This Video Shows the Fujinon GF 110mm f/2 Autofocus Motor in Action

CP+ Japan

The CP+ in Japan started today, and FujiRumors will deliver you non stop 24×7 instant live coverage.

Let’s start with a bit of gear porn, by showing you the autofocus motor at work inside the Fujinon GF110mm f/2 (a stellar lens which we dedicated an own gear-detoxing image roundup here).

The Fujinon GF110mm f/2 is currently $150 off thanks to a gift card that comes bundled with it at BHphoto and Adorama. The full gift card deals overview below.

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The Art of Black and White in Lightroom ​and Beyond ​- Video Course

Andrew Gibson is a fellow Fujifilm X shooter and he has just released a video course “The Art of Black and White in Lightroom ​and Beyond“.

It’s about black and white photography in Lightroom and Silver Efex Pro 2 and most of the photos you will see are taken with Fujifilm cameras.

Andrew has included lots of bonuses – the course itself is discounted by $50 (from $99 to $49) and anyone who buys it before the end of February also gets an ebook (10 B&W Assignments, worth $10), PowerBlack presets for Luminar (worth $14) and SuperBlack presets for Lightroom (worth $19).

Check out all the details here.

7Artisans 60mm f/2.8 Macro for Fujifilm X Officially Announced

 

7Artisans 60mm f/2.8

The previously rumored 7Artisans 60mm f/2.8 1:1 Macro lens has now been announced.

Seven designers 7 Artisans 60 mm F 2.8 Macro (Sony E / Canon EF – M / Fuji Film X / Micro Four Thirds)

Scheduled to be released in May 2019
Manufacturer’s preferred price ¥ 25,000 (excluding tax)

7Artisans 60mm F2.8 Macro is a “60mm macro lens” designed for “APS – C size” mirrorless camera that can shoot from closeup to infinity. It can be captured without disturbing from remote places such as insects and small animals, so it is suitable for shooting subjects that are difficult to close close-up.

The focus part is sharp, blurred is beautiful, and the whole is depicted richly in gradation. Ultra close-up shooting up to 5 times magnification is possible by installing an optional extension tube.

Other 1:1 Macros for Fujifilm X mount are:

via mirrorlessrumors

Updated Full List of Chinese Lenses for Fujifilm

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Fujifilm Announces Worldwide Price Revision of Photographic Film and Photographic Paper

Fujifilm announces worldwide price revision of Photographic Film and Photographic Paper

February 25, 2019

FUJIFILM Corporation (President: Kenji Sukeno), the leader in photographic products, is announcing that it will implement a worldwide price revision for its photographic films and photographic papers. Fujifilm has always provided the highest quality products to the global market. Over the past several years, Fujifilm has faced the rising cost of raw materials and logistics. In the past Fujifilm has absorbed some of the costs by undertaking intensive structural reforms and communalization of production facilities, but as a responsible manufacturing company and to provide the high-quality products our customers expect, the company will institute a price increase.

1. Products and percent increase
Photographic film :
Color Negative Film, Color Reversal Film, Quick Snap, Control Strips
The minimum increase is expected to 30%
Photographic paper :
All of Photographic paper
The minimum increase is a double-digit percentage.
2. Date of price increase
Effective from April 1st, 2019 onward
  • * Products, timing and percent increase may vary depending on market and regions.

Fujifilm will continue to study the market demand, and make adjustments to product assortment as dictated by our customers and market conditions.

via Fujifilm

Detoxing From Gear Talk with Stunning Fujifilm GFX and X Images

Jessica Wikström
shared here
Gotta love freckles! And gotta love that 110mm
GFX50s
GF110mm

Fujinon Images Roundup

I looked back in the last weeks on FujiRumors, and I read rumors, news, gear talk, comparisons, deals, live bloggings, announcements…

That’s all nice and good, but at the end of the day all the buzz should not distract from the main reason why we love to use our Fujifilm cameras: taking pictures.

So I did two things:

  1. I grabbed my X-E3 and finally dedicated some time again to capture the first signs of spring around my home
  2. Since my spring images came out perfect and no editing was needed (thank you Fuji colors!!), I decided to spend a bit of time collecting images taken with Fujifilm GFX at our wonderful Fujifilm GFX group.

For this time, I decided to focus mostly on the GF110mmF2 images, since a fellow GFX group member asked to stop sharing GF110 images, as they trigger his GAS and he is preparing his papers for the divorce ;).

Now, it surely helps if you photograph models with this inenarrable beauty to create impressive images, but it’s also true that the medium format GFX has a wonderful rendering that is visible across all the images, from portraits to landscapes to product photography and more.

And yet, I don’t want you to think you need a GFX to create stunning work, so I decided to sneak into this roundup 3 more images: one taken with the “old” X-T1, one with the X-T2 and a last one taken with X-T3 (all shared at our Fujifilm X-T facebook group).

Because medium format is nice and good, but what you can achieve with modern APS-C sensors (and fantastic Fujifilm XF glass), is something that can be shown and printed proudly (such as my personal all time favorite image taken with X-T1)!

And for those of you missing the gear talk and the rumors already, hold on… I might have something for you very soon ;)

Love you all and wish you fantastic weekend
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Richard Ng
shared here
Shot with Gfx50s and 32-64mm

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Chris Daidone Photography
shared here
It was a bitterly cold, but thankfully starry night on Lake Minnewanka. Alberta, CA

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Erik Nomm‎
Shared here
The mighty 110mm f2

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