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• Fujifilm X Half
  BHphoto / Amazon / Adorama

In the last hours, we have received additional specs and image about the Fujifilm X Half from two anonymous sources (with nickname, THANKS!).

As far as the images goes, I am downloading them and I prepare a dedicated article for them. I will share them as soon as I am done.

In the meantime, here are the specs for you:

• Fujifilm X Half
• $849 – originally planed for $700 but 21% price increase due to tariffs, which on Chinese products are currently set at 30%
  Note: price in Euro will be €800
• 13 film simulations
• 12 filters as we know them from the Instax Evo, such as
  – Light Leak
  – Expired Film
  – Double EX
• NP-W126S battery
• Weight: 243g (with battery and SD-Card)
• 10.8mm lens – (6 elements in 5 groups, includes 3 aspherical elements)
• 10cm minimum focus distance
• Size: 105mm x 64.3mm x 30mm
• Frame Advance Lever (we explained here)
• 1″ inch 20 MP sensor but effective use of 17 MP due to 3:4 aspect ratio
• built-in LED light
• Diptych Modes to combine still+still, still+video or video+video
• analogue mode: 36, 54 and 72 frames
• “dumb” OVF – no info displayed on it
• New X Half App coming
• direct connection to Instax printers possible
• JPEG only
• cold shoe only
• shipping mid June

The Fujifilm X Half will be announced in a few hours.

• Fujifilm X Half
  BHphoto / Amazon / Adorama

• Fujifilm X Half
  BHphoto / Amazon / Adorama

Fujifilm has published a video called “Message from the product designer of the upcoming X Series camera” which you can see above.

The video is of course about the upcoming Fujifilm X Half, and unlike the previous teaser video, this one was also shot using the Fujifilm X Half.

• the product designer uses both, digital and film cameras in various formats, from point and shoot to medium format
• but specs and tech aren’t always everything
•  “I designed this camera so that you can express yourself in a different way
• “Ih ope you will enjoy telling your story with this camera”

The Fujifilm X Half will be announced on May 22 at 1AM New York time.

• Fujifilm X Half
  BHphoto / Amazon / Adorama

• Fujifilm X Half
  BHphoto / Amazon / Adorama

FR-reader Rodrigo was strolling with his gear through a city we won’t mention here, when he casually took pictures of a person walking around with a pre-production Fujifilm X Half.

In order not to put that person into any trouble, we decided not to disclose the identity of the person with the Fujifilm X Half.

You can see the picture above (heavily cropped).

Also, FR-reader Joinen has found the video that lead to the hands-on leaked image of the Fujifilm X Half. He shared it with me via email as well as on X. You can see the video below.

The Fujifilm X Half is already listed at B&H Photo, but will be announced officially only on May 22 at 1AM New York time.

Hey @Fujirumors, Here’s the video clip of the upcoming Fujifilm X Half that the leaked photo is from.
Don’t ask me how long it took to find this 😭
Also sorry it’s jumpy, I cropped in and tracked it myself to not dox the guy that accidentally uploaded it. pic.twitter.com/05b1uGKAai

— Joinen (@JoinenTV) May 15, 2025