SIRUI 40mm T1.8 1.33X Super35 Autofocus Anamorphic Lens for Fujifilm X Mount Coming

Anamorphic autofocus lenses are the next big thing when it comes to cine lenses.

We already reported about the BLAZAR APEX 35mm T1.8 and a 50mm T1.8 1.33x anamorphic autofocus lenses which will also come for Fujifilm X mount (see a review by CineD below in video or at their website here).

Now also Sirui is entering this space with its own offering: the SIRUI 40mm T1.8 1.33X S35 autofocus anamorphic lens. The lens is now listed at Indiegogo and the campaign will go live on November 25.


AstrHori and 7Artisans AF 27mm F2.8 Launched and Fujifilm X Mount Versions to Come

The AstrHori AF27mm f/2.8 has now been launched for Nikon Z mount. The Fujifilm X mount version will follow later on and be listed at the dedicated AstrHori Amazon page here.

For the specs comparison check out the BHphoto comparison tool here.

Also the 7Artisans AF 27mm f/2.8 can now be purchased for other mounts at Amazon here and BHphoto here.

I have expressed my negative opinion on certain releases coming from China here.

As far as 27mm goes, the best pick remains the Fujinon XF27mmF2.8 R WR. The only more affordable alternative I’d consider is the TTArtisan 27mmF2.8. But neither the AstrHori nor the 7Artisans 27mm are appealing to me.

My Biggest Worry after the Fujifilm GFX Eterna Announcement

Fujifilm recently announced the development of the Fujifilm GFX Eterna.

And look, I have nothing against it.

On the contrary: I know many filmmakers love the GFX 100 megapixel and I am aware that many others asked for a Fujifilm Cinema camera since a long time. So it’s great that Fujifilm now delivers one.

But…

… at the same time I am also a little bit worried.

You see, Fujifilm does not have the largest R&D in the camera industry.

And as we calculated recently, Fujifilm does release about 4 lenses each year (combining X and GF lenses).

Now, it’s nice to hear Fujifilm saying that they are committed to their new cinema camera line and that they will release more lenses besides the Fujinon GF32-90mmT3.5 for it That’s important to know for people, who will invest in this system.

But this is also where my concern arises: with the current pace constrained by R&D limitations, Fujifilm is producing a maximum of four lenses annually. Now, with the launch of a new cinema camera system that requires a dedicated range of lenses as quickly as possible, the situation becomes even more challenging.

Unless Fujifilm expands its R&D efforts for the digital camera segment, we might see fewer than four lenses per year for the photo-focused X and GFX systems.

And quite honestly, with 4 still lenses a year we are already at a minimum. Getting even less than that would be a bummer for me.

I hope Fujifilm has considered this and won’t simply divert resources from their photo-centric systems to the cinema camera lineup. Instead, they should expand their overall R&D efforts to maintain at least the current pace of producing four photo-centric lenses per year.

I will try to investigate this with my sources and if I have any updates I will let you know here on FujiRumors.

Fujinon XF16-55mmF2.8 Discontinued at Some Stores

It’s happening: one of the most popular Fujinon XF lenses of all time is about to retire.

In fact, the Fujinon XF16-55mmF2.8 R LM WR starts to be marked as discontinued at stores in Japan as reported by the Japanese website asobinet.

This is inevitable since now we got the Fujinon XF16-55mmF2.8 R LM WR II, which is smaller, lighter and optically even a bit better. And it costs the same as the older version.

You can still find the XF16-55mmF2.8 MKI in stock in USA, Canada and Europe, but I guess these will be the last samples available and honestly quite hard to sell for Fujifilm if they do not decide to offer it with a substantial price drop.