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Top 10 July Posts: Full Frame kills APS-C? :: Fujinon XF27mmF2.8 and XF50mmF1.0 Rumors :: Fujifilm X-H2 Dreams and More

I did my best to run FujiRumors during my holiday in South Italy, and I hope you did not notice all too much that I was busy with jumping into crystal clear water, eating ice cream and enjoying cool beers (my reward after months of COVID-19 caused home teaching).

But now I am at home again, and FujiRumors has all my attention again… so, get ready for some good stuff coming in August ;).

And in case you were busy with holidays too and missed some of our articles, here is a list of top ten July posts that you should better not have missed.

With that said, even on holidays, be careful, take your precautions and make sure to stay safe.

  1. Fujifilm APS-C is Dead? Nikon Z5, Sony A7III, Canon R6 vs the Fujifilm X Series Art of Balance
  2. RUMOR: Fujifilm to Launch Fujinon XF 27mm f/2.8 Mark II
  3. Fujifilm X Lab Episode 2: The ACROS Magic, Fuji X-T3 Autofocus Regrets, Kaizen Updates and Looking Forward to X Series Future
  4. Astrophotography with Fujifilm: Get Stellar Results with Fujifilm APS-C and Medium Format Cameras
  5. Nikkei: “Japanese Camera Industry Strangles Itself. 88% Decline in 10 Years. On the Brink of Extinction, Unless…”
  6. The Fujifilm X-Pro3 will Save Photography and More Companies Should Take the Risk to Do Unique Things
  7. FR-readers Wishlist Corner: Fujifilm X-H2 Dream Features, Fujifilm X-E4 Survey, Fujinon XF 135mm F3.5 and More
  8. Fujifilm X-T4 Firmware 1.02 Tested: This Pro Videographer is Blown Away by Improved IBIS and Wishes the Same for Fujifilm X-H1
  9. Fujifilm USA Explains How You Can Become a Fujifilm Ambassador in 3 Steps and Announces X Photographers Program Changes
  10. RUMOR: Fujinon XF 50mm f/1.0 Coming 2020 for Around $1,500

Do not miss:

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Fujifilm UK offers Free 48 Hours Loan on Fujifilm X/GFX Gear (Including GFX100)… and Which Gear FujiRumors Would Rent ;)

Fujifilm X shooters living in UK are definitely lucky.

Not only they get the fastest repairs (as the EU service center is located in UK) and can visit the Fujifilm House of Photography (a worldwide Fujifilm-unique store, where you can already admire the Fujinon XF50mm f/1.0), but since this year, they also offer totally free 48 loans on basically all X and GFX gear (including GFX100).

You can access all details at fujifilm-connect.hireacamera.

I hope this is something that will get extended to other countries too.

What would I rent?

Well, for sure a Fujifilm X-Pro3, and just pass 2 days photographing with it and see how it feels to shoot with the hidden LCD screen, and without a doubt also the Fujifilm GFX100… you know, just to hide in some corner at home and pass a few hours pixel peeping and cropping like crazy ;).

In terms of lenses, I’d surely rent the XF100-400, which is something I am lusting after for some wildlife shots in my mountains and then the GF23mmF4, because, you know, with that GFX100 all you need is a wide angle lens and then you can just crop endlessly into the image.

And which Fuji gear would you like to rent?

RUMOR: Fujinon XF 50mm f/1.0 Coming 2020 for Around $1,500

I have received word (thanks), that the price of the Fujinon XF50mm f/1.0 should be about $1,500.

Of course the price is one of those things, Fujifilm can change until just a few days before official launch, so take it with a grain of salt for now. But the fact I share it today, means I got multiple confirmation that Fujifilm is targeting that price.

Curiosity: just recently a fellow X-T group member here, asked people how much they think the XF50mmF1.0 will cost. Lots of people guessed a price around $2,000. So for many the rumored price tag will come as a pleasant surprise.

As Fujifilm managers said in various interviews (such as here), the Fujinon XF50mmF1.0 will come in 2020.

In previous coverage about the XF50mmF1.0, such as in this dedicated XF50mmF1.0 article, we got some initial specs:

  • weight under 1 kilo
  • minimum aperture f/16
  • 77 mm filter size
  • more beautiful bokeh than the XF56mm f/1.2
  • first autofocus demo (contrast AF only) at minute 43:07 in the live stream video
  • the final lens will of course support also PDAF

Back in February, Fujifilm managers officially said there will be 4 new lenses within the next 12 months, and thanks to our sources we know that they will be:

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The Fujinon GF30mmF3.5 is Coming and We Celebrate Its Arrival with a Stunning GF Lenses Image Roundup

As you know, the upcoming Fujinon GF30mm f/3.5 specs have already leaked here.

We wait for nokishita to leak the images in the next few days, and as soon as it happens, I’ll report about it on FujiRumors.

Of course there will be a live blogging. When exactly? Well… let’s say you should just trust my sixth sense. I will start the live blog 0.01 seconds after the lens has been announced, don’t worry about that at all. ;)

The Fujinon GF 30mm f/3.5 equals to a much loved focal length among Fujifilm APS-C X-shooters, the 16mm (in terms of primes, there are the XF16mm f/1.4, and the compact XF16mm f/2.8).

