We had so much rumors and gear talk lately, that sometimes it can give the impression that photography is more about the gear than about the image. So I thought it’s time to bring the FujiRumors-Universe in the right balance again, and share something that brings us back to the real heart of photography: the image.

And I’d like to do this with Jonas Rask’s (jonasraskphotography.com) lecture about his Street photography. He shows some of his amazing images, talks about composition and shares his take on photography in general. But he also talks about vintage lenses and what can we expect of the Fujifilm GFX. You can find the video at Fujifilm Nordic.

The video is 1:10 hours long. I’ve watched and enjoyed it all. The best part is when he talks about how he took his shots and the reasoning behind each of them. But it’s difficult to sum it up in short here on FujiRumors, so I will just share a few excerpts about more gear related thoughts.

• X-Pro2 or X-T2? Jonas prefers the X-Pro2, because it fits his style better, especially due to the hybrid viewfinder (he shoots mainly street photography) – starts min. 31:40
• ACROS: Jonas is a big fan! It’s impossible to emulate in Lightroom in post, because what it actually does in camera, is that it analizes the highlights of the image and adjust the grain there, then it analizes the midtones and adjust the grain there, and the same happens with the shadows. That’s why Jonas, when shooting BW, he just uses the ACROS JPEG. – starts 36:40
• Fujifilm GFX: Jonas just tested it briefly at photokina. It’s lighter and smaller than the Nikon D810. The lenses are bright, and you could probably do documentary stuff with the GFX, because you can have fast shutters speeds because of the fast aperture, reducing shakes. The GFX has 12 electrical pins, which should make it possible to adapt many old lenses, including leaf shutter lenses (very clever) – starts min 52:38

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The Fujifilm X Series Cameras are quite unique in their operation and look of the images they produce. Here are some tips I have picked up from my time with the Fujifilm X-Pro2. Most of the tips will apply to all of the X Series, but some may be more specific to the X-Pro2.

Setting Lightroom Defaults Specific to your Fuji Camera
Where the X cameras really shine and beat out the competition is in their colour rendition. It is mentioned in nearly every review you read and it was the primary reason I switched to Fuji. The different film profiles give you more options and creativity when shooting but you will notice that if you are shooting RAW, you lose those profiles once you import them into Lightroom.

This is because Lightroom is applying it’s own Camera Calibration/Colour Profile by default when you import your Fuji files and is disregarding all of that hard work that Fuji has put into their colour. There is no automatic way to retain the specific colour profile you chose when you were shooting, but you can set your default profile in Lightroom to Provia (or whatever profile you shoot most in) so that you are at least starting from one of Fuji’s bases and not Adobe’s.

To change this default setting in Lightroom:

Click READ MORE

It’s time to vote the best Fuji X highlight of 2016… and it was such a great year, that I think it will be a tough vote for many out there. But you just have 1 choice.

I also included the two major Kaizen Firmware Updates we got this year, the one for the X-Pro2 and the one of the X-E2.

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The Fujifilm X-T2 is now in stock at AmazonUS (via official Fujifilm Seller OneCall). Only a limited number is available.

You can find a few X-T2 also at [shoplink 52162 ebay]ebay here[/shoplink].

AmazonUS also has the EF-X500 in stock.

Fujifilm has big plans apparently, since they just chose to launch a Photo Event in Kyoto with the important name “FujiKina 2017” (in reference to the biggest photography show in the world, the Photokina in Cologne).

Participants will also have the opportunity to Touch & Try the latest and greatest Fujifilm gear.

Of course it’s just a coincidence, that the event starts 2 days after this ;)

Here is the full (google translated) announcement:

Fujifilm Corporation (President: Kenji Ueno) will hold “FUJIKINA 2017 Kyoto” for two days on Saturday, January 21, 201 (Sunday), 2017.

At this event, we will exhibit photographs depicting the themes of “the world of the large format”, “the world of the center finder style”, and “the world of the range finder style” with three galleries scattered in the city of Kyoto. In addition, we have a touch & try that you can experience the latest models, talk shows and studio demonstrations by domestic and international famous photographers who love the X series, free rental service of X series and free quick maintenance service (reservation system) We are doing our favorite thing for pleasing everyone who has patrons.

In addition, if you pre-register for this event, you will receive a memorable item as a bonus.

I am waiting for your visit from the bottom of my heart.

via Fujifilm