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LEAKED: Fujinon XF 50mm f/1.0 Specs and Coming Sep. 3 for $1,499

Now also nokishita leaked the Fujinon XF50mm f/1.0 specs, and they confirm what we already told you and add a few more details.

  • 12 elements in 9 groups (including 1 aspherical lens and 2 ED lenses)
  • minimum shooting distance 0.7m
  • maximum shooting magnification 0.08x
  • number of diaphragm blades 9
  • Filter diameter 77mm
  • size φ87mm×103.5mm
  • weight 845g

Nokishita does not tell us about the announcement date and also not the price, but FujiRumors leaked it for you guys exclusively already.

Make sure to follow our LIVE BLOG on September 3.

via nokishita

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Fujifilm X-T4 vs Sony A7R IV Comparison with Fujifilm Manager Warwick Williams

Josh from Georges compares two cameras the Fujifilm X-T4 and the Sony A7R IV to see what they are like for both stills and video.

The curious thing about this comparison, is that he is assisted by Warwick Williams from Fujifilm Australia.

The gear used, beyond the Fujifilm X-T4 (26 MP) and the Sony A7rIV (61 MP):

Of course, when zooming in a lot into the image, the 61 megapixel have an advantage in terms of resolution. But I guess if resolution is what you need, then why just be happy with 61 MP when you can get 102 megapixel with the Fujifilm GFX100 ;).

Then they compared the depth of field between the XF56mmF1.2 and the FE85mmF1.4 and the Sony blurs the background a bit more. Warwick says he should have used the XF56mmF1.2 APD version to get results even closer to the ones you get with the Sony 85mmF1.4.

Let me add a comment: get the upcoming Fujinon XF50mmF1.0 if you really want the ultimate background blur.

A bit more dynamic range for the Sony, but the APS-C sensor hold up very well.

APS-C systems are generally smaller and more affordable.

Georges ends up saying that after looking at the samples, there is a difference between FF and APS-C, but it is a lot smaller than he would have expected.

Warwick ends up saying that Fujifilm wants to keep the APS-C system smaller and lighter, and for that purpose APS-C is better as it allows for smaller lenses. He also speaks for X-Trans, which he says has advantages over Bayer (which FujiRumors explained here, but we also talked about disadvantages in the same post).

Warwick concludes that “smaller and lighter means you are going to use it also more“.

George ends up saying, it all comes down to personal preferences as each system as its Pros and Cons (which we highlighted in this article).

Nobody talks about the price difference ;).

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Fringer Nikon F to Fujifilm X Smart Autofocus Adapter Prototype – Video Sample

Fringer is currently developing the Nikon F to Fujifilm X smart adapter.

The first engineering sample is now ready and you can see a working prototype in the video above.

It supports electronic aperture control for D, G and E lenses and auto focus for AF-S and AF-P lenses. Like Fringer EF-FX adapters, PDAF works very well on newer X-Trans cameras like Fujifilm X-T3, Fujifilm X-T4, etc.

In the demo video, you will see:

The product is still under development. Time to market is yet unknown.

Make sure to follow FujiRumors to stay up to date and get instant notification as soon as there is any update.

We remind you that also Steelsring announced a Nikon F to Fujifilm X smart adapter development back in May 2018, but they still list it as “coming soon” and no updates have been given in a long while. What we got from Steelsring, though, is the Nikon F to Fujifilm GFX smart adapter, which also has the first customer review at AmazonUS.

List of Smart Adapters

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EISA Awards: Fujifilm X-T4 Best Camera of the Year and X100V Best Compact Camera

EISA AWARDS

Let’s start with the news. The following photography products won the EISA award 2020/2021.

Cameras

Lenses

Others

The Awards Business Exposed

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New Fujifilm Financial Results: X-T4/X100V Sales Increasing Despite Severe Market Challenges, but Imaging Solution Down 33%

Fujifilm has just published the financial results for the first quarter of this fiscal year (1 April 2020 to 30 June 2020).

Here is what Fujifilm writes in its report about the imaging solution:

Imaging Solutions

In the Imaging Solutions segment, consolidated revenue amounted to ¥49.8 billion (down 33.2% from the same period of the previous fiscal year). The sales of products and services in general decreased due to impacts of stay-at-home orders, business shutdowns including temporary closure of retailers, and self-restraintor cancellation of events worldwide under the spread of COVID-19 pandemic. Consolidated operating loss amounted to ¥3.0 billion. […]

In the electronic imaging field of the optical device and electronic imaging business, temporary closure of retailers and less opportunities to take photos due to the COVID-19 pandemic resulted in a decline in revenue. The sales of FUJIFILM X100V, a high-end model of compact digital camera launched in February 2020 and FUJIFILM X-T4, a mirrorless digital camera highly known for its high-speed AF and high video performance, launched in April 2020, are steadily increasing, despite the digital camera industry is facing severe challenges. We will continue providing value-added products and revitalizing the market, along with sharing the joy of taking photos.