If we want to be precise, the Fujinon GF30mm f/3.5, converted in other formats, is about:

  • Full Frame: 23mm f/2.8
  • APS-C: 16mm f/1.8

To me, that’s a very nice focal length.

The GF30mm f/3.5 also seems to be well balanced in terms of price and size, as you can see from the leaks here and from the size comparison with the Fujinon GF23mm f/4 and the Fujinon GF 45mm f/2.8 we made in this post.

The Advantage of GF lenses

Fujinon GF lenses are about the top lenses you can get on the market.

And in fact, one crucial advantage of medium format GF lenses over full frame or APS-C lenses, is that they can be designed for much higher resolution than lenses for smaller formats.

This is why, if sharp images with tons of detail is what you are looking for, then the best and most future proof system you can buy into (without breaking the bank), is the GFX system.

I am sure the new Fujinon GF30mm f/3.5 will keep the excellent G mount tradition, and deliver spectacular results, too.

Image Roundup

And in order to celebrate the arrival of the Fujinon GF30mm f/3.5, I thought I share a rounudp of GFX images, with some selected photographs taken by members of our massive Fujifilm GFX facebook group.

The roundup includes many Fujinon G mount lenses, but not only that.

The GFX system is a joy to use with adapted lenses, hence in this roundup, you’ll find GFX cameras taking picutres with the following lenses:

I hope you will enjoy the images below as much as I did, and I wish you a fantastic day ahead.

The GFX Community

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Fujifilm GFX Roundup: Compared to Hasselblad X1D II, GFX100 Review and GF lenses Reviews

Fujifilm GFX XG vs Panasonic S1R
Fujifilm GFX XG vs Panasonic S1R

I have said it and I confirm it: the Fujifilm GFX system is future proof.

The lens selection is growing, the cameras are getting more affordable, and wait for the global shutter, which the GFX system will benefit more than other systems from, as we have elaborated here.

As of today, if I should grab one, I’d go for the Fujifilm GFX50R without a doubt. But I have the impression, to really make the big breakthrough, Fujifilm needs to give us that Fujifilm GFX G.

Don’t get me wrong, the Fujifilm GFX100 (which enjoys a stratospheric success), is a technical marvel for sure. But it is also a clear ergonomic departure from everything else we know from Fujifilm.

So, my recommendation: stick with that awesome retro feel. Give us a 100 megapixel retro camera, and I am sure it will outsell even the very well selling GFX100.

With that said, here is a GFX roundup, which covers cameras and lenses.

GFX Roundup

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Toshihisa Iida: “Fujinon XF50mmF1.0 Coming This Year, Well Balanced used on X-T4”

Fujifilm manager Toshihisa Iida introduced the Fujifilm X-T4 and teased the Fujinon XF50mm f/1.0 at a recent online 1 hour and 36 minutes event for Fujifilm India. Here is what he says:

  • X-T4 has new and more accurate IBIS, bigger battery and new shutter mechanism
  • Fujifilm colors are “memory colors” (more about it here)
  • Fujifilm has a long history with lens development. It’s one of the only 2 companies in the world, that can develop broadcasting lenses
  • he shows a early working prototype of the Fujinon XF50mm f/1.0 (image below), world first f/1.0 lens with autofocus
  • Fujinon XF50mm f/1.0 will be launched this year
  • Still balances well on the Fujifilm X-T4

The very long event continues with a live Q&A session with Fujifilm India Product Team. Bad audio, half of it in Hindi… it’s up to you ;).

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Fujifilm Manager: Fujifilm X-H2, The Problem With Telephoto Primes, GFX MK II and IBIS, Fujifilm X80 vs Compact MILC, Fast Primes & More

Fujifilm UK manger Andreas Georghiades returns to the Fujicast postcast.

It’s an almost 1 hour podcast, and if you are in a hurry and can’t listen it all, I provide a summary of everything the manager says, so you can get it all in under 5 minutes.

The Interview Summed Up

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IN STOCK: SIRUI 50mm f1.8 Anamorphic Lens 1.33x

 

The Sirui 50mm f/1.8 anamorphic lens 1.33x is now in stock at AmazonUS here.

The Sirui 50mmF1.8 anamorphic lens is also listed at BHphoto here and at Adorama here, but it is not yet available there.

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Fujifilm X Lens Roadmap: Two Fujinon MK II Lenses Coming Between Now and March 2021 plus XF50mmF1.0 and XF70-300mmF4-5.6

You might remember, how back at the awesome Fujifilm X summit in February, the Japanese Fujifilm manager said there will be 4 new lenses coming within the next 12 months.

One of them is the Fujinon XF50mm f/1.0.

FujiRumors investigated, and told you already a few weeks ago, that another one will be the Fujinon XF70-300mm f/4-5.6.

And now, thanks to a trusted source, we can tell you that the remaining two lenses will be Mark II versions of existing lenses.

So, from now to March 2021 we will get:

Whenever I can, I will let you know, which one will be updated (I honestly do not know at this point in time). But don’t miss it when it happens, and follow FujiRumors.

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