MapCamera: Fujifilm X100V Top Seller, Great X-E3/X-H1/X-Pro3 Sales and APS-C Dominates Full Frame

Just yesterday here we reported how, according to BCN ranking, Fujifilm saw, in March, a huge 115% increase in sales in Japan, while all other camera manufacturers dropped up to 50%.

Now Japanese store MapCameras published their top selling camera rankings.

Keep in mind, though, that this is not representative for overall sales.

The most reliable data we probably have about the worldwide success of various camera brands, is this report from a Techno System Reports, a major marketing research company located in Japan that sells this data at a very high price, but somehow it went public at the Japanese site toyokeizai, and FujiRumors spotted it for you and shared it here.

The data of Techno System Reports reflects the mirrorless camera sales, and it shows that Fujifilm is on the third position, just a tiny margin behind Canon, and substantially behind Sony.

With that said, if big retailers share their sales data, it might not be representative for the overall market, but it can still give an approximate indication of what the market wants.

With that said, here are the top sellers at MapCameras for March 2020.

SALES RANKING

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Fujifilm X-T4 vs Sony A7III vs Nikon Z6 IBIS and Video Quality Comparison by Max Yuryev

Max Yuryev compared the IBIS performance and video quality of the Fujifilm X-T4 with the one of the Nikon Z6 and Sony A7III.

Details:

  • Nikon looks very sharp, but it’s because adds more sharpening and contrast
  • Nikon and Sony have 24 MP and both oversample from 6K
  • Fujifilm X-T4 oversamples from 26MP, and detail looks the same of Sony and Nikon. Just less contrast a less sharpening
  • all three look identical
  • in 4K 60p is great on the X-T4
  • going down from 4K to 1080p, Fujifilm X-T4 seems to lose less detail compared to the other
  • in 1080 the Nikon is oversharpened a lot and has more aliasing
  • the Sony does not have much aliasing, but has the least amount of detail
  • in 1080p Fujifilm is the best
  • Get the Fujifilm X-T4 if you shoot 4K or 1080p

120/240 Slow Motion:

  • Sony has 19 mbps in 120fps
  • Nikon has 26 mbps in 120fps
  • Fuji has 40 mbps in 120fps and 20 mbps at 240 fps
  • A little bit of aliasing on Sony and Fuji, but way more on Nikon
  • in the really tiny sections you can see that the Fuji has more detail
  • Sony and Nikon are similar, but Nikon more aliasing
  • at 240fps the Fuji gets lots more aliasing and loses detail
  • at 240 fps X-T4 looks slightly worse than Sony and Nikon at 120 fps
  • and yet, the 240 fps X-T4 holds up pretty good compared to the 120 fps on Sony and Nikon. Good job Fuji

IBIS

  • Nikon IBIS does not look that good
  • Sony looks even worse, and “is known to suck when you are walking with your camera“.
  • Fuji X-T4 IBIS looks way better than Sony and Nikon IBIS
  • there is a little bit of warping in the corners on X-T4
  • once he turns on electronic image stabilization and IBIS Boost,  it gets even smoother. It’s not as good as a gimbal, but it’s getting closer. Still a bit of warping in the corners
  • if you stabilize the video in post, the X-T4 footage stabilizes very well, because you don’t have those huge jitters
  • the Nikon with stabilization in post, you see all the artifacting, because there is just too much jittery shake
  • Sony is even worse, you don’t want to stabilize it in post
  • also for vlogging the IBIS works best on X-T4
  • with boost IBIS, the X-T4 is the most tripod-alike, but you get a bit of micro jitter. The Nikon has more micro jitter. The Sony has almost no micro jitter

Max Yuryev says you should keep in mind the X-T4 is still pre-production.

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Top X-T Community: Fujifilm X-T facebook group
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This Photographer Left Fujifilm APS-C for Sony FF and then Switched Back Fujifilm APS-C… Here is Why!

From Sony to Fuji – Why?

Italian photographer Roberto owned Fujifilm X series gear, but at some point followed the siren songs of full frame Sony.

Now, after using Sony for a while, he switched back to Fujifilm.

In his (Italian) video he explains why.

But don’t worry, you are lucky that FujiRumors is a polyglot (I speak 4 languages), so I am going to translate it for you ;).

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