Let’s Be Clear: Fujifilm’s Next X Series Camera will be Fujifilm X-H2 and There Won’t be Fujifilm X-T40 or X80 Before that

Let’s talk Fujifilm X-T40.

And let’s talk about it, because, I am receiving emails asking me if it is true, like some wrote, that protoype Fujifilm X-T40 cameras with IBIS are right now being tested and the X-T40 will be released in 2021.

Short answer: fake rumor clickbait ;).

If you’ve read FujiRumors recently, you’ll know the answer already. In fact, we told you that:

The sum of all these rumors gives you the answer already: there is no Fujifilm X-T40 coming in 2021. And not even a Fujifilm X80 or any other Fujifilm X camera.

ATTENTION: I am not saying there won’t ever be an X-T40. What I say is:

  • there won’t be any 26MP X-Trans IV Fujifilm X-T40 or X80 (the X-E4 was the last one)
  • if an X-T40 or X80 will come, then it will have a new sensor/processor and it would come at the same time or after the X-H2 release sometimes in 2022

Look, here is what you can do, to avoid to be mislead in future: only trust Nokishita or FujiRumors. That’s it.

Nokishita has access to press releases and specs sheets once Fujifilm sends them to stores and media, hence it’s a fantastic source for very short term rumors a few days ahead of announcements. FujiRumors on the other hand is here to guide you through the long-, mid- and short term rumors, so that you don’t get many surprises once Nokishita starts to leak, as you’ll already have a pretty clear idea on what is coming and how the specs look like.

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IT IS OVER: Fujifilm X-E4 is Fuji’s Last X-Trans IV Camera

It’s over!

Not only the Fujifilm X-E4 will be the last X series camera to come this year, but according to our sources it will also be the last one to feature the excellent X-Trans IV sensor!

The 26MP X-Trans IV sensor was used first on the Fujifilm X-T3, followed by the X-T30, X-Pro3, X100V, X-T4, X-S10 and last but not least the X-E4.

It’s still a great sensor with top-notch technology. Backside illuminated, full phase detection coverage, copper wiring for faster sensor readout. It’s the same technology we find in flagship cameras of other brands such as the Sony Alpha a7R IV.

And the future?

Fujifilm managers already hinted multiple times like in this interview and also here, that the future will bring more megapixel to the X series.

Which sensor technology will be used? Will it really be that 43 Megapixel 8K stacked BSI sensor?

Questions, riddles and enigmas that FujiRumors is trying to answer for you.

All I can say for now is that, after an explosive start in 2021, Fuji’s current quietness is only apparent. Behind the scenes great things are planed, and if you’d like to get a secret glimpse into them, following FujiRumors is the way to go.

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BREAKING: No More Fujifilm X Series Camera Coming in 2021

It’s not easy to believe, but it’s true: the Fujifilm X-E4 launched in January 2021 will be the one and only X series cameras that Fujifilm will launch in 2021. That’s according to our trusted sources.

As far as I can remember, it will be the first year ever, that Fujifilm launches one (1) Fujifilm X series camera only.

I can feel your disbelief, but trust me, it’s 100% accurate.

Personally I think that the combo between X-T4 and X-S10 is an excellent competitor in the market also for 2021, hence no hurry to come out with more cameras.

On the other hand, it’s great to see that Fujifilm is pushing on releasing new lenses so far in 2021 and it looks like also in 2022. That has often not been the case in the past few years, with Fujifilm gravitating towards pushing camera bodies instead of glass.

But which lenses will come?

Well, you can take a look at our rumored 2021/2022 Fujinon X Lens roadmap for a more comprehensive explanation. But since I know 99,999% of you prefer stuff ultra compact and short, here is the short list:

And let’s hope the list of lenses to come in 2021 will be even longer than the one we rumored.

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What We Expect to See from Fujifilm in 2021… and What Not!

What we Expect from Fujifilm

I thought I make a quick list of cameras and lenses that we could see in 2021, and what we surely will not get in 2021.

ATTENTION: It’s a mix of rumors, speculations and hopes. So read carefully to distinguish one from another.

2021 will be full of rumors, so make sure to follow FujiRumors on Facebook, Facebook, RSS-feed, Twitter, Youtube and Instagram.

X/GFX Cameras 2021

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Fujifilm Digital Camera Range: Making Sense of the Line-Up, What Should be Dropped, What Should Stay… and Where is the X-H Line?

Fujifilm shared this Pyramid explaining their Current Camera Line-up
Fujifilm shared this Pyramid explaining their Current Camera Line-up

I already said it in my X-S10, Attack on Sony article: the Fujifilm X-S10 makes a whole lot of sense.

And yet, I do understand one of the critiques made to Fujifilm: their line-up is huge and potentially confusing.

There are indeed some lines, that in some occasions do not not differentiated themselves enough from each other.

But this is an issue Fujifilm realized and I feel that they are taking care of it, for example:

  • the Fujifilm X-Pro3 is a unique machine, with a concept, so far nowhere to find
  • Fujifilm is aware that the the Fujifilm X-H2 must differentiate stronger from the X-T* line in order to continue to evolve separately

Fujifilm understands the problem and is finding ways to separate the lines better.

And yet… there are some lines that should be dropped, in my opinion.

Let’s take a look it at, by using an official Fujifilm media sheet that has been sent to me, which shows a pyramid with all Fujifilm X series cameras listed and ordered by Fujifilm itself.

The Red Zone

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