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Interview with Kayce Baker, marketing director at Fujifilm North America

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Here’s what Kayce Baker, director of marketing for professional digital cameras at Fujifilm North America, says in his interesting interview with IR founder and editor-in-chief Dave Etchells.

You’ll find some surprising infos, like the fact that Fuji sells more X-E1 body only versions than the kit with zoom lens. And that they are selling more 35mm prime lenses than all of the X-PRO1 bodies in the market so far.

She also gives some news about Fuji’s roadmap where some lenses are slated for early 2013. “We’re looking at around April to May availability for the 55-200mm, as well as the 27mm pancake. For the 10-24mm and 23mm f/1.4, more towards the end of the year or the beginning of 2014.

She explains how Fuji worked to improve lens flare on the X100s and also that”… together [X-Trans II and no low-pass filter], those allow a 30% improvement in signal to noise over the previous model, and a 25% increase in resolution.

And what about Adobe and Apple? “As far as I understand it, we have given each company all the algorithmic information that they need, and which they have requested to be able to make a more powerful and accurate RAW converter process.

Read the whole interview at imaging-resource here.

 

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