Meet my New Fujinon XF Lens… and What You can Do to Convince my Wife it Was a Good Investment ;)

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It was in my cart for a long time. And this time, I could not resist anymore.

I took advantage of the cashback deals expiring on January 17, and just grabbed it.

Which lens is it?

When I asked to drop the guess on Instagram here, many thought I already own the Fujinon XF27mmF2.8MKII or the Fujinon XF70-300mmF4-5.6.

But guys, that gear will be announcement on January 27. And I never get anything ahead from Fujifilm, nor any discount on gear. I pay my stuff full price just like any of you.

So, it has to be an “older” lens, and more precisely, the arguably sharpest Fujinon XF lens out there.

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Fujifilm GFX100S No Vertical Battery Grip Option

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According to information we have received, the Fujifilm GFX100S will have no vertical battery grip option.

Now, battery life on Fujifilm GFX cameras is not bad at all thanks to the big Fujifilm NP-T125 battery. So I don’t see an issue in terms of battery life here.

However, it might be an issue for those who want a vertical grip for better ergonomics when shooting in portrait mode.

So, let’s update our rumored specs list:

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Mirrorless Camera Market Share 2019: Fujifilm Third after Sony and Canon and a Quick Look into the 2020 Market Share

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You might remember how back in November 2019, we shared the worldwide mirrorless camera market share data for 2018 here (for the DSLR+mirrorless data check out this article).

Now a year has passed, and Techno System Research, a major marketing research company located in Japan, has published the data for 2019.

So what changed between 2018 and 2019? Let’s compare:

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