Sigma CEO: “Lenses for Fujifilm? We Are Now Thinking About How We Can Satisfy Fujifilm Customers”

In all these years, the Sigma CEO Kazuto Yamaki-san has explained that they wanted to make X mount lenses, but they can’t, as Fujifilm protected its mount by not disclosing the protocols.

Well, Fujifilm finally understood that it was a massive mistake, and in 2020 they opened their mount.

And now, after almost a year of teasers, the Sigma CEO finally made a statement that can make Fujifilm Shooters optimistic. In fact, in an interview with CineD, he said:

We are aware of the demand for Sigma lenses for Fujifilm cameras. We are now thinking about how we can satisfy Fujifilm customers

In my ears this sounds like surely lenses will come, but Sigma is thinking about which lenses Fujifilm shooters could really want and hence satisfy them. And if my sources are correct, the decision has already been done, as the first Sigma AF X mount lenses should be announced in 2021.

And here are some other key points of the interview:

  • Sigma was founded 60 years ago by the father of the current CEO
  • The current CEO does not want to make Sigma as big as possible. He is more hungry for quality. So his focus is on quality products
  • Sigma always tries to make lenses as small as possible, but so far they don’t offer pancake lenses
  • Sigma still can’t find a way to make pancake lenses with acceptable quality [Note: This is why i LOVE my Fujinon XF27mm f/2.8 R WR, as it is an incredibly good lens for being that small. Trust me guys, it’s optically amazing and ultra compact. It lives glued on my X-E3.]
  • Sigma does not stop exploring on how to achieve good quality pancake lenses
  • it’s easier to make a perfect lens, than a lens with character [Note: which is why I LOVE my good old XF35mmF1.4 Rsee it in action here in Barcelona]

You Voted: These are Your Most Wanted Sigma (and Tamron) lenses for Fujifilm

  1. Sigma 18-35mm f/1.8 DC HSM
  2. Sigma 50-100mm f/1.8 DC HSM
  3. Sigma 56mm f/1.4 DC DN Contemporary
  4. Sigma 16mm f/1.4 DC DN Contemporary
  5. Sigma 35mm f/1.2 DG DN Art
  6. Sigma 150-600mm f/5-6.3 DG OS HSM
  7. Sigma 10-20mm f/3.5 EX DC HSM
  8. Sigma 30mm f/1.4 DC DN Contemporary
  9. Sigma 500mm f/4 DG OS HSM
  10. Sigma 85mm f/1.4 DG HSM Art

One more thing:

Do you remember when back in 2018 our sources told us that Sigma is waiting for Fujifilm camera sales to increase by 20% before they making any lenses for the Fujifilm system? Well, it looks like Fujifilm was able to achieve that goal. And now Sigma is even more motivated to make money with us. ;)

We Have It!

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Capture One 14.4 Released with Export Tool Comeback and Fujifilm GFX50SII Support

Capture One 14.4 has now been released. A welcome comeback: the export tab! Down below a list of what it brings.

Capture One Deal: If you get now Capture One 21 with a discount (thanks to 10% savings with code FUJIRUMORS or AMBFR), you’ll get Capture One 22 for free as soon as it’s released on December 2021. The offer is valid also for those of you, who are on Capture One 20 or older versions. So you can log-in to your account and upgrade now.

Capture One 14.4

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TTArtisan 32mmF2.8 Autofoucus Lens for Fujifilm X Mount Announced

TTArtisan 32mm f/2.8 XF AF

FujiRumors told you back in mid-August that TTArtisan will launch a Fujifilm X Mount autofocus lens. Well, now it happened.

TTArtisan has just announced the new TTArtisan 32mm f/2.8 AF lens for Fujifilm X Mount.

This lens is going to have some strong competitors.

In order to compete with these lenses, the TTArtisan 32mmF2.8 should combine a very aggressive price tag with decent image quality.

We Have It!

DPRTV Fujifilm XF23mmF1.4 R WR LM Review (vs original 23mm): “Outstandingly Sharp” but Only Fujifilm X-H2 Will Unlock Its Full Potential

DPReviewTV is pretty impressed with the brand new Fujifilm 23mm f1.4 WR LM. They also compare it to Fujifilm’s original 23mm F1.4 to see how they compare.

Btw. the original XF23mmF1.4 was a spectacular performer at the recent wedding I photographed. So the true challenge for Fujifilm was to improve something that is already really good, and it looks like they succeeded with it.

Moreover, keep in mind that we don’t see the real sharpness potential of any of the latest Fujinon lenses, as those will be visible only as soon as the 40 megapixel Fujifilm X-H2 hits the market in 2022.


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Fujifilm X RAW Studio and RAW File Converter EX 3.0 Software Updates for GFX50SII and X-T30II Support

Fujifilm has issues software updates for the Fujifilm X Raw Studio and Raw File Converter EX 3.0.

The update adds support for Fujifilm GFX50SII and X-T30II cameras.

Download links and details down below.

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