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Fujifilm GFX100 Birth of Camera: Assembling the GFX100 and Launch Party


Fujifilm GFX100

Cinema5D shared the second part of their “Fujifilm GFX100: Birth of a camera” series.

Part 1 here, focussed on talks with Fujifilm managers, while developing the Fujifilm GFX100.

The second part today, brings you inside the Fujifilm factory in the GFX100 assembly line, on the streets of Tokyo to test a prototype GFX100 and in the backstage of the GFX100 launch party room.

  • you see how the sensor and IBIS are assembled together
  • one person assembles the entire top part
  • a person checks the response of dials and buttons
  • 18 tapes of tape are placed on the camera before they glue the rubber on it
  • some quick Fujifilm manager interviews ahead of launch, just to document their tension
  • The day before GFX100 launch, Toshihisa Ilda is visibly tense and he says that after GFX100 launch we will get completely drunk
  • at the end he keeps his promise, and he celebrates the launch of the GFX100 in a traditional Japanese way, by drinking Sake

Fujifilm GFX 100: B&H Photo, AmazonUS, Adorama, Focuscamera

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