image of Sigma 23mm f/1.4 DC DN
10. VOTE :: The Ultimate Fujifilm GF Lens Poll – Let Fuji know What You Want!

Dave Etchells from Imaging Resource met five Japanese Fujifilm managers: Yujiro Igarashi, Makoto Oishi, Jun Watanabe, Kuniko Åo and Shu Amano.

And when 5 managers are needed to answer the questions of 1 single person, you know it’s going to be a very in depth and technical talk.

In fact, it ends up in a 8,000 words interview that I have summed up down below in 1,470 words.

Some notes and considerations ahead of it:

• Fujifilm says they are working on updating the camera remote App, especially to make it work better with older cameras. They did NOT say they are working on an all new App. But FujiRumors has already shared a rumor that there will be an all new App!
• Fujifilm aimed to make the GFX system smaller, and the GFX50R served that purpose. Now the GFX100S is perceived as small enough, and so they see “less need for something even more compact“. But they also add “we always look at the market to see if there’s a need to introduce something“. My impression based on this interview is that they currently have no plans for a GFX100R, but they don’t entirely want to rule out this possibility. And in fact, given how well the GFX100S is selling, Fujifilm has no hurry at all to take decisions right now.

These are just two personal notes on what you’ll read below. But there is really a lot more interesting stuff… like how Fujifilm did work to train the new AF and much more.

The Interview