Fujifilm X-Trans Sensor Receives Japanese National Invention Award

Fujifilm X-Trans

The Fujifilm X-Trans sensor has been awarded with the “National Invention Award” by the Japanese Ministry of Education, Culture, Sports, Scienes and Technology.

Finally a recognition, for a techonlogy, the X-Trans sensor, that has never really been marketed well by Fujifilm, and is sometimes misunderstood in the photo community.

I have written about the virtures of the X-Trans sensor vs Bayer sensor (and vice versa).

Let’s hope that, with today’s recognition, Fujifilm will start to promote X-Trans in a proper way.

Press Release

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Fujifilm Manager: “70% of GFX Users Came from Full Frame. X-H and X-T Line Will Both Evolve in Future” – Hope for Fujifilm X-H2

Fujifilm GFX100

Fujifilm Channel X has published an 45 minutes interview with Fujifilm managers from Fujikina 2019. See the video above (sadly not so good audio quality) and a summary down below.

Fujifilm GFX 100: B&H Photo, AmazonUS, Adorama, Focuscamera, CalumetDE, ParkcamerasUK, JessopsUK, PCHstore

The Market

  • Fujifilm GFX100 market is not the traditional medium format market
  • GFX 50 already aimed to amateur customers in addition to high-end photography
  • 70% of Fujifilm GFX 50R/S buyers come from full frame. So not only people switch from Hasselblad and Phase One to GFX, but also FF users
  • the GFX system expanded the larger format market, and GFX100 will continue to expand it
  • GFX100 should expand market also towards movie shooting photographer

The GFX100 strenghts

  • compared to full frame, GFX system has better image quality in terms of ISO performance, dynamic range and resolution
  • traditionally large format camera (including film) are big and for tripod use, but GFX system is smaller, and GFX100 has also IBIS, hence less need for tripod
  • GFX100 is about autofocus, mobility, quality

EVF

  • Fujifilm GFX 50 EVF works on GFX100, but GFX100 EVF on GFX50 will not work

GFX Lineup and GF lenses

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Fujifilm Launches Innovative Mirrorless Digital Camera FUJIFILM GFX100

Fujifilm launches innovative mirrorless digital camera FUJIFILM GFX100

  • Equipped with the large format sensor with the world’s highest 102 million pixels resolution
  • Offering fast / accurate autofocus, in-body image stabilization and 4K video capability
  • Capturing and recording precious moments at world-leading image quality

Fujifilm GFX100 Pre-Orders

Press Release

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Dear $9,995 Fujifilm GFX100 Coming May 23, Try to Beat these Fujifilm GFX 50 Images – GFX Image Roundup

Fujifilm GFX100 Coming

DO NOT MISS IT: Mega GFX100 Announcement Live-Blogging on FujiRumors.com on May 23!!!

The Fujifilm GFX100 will be announced on May 23 and I have no doubt that it will blow us away in terms of image quality.

Beta testers all around the world are part of our Fujifilm GFX facebook group, and ready to publish images there as soon as the embargo is lifted. Join the group, to be there when this happens.

And yet, you should not wait for May 23 to join the group, since current Fujifilm GFX50R and GFX50S owners are hyperactive in our group and share an astonishing amount of stellar images. A small selection can be found down below.

Honestly, looking at what Fujifilm GFX 50R/S owners deliver already today, the Fujifilm GFX100 will have a tough challenge: raise the image quality by a margin, that people will feel it’s worth to spend $9,995 for Fujifilm GFX 100 (price leaked by Fuji manager here) instead of $3,999 for GFX 50R or $5,499 for GFX 50S.

I doubt that will be case.

On the other hand, the Fujifilm GFX100 is not only about better image quality.

The 100 megapixel GFX will raise the medium format bar in several other aspects, too: it will offer 4K video, IBIS, 50% faster autofocus, a monumental EVF (that attached on GFX 50 will not give any benfit, sadly), a faster processor and more.

At the end of the day, the combination of all this might justify the $9,995 price tag.

But soon we will be able to make up our own mind.

And in the meantime, enjoy the selection of GFX images below.

BE AMAZED BELOW

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Fujifilm Spring Savings: Europe Joins the Big USA Fuji X/GFX Deals

Fujifilm Savings

You can see all USA Fujifilm Spring deals here.

The good news: there are deals also all over Europe, with up to €400 cashback in X/GFX gear. Check out for example Germany, and all other countries here.

GFX 50R

G Mount Lenses

X Cameras

X mount Prime lenses – save up to $250

X mount Zoom lenses – save up to $200

All Fujifilm Camera Deals

All Fujinon Lens Deals

Third Party & Used Gear Deals

Third Party Lens Deals for Fuji X

Used Fujifilm Gear

Official Fujifilm Recommended Accessories

SD-Cards

Power Banks

Accessories and Apple Deals

Capture One Pro 12 Deal

50% savings on Capture One Pro 12 in the following versions:

Software

Fujifilm GFX100 is Coming, Nikon D850 vs Fujifilm GFX, The GFX Drone, GFX 50R L-Plates, GF 100-200 Reviews and More

Fujifilm GFX

The Fujifilm GFX 100 is coming on May 23 (and we have shared everything we know about it here), and while waiting for this mega event and live blog on Fujirumors, we are going to take a look to the current Fujifilm GFX selection.

