The X100VI Madness Continues: Half a Million Preorders Reported – in China Only! – UPDATED

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I don’t know if I should call the reports coming from China “good” or “concerning”.

Because the Chinese Weibo account Camerabeta reports that pre-orders for the Fujifilm X100VI in China have exceeded 480,000 [Updated: some point out that these are entires for the X100VI lottery, but the post of Camerabeta speaks of “orders”]!

And other reports speak of 580,000 preorders in China, as reported by the Japanese website asobinet here. This aligns somewhat with the observation made by joedidder in the comments here, indicating that there are accounts of 349,000 individuals attempting to pre-order the X100V from a single website in China during its launch. UPDATED: Asobinet reports that the number are not pre orders, but they are entries into a lottery to purchase the camera with no commitment other than creating an account to join the lottery. And also joedidder corrected his report and said it was for the lottery. Camerabeta instead says 480,000 are solid pre-orders (I don’t know where he gets this number from).

We remind you that the yearly production capacity for the X100VI is of 180,000 units (15,000 per month).

This leaves me conflicted about whether to categorize this as “positive” or “concerning” news.

I mean, for Fujifilm it’s certainly a luxury problem to have. But, if reports from China are accurate, it could imply an extended wait for customers before their X100VI cameras are shipped.

And also, chances would be very high at this point to revive the same absurd situation, where the only way to get our hands on a new or used X100VI would be to highly overpay for it.

I hope Fujifilm has made tons of X100VI ahead of launch, so that they can ship out pre-orders in a reasonable time.

via Camerabeta

Fujifilm at work to match the gigantic demand for Fujifilm X100VI

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