Fujifilm Manager Talks Fujifilm GFX Eterna Cinema Camera and Additional Images

The upcoming Fujifilm GFX ETERNA cinema camera is now at display at the InterBEE 2024.

CineD is on location and had a talk with Fujifilm manager Makoto-san. You can see the video below as well as read the summary:

  • Fujifilm is working since over 2 years on this camera
  • development is not yet finished
  • the target is not only cinema, but in general film (documentaries, etc)
  • sensor and processor are the same of the GFX100 II
  • image quality will be basically the same of GFX100 II, but Fujifilm is making optimizations for filmmaking
  • Fujifilm will add some more features on Fujifilm GFX Eterna over GFX100 II
  • rolling shutter will be basically the same of GFX100 II
  • Fujifilm can’t yet disclose details about internal recording codecs and resolutions
  • internal ND and control dial
  • 12 bit
  • video performance will be basically the same of GFX100 II
  • release in 2025
  • no pricing info yet
  • “if we would develop an X mount version, it would be totally different because the mount is totally different”
  • based in feedback from the market Fujifilm could develop other specific film lenses (also manual focus lenses)

I will also share a few additional images I have received via rumor box (thanks!).

Also TheNewsShooter is on location and he shared his images on X here.

Fujinon XC15-45mmF3.5-5.6 Firmware Update Fixes Unintentional Sinking and Ejecting of Lens

It’s not the firmware we are all waiting for, but it is an important update for all those who purchased the Fujinon XC15-45mm as a kit with their Fujifilm X-T50 or Fujifilm X-M5.

Fujinon XC15-45mmF3.5-5.6 ver.1.11 – download here
The firmware update Ver.1.11 from Ver.1.10 incorporates the following issue

  • A software issue is improved that the lens Improved the phenomenon of the lens automatically sinking and ejecting unintentionally when used with X-M5 or X-T50.

Fujinon GF 32-90mm Coming 2025 Along with Fujifilm GFX Eterna Cinema Camera (plus G to PL mount Adapter)

Earlier today Fujifilm announced its first dedicated camera for filmmakers, the Fujinon GFX Eterna.

What passed a little but unnoticed is that Fujifilm also unveiled additional specs regarding the “G mount power zoom” that Fujifilm added to G mount roadmap in 2023.

The lens will be:

  • Fujinon GF 32-90mm Power Zoom

Let’s see how the new Fujifilm GFX Eterna cinema camera will be received by the market.

There will also be a mount adapter from G to PL mount lenses,

Fujifilm CEO: Supply Issues Resolved, Production Increased – Now Able to Estimate Delivery Times

Fujifilm released its fiscal report for Q2 2024.

We noticed that once again the growth for the imaging division was very strong.

And it was very strong despite Fujifilm having had major supply problems since at least 2+ more years.

But things are slowly going better, at least according to the Fujifilm CEO, who in a Q&A for shareholders said this [google translated]:

The supply and demand issue that has been bothering us has been resolved, and we have increased production, so we are no longer in a situation where we don’t know when we will be able to get our hands on it.

We have now reached a point where we can roughly estimate when we will be able to deliver the product to our customers.

Let me say it is debatable whether the supply issue has been really “resolved”, considering that customers are still facing long wait times, like early X100VI buyers, who are still waiting months for their orders. But maybe there is a google translation issue with it. Maybe the CEO wanted to say they are “moving towards a solution”.

Not to talk about lenses such as the Fujinon XF27mmF2.8 R WR, which was announced in 2021, I saw in stock once in 2022, and then I could not find it anywhere up until today.

Besides that, here is what the CEO also said:

  • Fujifilm will grow its imaging business mainly with instax and digital cameras
  • currently there are 2 to 3 new Instax products a year and Fujifilm is looking to increase this trend
  • more investments into marketing, but it seems he refers more about Instax in this case, as they see Instax growth potential in China and India

via Fujifilm via dclife