Fujifilm GFX100S to Cost $5,999: The Ultimate Fujifilm Attack on High Resolution Full Frame Cameras!

We already leaked the price of the Fujifilm GFX100S, which will be of $5,999.

That’s cheaper than the Fujifilm GFX50S at launch, which was sold for $6,500 (now the new list price is of $5,499, so just $500 cheaper than what the Fujifilm GFX100S will be).

And keep it mind: the Fujifilm GFX100S has not only IBIS, but also a highly modern state of the art BSI 100 megapixel sensor with phase detection pixels all over the sensor, whereas the Fujifilm GFX50S uses an older contrast detect AF only and non BSI sensor.

It’s a crazy good price if you ask me. And the goal seems to be pretty clear to me: threaten all those high resolution full frame cameras.

Let’s take a look:

  • Fujifilm GFX100S: 102MP – $5999 – 70% “fuller” sensor than full frame
  • Canon EOS R5:      45 MP  – $3899 – Full Frame
  • Panasonic S1R:     47 MP   – $3697 – Full Frame
  • Sony A7RIV:           61 MP  – $3498 – Full Frame
  • Nikon Z7 II:            45 MP  – $2996 – Full Frame

Sure, the high resolution full frame cameras will still be between 35% and 50% cheaper than the Fujifilm GFX100S.

But consider that the Fujifilm GFX100S has also about twice the megapixel of those full frame cameras as well as a 70% larger sensor.

Considering the whole package, I think that it’s a terrific price.

While the 10K price tag as well as the size of the very popular Fujifilm GFX100 were still a deterrent for many to buy into the GFX system, I think that Fujifilm now nailed it by making a smaller Fujifilm GFX100 and also make it 40% cheaper!

Now we are at a point, where those looking for high resolution cameras and until now were considering the various full frame offerings might as well consider to get the Fujifilm GFX100S, which will offer twice the megapixel and a 70% larger sensor.

I don’t know you, but my impression is that Fujifilm is about to drop a potential best seller here.

Fujifilm X-E4 with Tilt Up Screen Similar to X70 and Flush to the Camera Body like X100V screen

LEFT: Fujifilm X-E4 mock-up (not real) RIGHT: X70 screen
LEFT: Fujifilm X-E4 mock-up (not real) RIGHT: X70 screen

Fujifilm X-E4

I confirm everything I said before: the Fujifilm X-E4 will not have a fixed screen and it also won’t have a fully articulating screen like the X-S10/X-T4.

Here is the real deal brought to us by our trusted sources:

The Fujifilm X-E4 will have a tilt up screen similar to the one we know from the Fujifilm X70 and from the Sony A6400.

Also, when positioned flat to the body, the screen should be flush to the body like Fujifilm X100V screen.

I am very curious to hear those of you guys think, who were considering to buy the Fujifilm X-E4. Is that a solution you like or you can live with? Or is it a no-go?

Fringer NF-FX AF-C Tracking Test with Nikon AF-S 500mmF4G VR on Fujifilm X-S10

Fringer has just tested and optimized the performance of the Nikon AF-S 500mmF4 G VR using the new Nikon NF-FX smart AF adapter on a Fujifilm X-S10.

Fringer has also optimized Nikon AF-S 600/4G VR. Unfortunately, it doesn’t work as stable as 500/4G on X mount due to the power supply limitation. The next firmware release, i.e. v1.10, will include supports for these lenses as well as some of the other big primes.

You can see the AF demo video as well as the full list of supported lenses below.

VIDEO DEMO + Full List of Supported Lenses

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LEAKED: This is the Price of the Fujifilm GFX100S… and You’ll LOVE it!

Are you ready to hear the price of the new Fujifilm GFX100S?

Well, the hold on tight, because I think you’ll might be surprised!

According to information we have received from trusted sources, the upcoming Fujifilm GFX100S will cost $5,999!

Yep, you heard it right, $5,999!

That’s cheaper than the Fujifilm GFX50S when it was launched (which at the time cost $6,500).

To sum it up for you: 102 Megapixel, a modern BSI sensor 70% “fuller” than full frame, phase detection, IBIS. All this in a package that costs $5,999. That’s just very aggressive pricing! Well done, Fujifilm.

Focus On Glass: Talking Fujinon XF80mmF2.8 1:1 Macro and About the APS-C Macro Advantage over FULL FRAME

If you are one of those, who defines how good a lens is mainly on how sharp it is, then you’ll consider the XF80mmF2.8 1:1 Macro lens a fantastic lens.

It is clinically sharp and one of the best, if not the best lens in the Fujinon X system.

So let’s talk about this lens, starting from a recent “focus on glass” episodes, where Fujfilm talks about the XF80mmF2.8 Macro. They say:

  • Fuji’s APS-C sensor allows to shoot 1.5 times larger macro photography than a full frame sensor
  • Fujifilm is strongly committed to APS-C
  • the 80mm maximizes the APS-C value proposition and allows user to experience macro photography without sacrifice
  • the synergy between Fujifilm color reproduction and lens technology offers a unique and unrivaled product on the market
  • uses floating focus system to obtain high image quality. New autofocus system was developed for this lens
  • fast and accurate focus
  • Since this is a marco lens, Fujifilm opted for an optical image stabilization system that suppresses shift shake
  • uses many ED lenses to minimize chromatic aberration at wide apertures
  • creates beautiful bokeh at 1:1 magnification ratio

Quite frankly, though, I think the main advantage of APS-C lenses is that you can make them smaller (and consequently cheaper) than full frame lenses. If then in certain areas they have other advantages, that’s a welcome, but minor advantage.

FYI, I’ll add also the video about the glorious XF16mm f/1.4.

  • thanks to floating focus system the XF16mmF1.4 can achieve minimum focus distance of 15cm
  • NanGI coating to reduce flare

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Focus on Glass – XF80mmF2.8 Macro and XF16mm F1.4

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