Fujifilm has published another X Lab episode all gravitating around the Fujifilm X-E4 with the team that developed the X-E4.
It’s again in Japanese, and we rely on the automatic google translation tool. So it’s the usual mess I want to spare you, hence I went through for you and summed it up down below.
FR-reader Kent (thanks), just informed me that he spotted the registration made on January 31, 2021, of a new Fujifilm digital camera with the code name FF200002.
The strange thing here is, that in terms of registrations we had two registered cameras recently:
It was just a matter of time until the FF200002 would appear, and it did so on January 31 at the launchstudio bluetooth registration page here.
So which camera is the FF200002?
The answer is: the Fujifilm X-E4!
I know that, because I have watched countless of youtube videos about the X-E4, and in one of them I noticed that when the screen was flipped out, on the backside of the camera you could read “FF200002“.
But it’s strange: the X-E4 is the first camera that gets registered after it has been announced. We told you in this article that it Fujifilm usually registers cameras from 1 to 6 months ahead of announcement.
Well, I guess this means from now on we have to count also with the possibility, that Fujifilm will announce cameras without them appearing first on some sort of registration website. But don’t worry about that, I will let you know in advance anyway what will come ;).
So let’s update our original article, where we illustrate the time span between registration and announcement of new Fujifilm gear:
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The Fujinon XF50mm f/1.0 is a curious lens for two reasons:
FIRST: It was announced back in September 2020, and until today, it is still very hard to find in stock in USA. Sure, the pre-orders exceeded “by far” Fujifilm’s expectations, said Fujifilm itself. And also here on FujiRumors it was the by very far best selling Fujinon XF lens of 2020, beaten in terms of lens sales only by one very affordable third party option, as you can read here.
The strange thing here is that the Fujinon XF50mmF1.0 is widely available in EU. You can find it in stock for example at AmazonDE, CalumetDE, WexUK, ParkcamerasUK, AmazonUK and more stores. No Idea why there is this discrepancy.
SECOND: The Fujinon XF50mmF1.0 was declared the worst lens of 2020 by DPRTV here due to the lens being soft and showing too much chromatic aberration. But it became clear that opinions would diverge quite a bit. Christoper Forst called it easily the sharpest lens he has ever tested at f/1.0 here, Cameralabs said it has tremendous details from center to corner here, and ephotozine concluded in their technical analysis that the chromatic aberration control is impressive and called this lens “magical” here.
Now, looking at the first and rather enthusiastic customer reviews at AmazonUS here and BHphoto here, we can say there is probably not much wrong with this lens.
That’s the curious case of the XF50mmF1.0: the most loved worst lens ever that is finally easy to get all over the world… unless you live in USA.
On January 27, the big announcement day for Fujifilm, the little Fujifilm X-E4 was clearly overshadowed by the Fujifilm GFX100S.
And I get it, the GFX100S is definitely more of a revolution for the camera industry than the X-E4.
And yet, as a big X-E line lover, and current owner of the X-E3, I want to bring back some attention to the X-E4.
So far I have not made up my mind if I will get one or not. If I would not already own a 26 MP camera (the X-T4), then I’d probably upgrade. But so far I find myself well with the combination of X-E3 and X-T4. Today I used it to photography my wife and our son, switching between X-E3 with XF35/1.4 and X-T4 with XF80mm Macro. After the shoot, my son and me rested on the couch, as you see here ;).
So, back to the X-E4.
Down below you can find a summary of an interview of Janpanese Fujifilm manager, a few AF demo videos, a comprehensive X-E4 overview as well as some thoughts on the new XF27mmF2.8 R WR.
Also, a few videos from the “make more with less” Fujifilm series dedicated to the Fujifilm X-E4.
On Friday we reported how BHphoto marked the Fujifilm GFX100S as top seller.
I decided to check how pre-orders are going here on FujiRumors… and what I saw was rather unexpected.
The first days of Fujifilm GFX100S pre-orders were stronger than the first days of the GFX100, GFX50S and GFX50R pre-orders combined!
Also, it the GFX100S enjoys stronger pre-orders than any mid range Fujifilm X series camera, such as the X-S10 and X-E4.
Only high end X-series cameras like the X-T4 and X100V still have an advantage over the GFX100S.
Sure, this data is restricted to FujiRumors pre-orders (where mid-range is never selling that well). But in my experience, the more high end we go, the more sales made via FujiRumors can be representative for overall sales for high end cameras (meaning a high end camera that does not sell well among the FR-community, also does not sell well overall on the market).
If so also this time, then this means that Fujifilm landed a big hit with the Fujifilm GFX100S, and I am afraid they’ll need a long time to satisfy all pre-orders!
And to every single one of you, who decided to pre-order their new gear via FujiRumors: thanks so much! I will reward your help with some hot rumors ;).
The GFX Community
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DPReview TV has released their first impression video of the brand new Fuijfilm X-E4.
Here are their thoughts:
But most importantly, get well soon Chris!
I thought I make a quick list of cameras and lenses that we could see in 2021, and what we surely will not get in 2021.
ATTENTION: It’s a mix of rumors, speculations and hopes. So read carefully to distinguish one from another.
2021 will be full of rumors, so make sure to follow FujiRumors on Facebook, Facebook, RSS-feed, Twitter, Youtube and Instagram.
You might remember how back in November 2019, we shared the worldwide mirrorless camera market share data for 2018 here (for the DSLR+mirrorless data check out this article).
Now a year has passed, and Techno System Research, a major marketing research company located in Japan, has published the data for 2019.
So what changed between 2018 and 2019? Let’s compare:
These days I am catching up with all the content you guys shared me over the last few weeks and months, and I promised to share at some point.
So, after a big camera roundup and a big lens roundup, here is a X-Trans Raw Coversion film simulation roundup.
Why all this in such a short time?
Well, because soon Fujifilm will unleash a product-strom, with the announcement of:
And all this goodness will come on January 27.
Ahead of January 27 there will be lots of rumors, and after that, FujiRumors will cover everything you need to know about the new products.
So I am using this weekend of realitive quiteness to catch up. And I know there is still content you guys sent me that has not yet been shared. I have it all saved. And at some point I’ll share that one too.
I really do my best, but it’s a huge amount of content you send me and that I have to check out. And no matter how hard and how much I work, it’s not easy to keep up sometimes.
Down below you can check out today’s roundup.
