CONFIRMED: Registered FF210001 Camera is the Fujifilm GFX50S MKII and Release Date Speculations

Yesterday we told you that Fujifilm will launch the Fujifilm GFX50S MKII in 2021.

But when exactly will it hit the market?

Well, I don’t know that yet.

However, our sources told us that the FF210001 camera recently registered is the codename for the Fujifilm GFX50S MKII and not any other X or GFX camera.

Now, looking at the past time gap between past registrations and release, Fujifilm needed between 1 to 6 months to announce new gear.

If (and that’s a big “if“) Fujifilm keeps the same pace, this means that the Fujifilm GFX50S MKII could be announced as early as April 2021 or latest in late August / early September.

In Stock Check

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BREAKING: Fujifilm GFX50S MKII Coming 2021 with Same 50 Megapixel Sensor of GFX50S

According to our trusted sources, Fujifilm will launch the Fujifilm GFX50S MKII in 2021. It will use the same sensor currently featured on the original GFX50S.

As we told you yesterday, it will be more affordable than the GFX100S.

Expect updates… on FujiRumors :)

As you know I pre-ordered the Fujifilm GFX100S and I can’t wait to get it.

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Fujifilm India Teases a Big Announcement Coming Soon, but Don’t Get too Hyped About it ;)

Fujifilm India (and ONLY Fujifilm India) is teasing a big announcement soon here.

Don’t worry, it 100% won’t be the upcoming Fujifilm GFX we just told you about.

Keep in mind that India often annouced gear weeks or even a few months after it was announced in the rest of the world, like it was with the GFX100, which got a dedicated announcement launch event a few months after it was discolsed in the rest of the world.

Trust me guys… ;)

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BCN Ranking 2020 vs 2019: Fujifilm Resists Best to COVID-19 and Nikon Suffers

The BCN ranking for the year 2020 has been published. BCN collects data of about 40% of the Japanese electronics and online stores.

Every camera company lost sales compared to 2019, however, Fujifilm did best, getting very close to 2019 in terms of sales thanks to the excellent sales of the Fujifilm X-T4, the Fujifilm X-S10 and the Fujifilm X100V. The only flop of 2020 was the Fujifilm X-T200, which is in my opinion the single best entry level camera you can get, but sadly it did not get the success it deserved.

This confirms what a Fujifilm managers already hinted here: Fujifilm did better in 2020 than other brands.

Now let’s look at the data.

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Smallrig Cage for Fujifilm X-E4 now With Discount

Smallrig has just launched the Smallrig cage for Fujifilm X-E4 cameras. At the moment it is available with $10 discount.

You can pre-order now directly at Smallrig here.

We remind they also launched the following two products recently:

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Fujifilm X-E4 in Stock at B&H Photo

The Fujifilm X-E4 is now in stock at BHphoto. You can get the silver body only version here and the black body only version here.

Not available, but I guess to follow in the next few days, at Adorama here and AmazonUS here.

If you want to get it with the lovely XF27mmF2.8 R WR, then you’ll have to wait a little bit longer.

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Why the Upcoming Fujinon GF Zoom Might not be the Fujinon GF 20-36mm f/3.5-4.5 (Opinion, not Rumor)

When we told you that Fujifilm will launch a new GF zoom in the first half of 2021, many were sure: this has to be the Fujinon GF 20-36mm F3.5-4.5!

But where does that Fujinon GF 20-36mm F3.5-4.5 rumor come from?

Well, it comes from an internal Fujifilm roadmap we leaked back in 2017 here.

As you can see, everything that was on that roadmap materialized at some point, except for the UWA Fujinon GF 20-36mm F3.5-4.5.

But if you look closely, the internal roadmap says “GF20-36mm” or “GF100-200mm”. And, well, in 2019 Fujifilm announced the Fujinon GF100-200mmF5.6.

Why this intro?

Well, because we recently told you the following about the upcoming Fujinon G mount zoom lens that it will be:

And here comes the speculation (not rumor).

The Fujinon GF 20-36mm F3.5-4.5 would be a a 16-28mmF2.8-3.5 full frame equivalent lens (or 10-18mm f/1.8-2.2 APS-C equivalent), and usually such wide angle faster zoom lenses are not the cheapest on the market, unless you go with third party offerings like the Tokina 16-28mm f/2.8.

So either Fujifilm worked miracles and is about to give us an ultra affordable UWA lens, or the lens we are talking about is not the Fujinon GF 20-36mm F3.5-4.5.

I don’t know the answer yet, but if I should place a bet right now, I’d not put my money on a GF20-36mmF3.5-4.5 lens, but on a very affordable travel zoom lens, which will still be able resolve all the 100 megapixels the GFX system offers, but maybe be made more out of plastic and have a slower aperture.

Sort of something we know from the Fujinon XC lenses, although I hope it will retain the aperture ring, the lack of which would be a dealbreaker for me.

But again, this is pure speculation from my side. Not a rumor.

The GFX Community

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