New Firmware Update for Fujifilm X-A10 is Out

Finally, the Firmware update we were all waiting for is out! ;)

Fujifilm just released a new firmware for the Fujifilm X-A10 (ver.2.00) – download here

The firmware update Ver.2.00 from Ver.1.00 -Ver.1.10 incorporates the following issues:

  • 1. Image quality of Portrait Enhancer is improved by smooth processing.
  • 2. Improvement of AF performance
  • 3. Night (Tripod) function is added in Advanced SR Auto mode. (introduced from firmware ver.1.10)

Fujifilm X-A10: BHphoto, Adorama, Focuscamera, AmazonUS

Fujifilm GFX 50s and Eric Bouvet in Mosul, Iraq :: Photojournalism in Warzones with Fujifilm GFX

Fujifilm GFX 50s for Photojournalism

When Fujifilm developed the Fujifilm GFX 50s, they had the following target in mind: professional photographers, who shoot fashion, commercials, portraits (in studio or outdoor), landscape and architecture.

But I remember a Fujifilm Manager, who said that, once they started the “GFX challanges series” and the camera was given to selected photographers for beta testing, the feedback was so good, that they started to believe the Fujifilm GFX 50s might also be quite good for other photographic genres, such as street photography… and apparently also photojournalism.

Eric Bouvet

Long time FR-readers will remember, how I mentioned the first time Eric Bouvet, when he covered the war in the Ukraine with his X-T1 and X-Pro1. Well, he’s right now in Mosul, Iraq, and this time he documents everything with his Fujifilm GFX 50s.

First of all, I wish Eric all the best while documenting the war in Mosul and to have soon a safe flight back home.

And once back, we really look forward to his images, which will for sure enrich an already stunning portfolio that you can check out at his website here. We are first of all curious to see the stories he will bring home and share with us… and also to see how the Fujifilm GFX 50s performed in the arguably most challenging of all environments.

Eric is sharing the first images and videos from Mosul taken with his GFX on his instagram account. Make sure to check it out here. WARNING: It’s a war, and Eric is right in there. So you might see images and videos that could hurt your sensibility.

And feel free to join & enjoy the Fujifilm GFX facebook group. We are more than 10,200 right now. There is also a Fujifilm GFX facebook page, with news and rumors tailored to the GFX. You won’t miss a single GFX tidbit by following it.

Fujifilm GFX 50s: USA BHphoto, Adorama, AmazonUS

I will leave you with a few images and impression from the Fujifilm GFX facebook group.

Fujifilm GFX Images

Sebastian Lee shared here:  The 32-64 wasn’t quite wide enough to get the composition I wanted so had to shoot a pano. Didn’t go crazy, came out to right at 12,096×7585 though my 5K iMac I think was starting to melt processing the pano haha. Eight 1 second exposures with lots of overlap. Also if anyone is interested, you can follow me on Instagram: www.instagram.com/sebimagery/

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Fujifilm X Magazine Medium Format Special (19th Edition) – Win a Month with the Fujifilm GFX

Fujifilm just released the new edition of their interactive Fujifilm X Magazine. It’s a Medium Format Special edition, and you also have the chance to win a month with the Fujifilm GFX 50s.

But there is more, such as the newly annoucned Firmware for X-T2/Pro2, and interview with Pal Laukli, ideas for fashion shoots and more.

You can check it out online here or download the Free iPhone App here / Free Andoid App.

Discover what the GFX can really do, by enjoying tons of samples and discussions at out GFX facebook group here. To get GFX tailored news, follow our GFX facebook page.

Fujifilm GFX: USA BHphoto, Adorama, AmazonUS

Fujinon XF 18-135 Delivery Delay: “Situation to be Resolved Around Summer” + Rediscovering my 18-55 and 55-200!

The Fujinon XF 18-135 has quickly become my favorite travel lens along with the XF23mmF1.4. Since the day I bought it, my XF18-55 and XF55-200 are more or less collecting dust.

Just in these days I was considering to sell the 18-55 and 55-200, but I said to myself: “first, use them again, shoot with them, then decide“.

So it’s a couple of days now that I run around only with my 18-55 and 55-200… and I start to appreciate them again so much, that I don’t want to sell them anymore. Especially the XF18-55 is just crazy for a regualar “kit lens”.

So for now I so much enjoy shooting with these “old” Fujinon lenses again, that I will keep them. But I guess, sooner or later, at least one of these three lenses has to be sold… I need money for this one :-) !

rediscovering my 18-55 and 55-200… and yep, I’m still rocking the good old X-T1… at least until this comes true ;)

But this post is about the XF18-135, since Fujifilm just issued an official press-release about a delivery delay… so if you want one, you better grab one now at AmazonUS, BHphoto or your local dealer (it’s already backordered at Adorama)

Here is the press release

“Fujinon lens XF 18-135 mm F 3.5-5.6 R LM OIS WR” Delivery notice – [Google Translated]

March 28, 2017

Dear customers, Thank you for your continued patronage of Fujifilm products.

“Fujinon lens XF 18-135 mm F 3.5-5.6 R LM OIS WR” has influence on the production quantity due to lack of procurement of some parts, so we received a number of days for delivering the item you ordered We do.
I am sorry really for causing inconvenience to our customers. We are working diligently to produce, and this situation is expected to be resolved by around the summer this year.

Thank you for your understanding.

XF 18-135mmAmazonUS / BHphotoFocusCamera / Adorama

Fujifilm Announces INSTAX MINI 9, the New Iconic Instant Camera :: Fuji Guys Unboxing and First Look

Fujifilm just announced the Instax Mini 9

  • New Selfie Mirror
  • New Macro Lens adapter for close-ups – 35cm to 50cm
  • Automatic exposure measurement. The camera signals the recommended aperture setting with a flashing LED. This helps capture the perfect photo every time.
  • High-Key mode – Take brighter pictures with a soft look – perfect for portraits.
  • 2 – AA Batteries

You can find it in several colors:

The INSTAX® Mini 9 will be available in April 2017 in the U.S. and Canada for USD $69.95 and CAD $99.99. In UK it will cost £77.99.

PRESS RELEASE

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