Fuji X100S in Stock at Amazon US! And a first $50 price drop.


[UPDATE: The X100S run out of stock again and is now sold by third party resellers. You can find it still in stock at Pictureline here or on ebayUS at photo4less ]

After many months (and a lot of patience) the new Fuji X100S is finally in Stock and shipping via Amazon US itself (Click here). And there is a first price drop at Dzone on eBay US (Click here).

Two more deals:
$72 off on the Silver Fuji X-M1 with 16-50mm lens at Amazon US (Click here).
$110 off on the Fuji X100 on eBay US (Click here).

Instax Mini 90 Neoclassic
The Fuji Instax Mini 90 neoclassic is available at AmazonUS via third party here.
A limited number is available also at ebayUS here.


Fuji Guys X-A1 first look


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at the moment customers seem to prefer the X-M1 to the X-A1 as Fuji’s entry-level camera to the Fuji X series (source AmazonUS CSC ranking).


X-A1 with XC 16-50: USA: AmazonUS: blackblue /BHphoto: blackblue / Adorama: blackblue / Pictureline: blackblue / EUROPE: AmazonUK: black – blue – red (via DR)

XC 50-230 : USA: AmazonUS: blacksilver / BHphoto: blacksilver / Adorama: blacksilver / EUROPE: AmazonUK: black – silver (via DR)

Fuji X-M1

Fuji X-M1: Amazon, Adorama, B&H, eBay

Fuji's should make a 1:1 Macro with the following focal length:

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Billy of the Fuji Guys will take you through the X-A1 here. For the top feature video (the same of the X-M1) click here.

For Rico’s first look “Using the X-A1 (and X-M1) click here!



“I can tell you… the future of the X-series looks very exciting” (Bert Stefani after his visit in Tokyo)


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there are only 2 X100S in stock at AmazonUS via third party at normal price right now!

Bert Stefani was part of the fellowship of the X-photographers selected by Fujifilm and invited to Tokyo in order to present them their own suggestions to make the X-series even better and more complete. They continue to share their experience on their blogs.

So, after Kevin Mullins (article here) now also Bert Stefani wrote about how the company listens to the feedback of customers to improve the X-system and he gives an insight of what’s going on behind the scenes. Read Bert’s blog post here.

“[…] What struck me most is that the technical part doesn’t seem the starting point in the development process. It’s not about: “let’s produce a sensor with as much pixels as possible”. Instead they start from what kind of colors, contrast and “feel” people like in pictures. And only then they start looking for a technical way to capture that. A fine example of this philosophy is the fact that one of the main guys in sensor development has been involved in the development of some of the iconic films that Fujifilm produced like Velvia, Astia and Pro. He moved from chemicals to microchips but his job is still the same: making sure the image is pleasing, has character and the right “feel” […].

We were presented with the question: “Which five lenses should we design next?”. This triggered a lengthy discussion. […]

Throughout our visit, we were given the chance to give feedback on top-secret prototypes in various stages of development, from early ideas to almost production ready products. We didn’t have to sign any NDAs or contracts but I’ll leave the honor of announcing new products to the people who design them with so much passion (so dear rumor sites, there’s no reason to keep e-mailing me). But I can tell you is that the future of the X-series looks very exciting. […]”

Now it’s our turn. As we’ll never be that lucky to be invited by Fujifilm to Tokyo, Fujirumors could be the place where you can raise your voice and let all your wishes arrive to the Fuji headquarters.

Feel free to give your own answer to the question at which five lenses should Fuji design next? Or what would be your dream camera? What should the next firmware bring?… the debate is open in the comments! And I know that someone in Tokyo will read it.


P.S.: now lemme see if I can dig up something about the exiting X-series future for you  ;)

Follow Fujirumors tomorrow via facebook, twitter and RSS feed.

