Introducing FUJIFILM GFX100S II

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Fujifilm Launches Mirrorless Digital Camera “FUJIFILM GFX100S II”

Lightest weight in the GFX series with a 102MP large-format image sensor
Powerful image stabilizer and high-precision AF bring unparalleled image quality

Press Release

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Introducing Fujinon GF 500mmF5.6 R LM OIS WR

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Fujifilm Launches FUJINON Lens GF500mmF5.6 R LM OIS WR

New super-telephoto lens to expand the shooting range of the GFX series
Lightweight design, powerful image stabilization, and high-speed, high-precision AF broaden the range of photographic expression

 

Press Release

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Introducing FUJINON Lens XF16-50mmF2.8-4.8 R LM WR

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Fujifilm Launches “FUJINON Lens XF16-50mmF2.8-4.8 R LM WR”

– The new standard in the “XF Lens” lineup
– Combining high resolution performance with a compact and lightweight body that can be used in various situations.

Press Release

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Fujifilm X-T50 Full Specs and Images Leaked

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We can share the full press text, specs and images of the Fujifilm X-T50 (THANKS).

It will be officially announced at 1AM New York time along with:

Fujifilm X-T50 Press Text PDF here

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Fujifilm X-E5: The Truth!

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Fujifilm X-E5

The Fujifilm X-E line has always lived a life at the brink of extinction.

And it is understandable, due to the rather low sales of X-E1, X-E2 and X-E3.

But not with the Fujifilm X-E4 !

Yes, also the X-E4 failed, but for the reasons we explained here, that failure is sole responsibility of Fujifilm.

The Good News

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