Fujifilm GFX 50R L-Plates

  • reallyrightstuff – L-Plate for Fujifilm GFX-50R
  • eBay – Peipro Bracket Fujifilm GFX 50R L-plate

Third Party Lenses for GFX

  • fstoppers – Zhongyi Mitakon 65mm f/1.4 for Fujifilm GFX

GFX 50S Reviews

GF Lenses

  • gizguide – Meet the Fujinon GF 100-200 f/5.6 R LM OIS WR – Lightweight workhorse zoom
  • mediumformat – the GF 100-200 F5.6 – Review
  • imaging-resource – Fuji GF 100-200mm f/5.6 OIS WR Field Test: Fuji’s new GF telephoto zoom delivers excellent image quality
  • fcracer – Fujinon GF100-200 review
  • mediumformat – New edition fo the medium format magazine online
  • photographyblog – Fujifilm GFX100 hands on photos
  • pcmag – GF45mm f/2.8 review
  • fstoppers – Complete Review of the Fuji GFX 50S, Part Two: How Does The Shooting Experience Compare to the X-T3?

BHphoto Explora – In the Field: Fujifilm GF 100-200mm f5.6 R LM OIS WR Zoom Lens

GFX Drone – shared at our GFX faceook group here

GFX YOUTUBE VIDEOS

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These Guys Switched from Full Frame to Fujifilm APS-C and Are Happy About it

Fujifilm Vs Full Frame

So it’s time for another comparisons roundup, this time focusing on people switching to Fujifilm APS-C from Sony, Nikon and Canon full frame, and believe it or not, they are happy with their switch!

In the Fujifilm world, if you really want a bigger sensor, you go Fujifilm GFX, which offers an almost 4 times bigger sensor than APS-C and hence can really offer that ultimate jump in image quality, that the jump from APS-C and FF can not offer.

And before you start complaining, we remind you that we have also shared dedicated roundups of people unhappy with Fujifilm.

LIVE BLOG MAY 23: Fujifilm GFX100 Announcement on FujiRumors!

FujiRumors is everywhere: Facebook, RSS-feed, Instagram, Youtube and Twitter

Our Owners Groups

Our Facebook Pages

Switch Stories

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New Fujifilm G Mount Roadmap Coming May 23

Fujifilm G Mount Roadmap

According a new source, along with the Fujifilm GFX100 announcement on May 23, Fujifilm will also unveil a new Fujinon G mount lens roadmap.

No reliable indication so far that also the Fujiflm X mount roadmap will be updated.

I remind you that back in February, at the wonderful Fujifilm X Summit in Dubai, Fujifilm asked users which Fujinon X and G lenses they should make next, giving us several options to vote for.

So here on FujiRumors we launched a lens poll, based on Fuji’s options, and 15,000+ of you voted. Check out the future lens wishlist result here.

Fujifilm also offered us a firmware wishlist, and 10,000 of you also voted on it. Check it out.

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Our GFX Group and Page

Fujifilm GFX 100: Everything We Know so Far

Fujifilm GFX100

The Fujifilm GFX100 is coming on May 23 (live blogging on FujiRumors), and I have decided to collect all we know about it in this article.

It’s a mix of rumors and official statements made by Fujifilm managers.

For your convenience, I will link to the source (rumors or manager statement), so that you guys know if you should take something with a grain of salt or not.

Most of it comes from an amazing source, who shared with FujiRumors the official Fujifilm GFX 100 media slides:

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RUMOR, NEWS and COMMUNITY

Fujifilm GFX 100 official and rumored specs

Tony Northrup Fujifilm GFX 50R (not Error-Free) Review: “Fujifilm GFX 100 Will Fix All Our Concerns”

Fujifilm GFX

Tony Northrup took a Fujifilm GFX 50R for his Barcelona trip and now published a review about it (video above).

I will sum it up for you below, but I would quickly like to correct a few errors he made.

He says the GFX sensor surface area is 30% bigger than Full Frame, but it is actually 70% bigger. This is not correct, and Tony makes the MF sensor sound smaller than it really is.

He complaints that there is only one lens with OIS, but there are actually 3 lenses with OIS, the GF 250mm F4, GF 120mmF4 and GF 100-200mm f/5.6.

Since we like percentages, basically Tony claims that about 12% of all GF lenses have OIS, when reality is that almost 40% have OIS.

Rather big errors, I hope Tony will correct soon, and I wonder how they could even slip into his review in the first place.

For the rest, you can read his findings below.

  • not a sports camera, not good at tracking
  • not a video camera
  • great landscape camera, but Fuji needs more lenses, and more astrophotography lenses
  • decent walk around camera
  • no huge difference in IQ compared to FF
  • soon GFX 100 will be here with IBIS, and should address all concerns they have with GFX 50R
  • corner placement of viewfinder is great
  • does not give the joy, that Fujifilm X-T3 gives him
  • small flat buttons
  • grip to small for big medium format lenses
  • screen is small compared to overall size of camera
  • design of Hasselblad X1D is better
  • eye detection AF is not accurate
  • sensor has 30% more surface area
  • if you crop to standard 35mm aspect ration, the surface area advantage is almost gone as well as image quality difference
  • Cropping 8×10 gives about 50% more surface area
  • he complaints that it has not IBIS and only 1 lens has OIS
  • Fujifilm GFX has much better lenses than Hasselblad X1D
  • Sony A7rIII is better overall camera
  • Fujifilm GFX 50R is a specialized camera