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FR-readers zone: travel-X, switch to the X and manual focusing with Fuji X-E1 and 35mm


It’s Sunday! Time to share some of your great images and stories you sent me via email at fujirumor@gmail.com, facebook and twitter. Keep it up!

let’s take some awesome pictures today ;)

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Dear fujirumor Team,

my name is Mehrdad Samak-Abedi and I am a semipro photographer based in Berlin, Germany. I found to Fujifilm in 2011 with the x100 and since then I realy appreciate the hightquality image quality the x cameras offer me. I own a x-pro1 and a x100s and prefer landscapes-, street- and urban-photography.

My Canon 5D MkII is finds the way into my bag only when I do studiowork and some of my professional stuff but the x cams are alwways with me and I really mean always.

Anyway, I wonder you might be interested in some of my free works and I would appreciate when you are considiring posting some of my pics via your rumorsite or facebook?.
My website

My 500px.com sets

95% of the shots in my profile/sets/stories are shot with a Fujifilm x camera.

By the way I frequently visiting your rumors site. Gooooood job!
And keep on posting news etc.!



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Hi there,
I just wanted to share my flickr account, I’ve been shooting for the last 2 years with Fuji Cameras, first with an X100 and starting last Jan with an X-E1+35mm f1.4


hope you enjoy it



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Hi Patrick. A great resource you are providing in the Fuji Rumours site. Like others have stated, I too check back often, in fact daily. I bought into the Fuji system in January 2013 and have in the last month decided to sell off my FF Nikon and associated lenses as they had not been used in 7 months. I have a web presence dedicated to the imagery from my X system. www.xtographer.weebly.com

Geoff (XF 14mm)

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Photo Sama

Manual focusing with Fuji X-E1 and 35mm f/1.4:

“Hello, First of all thanks for your work on fujirumors… it’s realy helpfull. I contact you because I wanted to share with you my first samples with Fuji-XE1 and 35mm f/1.4 used in full manual. http://www.meghiref.com

I’m a canon user for years now with lenses from 17TSE to 300mm 2.8, I also owned a GF1 for the same raisons I decided to go for a fuji. And honestly the only missing steps for fuji today, is full frame and a true 35mm (like 23mm f/2). For marketing and investment return reasons, they will not reach my expectations soon. For 23mm if they launch a 23mm/2 they kill the Xhundred market, so it will be a near 40mm f2.8 (I can live with it), just as I can live with a Cosina voigtlander 25mm f/4. Witch is for me the best compact solution today with a 38mm f/4 equivalent.

OK let’s go back to our topic the 35mm in full manual mode, (applicable for street photography )

Why use manual focus when AF work well, (and improved since last firmware)? Because even the fastest AF ever will never be as fast as no AF. For me the goal of street photography is to be able to freez the moment without interacting with the scene. The main rule, what ever you shoot with, is anticipation. When you have to pre-focus (lock the af on your subject, you have to select the right AF point, to point the contrasted zone in your subject, then go back to the scene to compose and wait for the right moment. All this steps are sources of fail, and the one that make you 80% of time change the course of the scene, is when you turn your point your camera to the people you want to focus on.

Here is the process with full manual. ISO is auto, aperture is fixed, shutter speed also. Now compose you scene, and open both eyes to evaluate the distance of your subject wait the right moment and shoot, with this method you miss less than the half of your shoots, and people don’t even care about what you’re doing.( A positive point for X-E1 with his retro look you are considered as a film shooter…)
So now the point is that the 35mm 1.4 is not the most comfortable manual focus lens I had. the number of ring turns between to distances is too high. but here again it’s not impossible see pictures in the top link.

The easiest way is to set aperture to 4 or more, then set the distance between 5 and 10 meters, and shoot, shoot, shoot every thing will be in.
An other point is battery saving mode that turns of you camera… for this point practice the half shuttr button speed, when you feel the moment…
Last point, don’t be too attached to sharpness, you never watch a picture with a magnifier it’s the content (the moment) and the message that counts…

A special message for pixel peepers, … have break take a kitkat, and try manual focus without 100% zoom. you’ll sped more time living the moment ! Here we are hope this could be helpful for any one.
See you.


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