New Firmware Updates for Fujifilm X-T5, X-H2, X-H2S, X-E4 and X-S10

New Firmware Updates

Fujifilm has released new firmware updates for the Fujifilm X-T5, X-H2, X-H2S, X-E4 and X-S10.

You can find all details and download links down below.

Firmware Details & Download Links

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Fujifilm X-E4 Discontinued at BHphoto and Other Stores

The Fujifilm X-E4 was launched in January 2021 and the last time I’ve noticed the X-E4 in stock was back in October 2021.

Not even the Fujifilm X100V has such a bad shipping record as the X-E4.

And now, after 2 years only, stores are already starting to mark it as discontinued, as for example BHphoto here (in all its combinations) and the Australian store Camerapro.

It’s a pity that such a beautiful little camera hardly ever shipped and now it even seems to be over for it.

At this point, the Fujifilm X-E5 can’t come soon enough.

Fujifilm Removes X-T4 and X-E4 from their Japanese Catalog Page

We already told you that major Japanese stores marked the X-T4, X-E4 and X-T30II as discontinued.

Now we have another puzzle piece to add to this: as you can see from the screenshot above, Fujifilm has removed the Fujifilm X-T4 and X-E4 from their Japanese product catalog.

The last available Google cached version of September 2021 still shows both items on the website.

What does this mean for Fujifilm X-T5, X-E4 and X-T30II? Well, I have tried to explain it as good as possible here.

via dclife

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Fujifilm Explains Camera Line Distinction (CLASSIC Beats PSAM) and Likely Told us Which Lines Will Survive (and Which Ones Not)

Fujifilm Camera Lines Explained

The Fujifilm X-T line was never supposed to be a flagship camera.

Let me explain why.

When Fujifilm launched the Fujifilm X-H1, they called it their flagship camera, giving it top of the line features that no other camera had at that time (like IBIS) and in part still no other camera, except for X-Pro3, has (like the ultra-tough body). The Fujifilm X-T2 was positioned under the X-H1.

However, since it took Fujifilm so long to release the Fujifilm X-H1 successor, the Fujifilm X-T line had to take over the “flagship-role” for a couple of years.

But now, with the the release of the Fujifilm X-H2S and the pre-announced Fujifilm X-H2, everything is going back to normal so to say.

X-H is the flagship, and X-T is the mid-range.

And that’s not me saying it, but Fuji Guy Billy, who went through the “what is what” in the Fujifilm camera lineup with Bigheaedtaco, who then shared Billy’s list with us in the video below (starts 9:59).

For your convenience, here is the list.

  • X-H series:
    Refinement: Flagship Utility
    Interface: Hybrid
  • X-Pro series:
    Refinement: Luxury
    Interface: classic rangefinder
  • X-T* series:
    Refinement: mid-level
    Interface: classic SLR
  • X-S series:
    Refinement: Base Level
    Interface: DSLR design with PSAM interface
  • X-T** series:
    Refinement: Base Level
    Interface: classic SLR design with classic interface
  • X-E series
    Refinement: Base Level
    Interface: Rangefinder design with classic interface

Who REMAINS and who is OUT

  • I agree with Bigheadtaco when he speculates that all those camera lines mentioned in the list will see a successor at some point. Otherwise I believe Fuji Guy Billy would not have mentioned them
  • if correct, this means that also the X-E line will continue, hence there is hope for a Fujifilm X-E5
  • the true entry level line seems to be dead as it is not mentioned on the list. We already speculated about this back in 2020 when the X-T*** had been discontinued after only 9 months
  • this means little hope for Fujifilm X-A8, Fujifilm X-T300, X-A30
  • the “new” entry level (or base line) is considered the X-T** and X-S line

PSAM PANIC

  • there will be 3 lines with a more classic interface, and 2 lines with PSAM dials
  • Non-PSAM dial camera lines will remain the majority in the Fuji lineup (4 non PSAM lines vs 2 PSAM lines)
  • Fujifilm has not lost its soul! Classic control lovers like me will have plenty of cameras to pick from also in the future

By getting rid of a few lines and separating more clearly the remaining ones, Fujifilm has addressed one of the major concerns that was confusing Fujifilm X shooters: too many camera lines positioned too close to each other without sufficient differentiation.

In short we could say that every line will have a higher end and a lower end version

  • HIGH: X-H line – LOW: X-S line
  • HIGH: X-T* line – LOW: X-T** line
  • HIGH: X-Pro line – LOW: X-E* line

P.S.: It was just so much more fun when Fujifilm used other terms to identify their camera lines, like when they said the X-T** line for hipsters :).

Fuji Guys X Summit After Event Starts Now – X-H2S, High Res X-H2, XF8mmF3.5, XF30mmF2.8 Macro, XF150-600 & Much More

X Summit Americas

We had a fantastic start in this day thanks to:

But the party continues with The Fuji Guys, who are now startin the “X Summit Americas After Event“. We will cover it live here on FujIRumors.

Summary

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