Fujifilm Sets the Trend: OM System Now Copies Film Recipes Idea

A FujiRumors reader just sent me something that made me smile.

It looks like OM System has just launched their own version of Film Simulation Recipes… except they’re calling them Creative Recipes. It’s a community hub where users can create, share, and download custom looks.

Now, if that sounds familiar, it’s because Fujifilm shooters have been sharing recipes for years. Our community has built countless Film Simulation Recipes, carefully tweaking Fuji’s film sims to emulate analog looks and creative color styles. Entire sites, apps, facebook groups and even books exist around the idea — for many, it’s a core part of the Fujifilm experience.

So when OM System is now pushing the “recipe” concept, well… it feels like they’re tailgating a bit on Fuji’s unique innovation. And honestly? That’s a compliment.

Because at the end of the day, Fujifilm didn’t just create a set of color profiles. They created a whole culture around in-camera creativity — one that’s inspiring even their competitors.

So, well done OM System. Nice from you to embrace the recipe-world.

Olympus was my first mirrorless love and I sincerely wish OM System — the brand that carried Olympus forward — all the best, hoping their recipe community thrives with creativity and passion.

You can check it out the OM System Creative Recipes page here.