Fujifilm USA Holiday Deals: A Mix of Sadness — and a Few Real Deal Gems

Fujifilm has launched massive rebates all over the world (you can see the European Fujifilm X/GFX deals here).

But there is one noticeable exception: the United States of America. Fujifilm has not offered any rebate since the US tariffs have been put in place.

And yet, you might not find deals on Fujifilm X/GFX gear, but there will be some on third party lenses and accessories. Check them out below.

Here is an overview:

Sigma AF X Mount Lenses

Tamron AF X Mount Lenses

Sirui AF+MF X Mount Lenses

Tokina AF X Mount Lenses

Manual Focus + Electronic Contacts X Mount Lenses

Manual Focus Lenses X Mount Lenses

Fujifilm GFX Mount Lenses

Accessories & Flash

Master HDR, Precision Control & Smooth 4K Performance in Aiarty V3.0 (Free Upgrade & Special Offer)

Master HDR, Precision Control & Smooth 4K Performance in Aiarty V3.0 (Free Upgrade & Special Offer)

For videographers and content creators using Canon, Sony Alpha, Panasonic, and other high-end cameras, Aiarty Video Enhancer V3.0 brings AI-powered tools to enhance HDR, color, and detail quickly and with greater control.

Whether you’re enhancing 4K footage, restoring older videos, or fine-tuning color and detail, Aiarty works fully offline—no uploads or cloud required, delivering professional-quality results right from your computer.

Aiarty V3.0: Key New Features at a Glance

  • Adjustable Enhancement Intensity: Fine-tune enhancement with the Strength Slider.
  • AI-Powered SDR-to-HDR Conversion: Unlock richer color depth and dynamic range.
  • Step Mode: Optimized for high-res projects and memory efficiency.

Free Upgrade & Black Friday Deal

  • Already a user? Upgrade to V3.0 for free and enjoy all the new features instantly.
  • Haven’t tried Aiarty yet? Snag a Lifetime License at 36% off this Black Friday- Install on up to 3 computers
    Free lifetime updates—no subscriptions or hidden fees
    – A 30-day money-back guarantee (try it risk-free)

Grab a lifetime license with the Black Friday discount and easily enhance your footage

Real-World Test from a Singapore Videographer

Footage recorded in 4K, enhanced and slowed down by 50% using Aiarty Video Enhancer.

Key Features in Aiarty Video Enhancer V3.0

Adjustable Enhancement Intensity

The Strength Slider in Aiarty lets you fine-tune video enhancement with precision, giving you control over sharpness, texture, and detail recovery for every clip.

Whether you’re bringing out fine textures in a landscape shot, restoring soft focus from older footage, or enhancing cinematic videos, this feature delivers a natural, professional look without overprocessing. Perfect for Sony, Panasonic, Canon, and other high-end cameras, it helps your footage look as crisp and vibrant as your vision.

AI-Powered SDR-to-HDR Conversion

** CLICK HERE to Read the Rest of the Article **

DxO Drops Massive Black Friday Deals: Save up to 53% with Our Discount Code

DxO Black Friday

DxO has just launched their massive Black Friday Deals with up to 50% discount on their software. And use our discount code “FujiRumorsBF” to save an additional 5% for a total of up to 53% savings.

NOTE: The list below shows prices in USD. However, the deals and discounts are also available in EUR and GBP. Prices and rebate amounts may vary slightly by currency, but the discount code works across all currencies.

NEW LICENSES

  • DxO PhotoLab 9 — $199.99 (reg. $239) → Save $40 (17%) → with code “FujiRumorsBF” $189.99 (save 21%)
  • DxO PureRAW 5 — $99.99  (reg $129) → Save $30 (23%) → with code “FujiRumorsBF” $94.99 (save 27%)
  • Nik Collection 8 — $139.99 (reg. $169) → Save $30 (18%) → with code “FujiRumorsBF” $132.99 (save 22%)
  • DxO FilmPack 8 * — $129.99 (reg. $149) → Save $20 (13%) → with code “FujiRumorsBF” $123.49 (save 18%)
  • DxO ViewPoint 5 — $59.99 (reg. $119) → Save $60 (50%) → with code “FujiRumorsBF” $56.99 (save 53%)

*needed in have access to Fujifilm film simulations profiles in DxO PhotoLab

UPGRADES

*needed in have access to Fujifilm film simulations profiles in DxO PhotoLab

PREMIUM SUPPORT

  • 3 Months — $29.99 (reg. $29) → Save $5 (14%) → with code “FujiRumorsBF” $28.49 € (save 19%)
  • 6 Months — $49.99 (reg. $49) → Save $10 (17%) → with code “FujiRumorsBF” $47.49 € (save 21%)
  • 12 Months — $79.99 (reg. $79) → Save $20 (20%) → with code “FujiRumorsBF” $75.99 € (save 24%)

 

Think Tank, Laowa and More Join Black Friday Deals

The number of Black Friday deals is increasing, with new brands such as Think Tank joining the offers.

One of the overall best selling black Friday deals is the up to 77% discount on Luminar software.

Below you can see the current offers… and don’t forget there are huge X and GFX deals in Europe.

Luminar Neo Black Friday Deals

Venus Optics Black Friday Deals

Brightin Star Black Friday Deals

Ulanzi Black Friday Deals

Fujifilm Europe Drops Massive (and a Bit Confusing) X and GFX Deals

Fujifilm Europe has dropped massive X and GFX deals all over the continent. The deals start today and end January 14.

Depending on the country, some are cashback deals, some are instant rebates, and some are mixed rebates (instant + cashback). I will list details (+ link to pages to claim back money) below.

If you purchase at Amazon, make sure you buy directly from Amazon (not third party). I have seen Amazon listed as official retailer by Fujifilm Germany, Italy and UK. In France I did not see Amazon listed as qualified retailer.

Also, some deals are better at Amazon than other stores: for example, Amazon UK has the X-T5 for £1449 which is sold for £1,549 and WexUK and Co (that’s an instant rebate).

So, that’s the easy part.

The complicated part I will share it at the bottom.

But for now I’ll just say that given the complications and regional differences in Europe, I will list below only the deals for UK and Germany (the German deals as listed at Calumet.DE, because Fujifilm Germany has not put up the official deal page yet). But there are rebates also in France, Italy, Belgium, Austria and more.

NOTE: In Germany so far the X-T5/X-H2/S bodies are not listed as rebated, but other EU countries include X-T5, X-H2 etc in their cashback offer.

If you want to support FujiRumors, feel free to use any of the affiliate links below to access your store and make the purchase:

X Series Cameras

X Series Lens Deals

GFX Deals

The deals are confusing, mainly because Fujifilm Germany and Italy either do not report about the deals, or they contraddict themselves. So let’s see it country by country:

UNITED KINGDOM:

GERMANY

ITALY

  • the official flyer image says X deals are instant rebates and GFX cashback. Although once you click the X deals, they list all items and they show up as cashback, with a cashback claim-money-back page that is not clickable (unlike the GFX claim-back-money page.
  • Fujifilm ITA GFX Deals Clam-Back Money Page
  • Italian Deal Page here

FRANCE, BELGIUM and CO

  • Go to this page and then on the top right select your country/region to see the deals in your area