The Birth of the Fujifilm GFX100: Documenting 8 Months of Development Process (Part 1)

Fujifilm GFX100

For the last 8 months Fujifilm let Cinema5D closely monitor the birth of their new flagship large format sensor creation, the Fujifilm GFX 100.

Now they published their first video covering the birth of the Fujifilm GFX100. Part 2 will follow later and bring us inside the Fujifilm factory.

Here is what we learn, and at the bottom some screenshots from the video:

Decisions and Developing Start

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Profoto B10 Plus Released

Profoto B10 Plus

The Profoto B10 Plus has just been released.

The Profoto B10 Plus is twice as powerful than the Profoto B10 (250 Ws vs 500 Ws).

You can read the full overview at Explora here.

Product Highlights

  • 500Ws, 10-Stop Power Range
  • Length: 9.3″, Diameter: 3.9″
  • Li-Ion Battery: 200 Full-Power Flashes
  • Full TTL Auto Exposure Control Plus HSS
  • 0.05-2.5 Second Recycling
  • t0.5 Freeze Mode: 1/50,000 sec Duration
  • 3000-6500 LED Modeling Lamp, CRI 90-96
  • 330′ Wireless Triggering with Air TTL
  • Smartphone Connectivity with Profoto App

The Profoto B10 plus is going to compete with the much more affordable Godox AD400 Pro.

7Artisans 60mm f/2.8 Macro Available


7Artisans 60mm f/2.8 1:1 Macro

The affordable 7Artisans 60mm f/2.8 1:1 Macro lens is now available for pre-order at AmazonUS, Adorama, eBay and soon also at BHphoto.

  • The super-long focusing distance of 26cm affords greater depth of field.
  • When shooting subjects like insects, you can take off the front lens barrel to avoid disturbance
  • A mininum focusing distance of 26cm means there will be more space for lighting.
  • Macro photography requires higher shutter speed. Use tripod or LED to attain safe shutter speed

The 7Artisans 60mm f/2.8 Macro has been previously rumored here and then announced here.

Other 1:1 Macros for Fujifilm X mount are:

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