Adorama is ALREADY taking pre-orders on the XF 50-140 f/2.8 WR for $1,599.
ALL THE SPECS & pre-order here
On the same day, when the Fujifilm X30 was launched, I wrote a post about how low the pre-orders on the X30 were. My consideration was based on the AmazonUS P&S ranking, the biggest online retailer on the world, which showed the X30 at the 71th position of the ranking… but just for short time, as it was quickly kicked out of the first 100 top position.
Now, I consider the first day ranking on AmazonUS like the first polls on election days… for sure not the final result, but a pretty reliable indication about how people react to a new product.
Of course I could be wrong. Maybe people are just waiting to see what will come at photokina before pre-ordering anything. Maybe AmazonUS isn’t a good indicator for good or bad sales. Everything is possible, but based on my experience, what sells good on world’s largest online retailer AmazonUS, will very likely sell good also elsewhere. But I’m ready to post apologize if I’m wrong… but I’m afraid I’m not! And one of the reasons for the slow start is for sure the price. Customers perceive the $599 price tag as too high.
Now , in UK there is already the first deal on the Fujifilm X30, and it’s the following: buy the Fujifilm X30 and get a free leather case worth £70! You can find the free leather case deal in UK at wexphotographic here and also at cameraworldUK and AmazonUK. [NOTE: some readers told me that also the deal at wex and AmazonUK startet with the launch of the Fuji X30]
In Canada, X30 pre-orders have always included an extra bonus battery and charger at Vistek and Broadway Cameras.
But hey, they told me that it’s not important how the story starts, but how it ends. So good luck, Fujifilm X30!
PRE-ORDERS: USA: BHphoto / Adorama / AmazonUS / BestBuy / EUROPE: wexUK / wexDE / PCHstore