Fujifilm Manager Interview: We Have a GFX Sensor Roadmap and GF Lenses are Future Proof for Sensors Beyond 100 MP

Fujifilm GFX100

We have already posted a first Fujifilm manager interview earlier today here. It’s a good one, with lots of information, including the future of the Fujifilm X-H line. Make sure to read it!

Also B&H Photo, Adorama, Samys and Henrys are at Fujikina 2019, and they had the opportunity to go hands on with the Fujifilm GFX100 as well as have talks with Fujifilm managers.

BHphoto has published its GFX100 first impressions here.

I have put together the main points of the various interviews down below:

  • Fujifilm manager Justin explains why calling the Fujifilm GFX100 “large format” makes sense
  • Fujifilm has a medium format sensor roadmap, and GF lenses are future proof since they can resolve more than 100 megapixel
  • 1/4 of a second at 200mm gave tack sharp images
  • shutter shock absorbers in the GFX100
  • going at 5fps continuous shooting with a medium format 102 MP camera is unheard of
  • Adorama says it feels like shooting a flagship DSLR as opposed to medium format
  • Adorama says they can’t believe it, and that Fujifilm is changing a lot
  • Fuji manager Justin says Fujifilm is trying to re-invent photography
  • Fujifilm needed 3 years to develop IBIS for the Fujiiflm GFX100. 1.5 years of development were shared with the Fujifilm X-H1 IBIS development, and another 1.5 years for the IBIS on the GFX100 only

One of the advantages of medium format, is that it is easier to design high-resolution lenses for it.

So if resolution, sharpness, cropping flexibility, big prints and having future proof files for upcoming high res screens is important to you, investing in GFX large format is the way to go.

Fujifilm GFX 100: B&H Photo, AmazonUS, Adorama, Focuscamera, CalumetDE, ParkcamerasUK, JessopsUK, PCHstore

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Fujifilm Manager: “70% of GFX Users Came from Full Frame. X-H and X-T Line Will Both Evolve in Future” – Hope for Fujifilm X-H2

Fujifilm GFX100

Fujifilm Channel X has published an 45 minutes interview with Fujifilm managers from Fujikina 2019. See the video above (sadly not so good audio quality) and a summary down below.

Fujifilm GFX 100: B&H Photo, AmazonUS, Adorama, Focuscamera, CalumetDE, ParkcamerasUK, JessopsUK, PCHstore

The Market

  • Fujifilm GFX100 market is not the traditional medium format market
  • GFX 50 already aimed to amateur customers in addition to high-end photography
  • 70% of Fujifilm GFX 50R/S buyers come from full frame. So not only people switch from Hasselblad and Phase One to GFX, but also FF users
  • the GFX system expanded the larger format market, and GFX100 will continue to expand it
  • GFX100 should expand market also towards movie shooting photographer

The GFX100 strenghts

  • compared to full frame, GFX system has better image quality in terms of ISO performance, dynamic range and resolution
  • traditionally large format camera (including film) are big and for tripod use, but GFX system is smaller, and GFX100 has also IBIS, hence less need for tripod
  • GFX100 is about autofocus, mobility, quality

EVF

  • Fujifilm GFX 50 EVF works on GFX100, but GFX100 EVF on GFX50 will not work

GFX Lineup and GF lenses

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14 Things You Might have Missed about the Fujiflm GFX 100 Medium Format Camera

Fujifilm GFX100

The mega Fujiflm GFX100 live blogging is over, and frankly rarely I have been that blown away by a Fujifilm announcement.

And while we all know the main specs now, the 100 megapixel, the 16 bit files, the integrated grip, the huge EVF, I thought I focus on 14 things that you might have missed due to the huge amount of information spreading all over the web.

All the information below can be found in links shared in our GFX100 live blog.

Fujifilm GFX 100: B&H Photo, AmazonUS, Adorama, Focuscamera, CalumetDE, ParkcamerasUK, JessopsUK, PCHstore

14 Things You Might Have Missed

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DPReview Inside the Fujifilm GFX 100 Pre-Production Assembly Line

Assembling the Fujifilm GFX100

DPReview got inside the Fujifilm GFX100 pre-production assembly line (images below) and now shared a few images and insights.

Pre-production cameras are assembled almost entirely by hand.

The IBIS unit alone is made out of over 100 individual parts. The chassis is made from magnesium alloy, with polycarbonate employed in various less structurally-critical places, such as the WiFi antenna ‘window’ and the battery tray door, parts of the facia around the vertical grip controls and so on.

From the first protoype to the final version, the Fujifilm GFX100 will get hundreds of firmware updates.

When the protoypes did their job, they will be taken apart again. What a pity… I’d gladly take one of them :).

More at dpreview.

Fujifilm GFX 100: B&H Photo, AmazonUS, Adorama, Focuscamera, CalumetDE, ParkcamerasUK, JessopsUK, PCHstore

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SIZE COMPARISON: Fujifilm GFX 100 vs Nikon D5 vs Canon 1D vs GFX50R/S vs Sony A7rIII vs Nikon Z7

Fujifilm GFX100 Size Comparisons

Camerasize added the Fujifilm GFX100 to their database. You can now compare its size to all other cameras in their system.

Above you can see the Fujifilm GFX100 vs Nikon D5 and Canon 1D.

These full frame DSLR with inegrated grip have the same size of the medium format Fujifilm GFX100, which features a 70% bigger sensor than its full frame competitors.

Down below you can see it compared to the Fujifilm GFX50S and Fujifilm GFX50R.

Last but not least, we compare the size also to the high resolution full frame Sony A7III and Nikon Z7.

Fujifilm GFX 100: B&H Photo, AmazonUS, Adorama, Focuscamera, CalumetDE, ParkcamerasUK, JessopsUK, PCHstore
Fujifilm GFX 50R: BHphoto, Adorama, AmazonUS, FocusCamera
Fujifilm GFX 50S: BHphoto, Adorama, AmazonUS

via camerasize