Fujifilm Announced Further Price Increases Coming August 30

On August 1st Fujifilm did increase prices on plenty of X and GFX gear.

We already warned you that further prices increases are planed, but at the time of that article we knew only about instax gear price increases.

Well, Fujifilm has now issued a statement (read below) to several news outlets such as PetaPixel and DRPeview.

The global marketplace continues to present business challenges, driven by the volatile market conditions facing manufacturers, retailers, and consumers alike. With these changes and the instability of the marketplace, we have made the business decision to further adjust prices to accommodate for these global changes. As we navigate the current market situation, Fujifilm is doing all we can to work with our retailers and consumers to weather this storm together. We appreciate your continued support.

Last time the price increases ranged between 8 to 15%, with only one item seeing a hefty 43% price increase.

Last time the Fujifilm X-E5 and Fujifilm X half were not affected by price increases, and it seems that also this time the X-E5 and X half won’t get any price hike.

How much could the price increase be this time?

Well, given that the Fujifilm X-E5 costs $1,699 and the its DSLR styled clone, the Fujifilm X-T50, costs $1,599, it could well be that the X-T50 gets a further $100 price jump, hence a further 6% price increase. But that’s a speculation of mine.

I guess US residents now have less than two weeks left to purchase their gear at current price and avoid even worst surprises.

List of August 1st Price Increases
(more price increase to follow August 30)

X Series Camera Bodies

GFX Series Camera Bodies

X Series Lenses

GF Lenses

Accessories

.

Fujifilm Dominates Japan’s MAP Ranking: X Half Leads Again, 4 Fujifilm Models in Top 10

For the second month in a row the Fujifilm X half is on top of the MAP camera ranking in Japan. And that, by a very large margin on the second placed camera.

Overall, out of the top 10, four cameras are coming from Fujifilm.

  1. Fujifilm X half
  2. Sony A7C II
  3. Nikon Z5II
  4. Ricoh GR IIIx
  5. Fujifilm X-M5
  6. Fujifilm X-S20
  7. OM System OM-5 Mark II
  8. Sony A7IV
  9. Canon EOS R6 Mark II
  10. Fujifilm X-T5
  11. Nikon Z50II

via Map Camera

EISA Awards: Fujifilm GFX100RF and XF500mmF5.6 Chosen for This Year’s Highly Exclusive “Finest” Club

As usual, EISA conducted a brutal selection process. After months of rigorous field testing, they hand-picked only the most exceptional products worthy of a spot on their prestigious list.

Below, you’ll find this ultra-short list of winners — and it’s an honor that the Fujinon XF500mmF5.6 and the Fujifilm GFX100RF make it on that exclusive list.

Another testament to their professionalism is the in-depth, insightful commentary they provide on each award-winning product. Their write-ups are so sagacious, it’s almost as if they were… I don’t know… written straight by the companies’ marketing departments.

And please, stop suggesting EISA dishes out awards just to rake in cash from those notoriously expensive licensing fees. The mere thought that they might award products in order to earn thousands of dollars per logo use is preposterous. Obviously, this is the toughest, most hard-earned award in the industry, and every winner has fought valiantly for their spot.

Now, enjoy the very short list of winners of photography related gear below.

via EISA

VOTE – Which Fujifilm X Camera do You Own? – Measuring the Success (or not) of Fujifilm X-E5

It’s been over two years now when I last asked you which Fujifilm X series cameras you own.

Since then, we had plenty of new cameras an the Fujifilm X-E5 is hitting the market in these days.

So I thought it would be nice to see what has changed in these last few years.

Are fifth generation cameras now more popular than they were 2 years ago?

And especially, how successful was the Fujifilm X-E5 at least among the FujiRumors community?

IMPORTANT NOTE: if you pre-ordered the Fujifilm X-E5 (and it has not shipped yet) you qualify as an “owner” and can drop your vote in favor of the X-E5.

Which X Camera do you Own? (NOTE: Pre-Ordered Gear Qualifies as "OWNER")

View Results

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TTArtisan AF 75mm f/2 for Fujifilm X Launched

The TTArtisan 75mm f/2 has now been launched also for Fujifilm X mount.

It is available for L/Z/FE mount already since a while and you can read customer reviews below.

Key Features

  • Fuji equivalent ~112.5mm on APS-C
  • F2 aperture for dreamy, creamy bokeh
  • ED element for excellent chromatic aberration control
  • Fast & quiet AF with stepping motor — supports Eye, Face & Animal detection
  •  Full-metal body with clicked aperture ring
  • Lightweight: only 326–340g

Purchase Options