In the optical device field, revenue decreased, reflecting a decline in demand for broadcast and cinema lenses, as well as reduced sales in vehicle-mounted lenses due to stagnation in automotive industry. With an aim to accelerate business growth, we are expanding business fields by developing and launching innovative products that satisfy changing needs of the market, such as ultra-short throw projectors and long throw security cameras.

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Gear Talk Detox Corner: Enchanting and Inspiring Fujifilm APS-C Image Rounudp

There is something I can promise you: in terms of gear talk, we have exciting times ahead. Fujifilm ain’t sleeping ;).

But as exciting as it will be to talk rumors and specs, we should never forget that at the end of all this talk, there is one single goal: get the picture!

And little it matters, that the images down below have all been taken with Fujifilm X-T APS-C cameras and shared at our Fujifilm X-T facebook group.

Today it’s all about inspiration, motivation, ideas and art.

So, may this post motivate you to close that browser tab, where people discuss about the “zero-point-something” difference at 400% magnification between camera X and Y, grab your camera, and simply go out and take pictures.

Oh, and don’t forget:

… the by far fastest growing Fuji X community, is our Fujifilm film simulation group, where we showcase the unedited power of the much praised Fujifilm colors. Make sure to follow that group too, if you want to see what you can get right in camera.

Image Roundup

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Viltrox 23mmF1.4 and 33mmF1.4 Firmware Updates Improve Video Autofocus Performance

Viltrox has released new firmware updates for their Viltrox 23mm f/1.4 AF and 33mmF1.4 AF lens for Fujifilm X mount.

The new firmware improves the video autofocus performance on both lenses. You can access the Viltrox firmware page here.

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This Professional Landscape Photographer Explains Why he is Leaving SONY Full Frame for FUJIFILM APS-C

Mark Denney is a professional landscape photographer, who is growing strong also on youtube now (122.000 subscribers).

He now published a video, where he explains why he left Sony Full Frame for Fujifilm APS-C.

Down below I provide you with a written summary and you’ll also find the full video below:

Leaving Full Frame for APS-C – The Reasons!

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This Guy Claims You can Upgrade Your Viltrox 85mm f/1.8 to f/1.6 via Firmware plus Viltrox Official Statement to FujiRumors

 

I actually wanted to ignore this news (for reasons I will explain below), but readers keep sending me the video, so it is time to address it.

According to a video shared by Stefan, the Viltrox 85mm f/1.8 is actually firmware upgradable to f/1.6!

To be clear, this is not an officially released firmware. It is circulating on the web and has been picked up by Stefan Malloch on one of his youtube videos.

I did contact Viltrox back in May about this, and the screenshot below will show you their answer.

Dont’ Do That

After Viltroxs’ answer, I did decide maybe it is better to just ignore it, as I do not recommend anyone to download an unofficial firmware, which could potentially create problems to your lens. Or, when a new firmware with the same number is officially released, you might not be able to update your lens, as the lens will think you have it already installed!

But given that apparently the news spreads anyway, at this point it’s better to address it on FR, too.

Is this Possible?

Now, it’s not unusual, that lenses are actually potentially faster, than the manufacturer says. For example, the Fujinon XF-16-55mm f/2.8 aperture blades are closing down a bit, even when the lens is used wide-open at f/2.8, hence for the most part of its range the XF16-55 is potentially even faster than f/2.8.

This could be the case also with the Viltrox 85mmm f/1.8.

But even if it would be possible to unlock the extra 1/3 stop of light via firmware, I’d not do it, unless it’s a final firmware officially released by Viltrox.

You can check out the videos below.

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Videos

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Focus On Glass: Fujinon XF 50-140mmF2.8 Even Better with Future X Bodies and Why no OIS on XF 16-55mmF2.8

We already reported in this post, about the first episodes of the Fujifilm series “Focus on Glass“, which included the XF8-16mmF2.8 and the GF30mmF3.5.

Now new episodes have been uploaded at Fujifilm Spain, this time about two lenses, that we can define the “workhorses” in the X mount lens lineup, the Fujinon XF16-55mmF2.8 and the Fujinon XF50-140mmF2.8.

It includes statements made by Fujifilm managers and engineers about those lenses, which I will report in written form here, to make you safe some time ;)

Fujinon XF50-140mmF2.8

  • no excuse is allowed for this lens:
    – autofocus has to be fast
    – image quality has to be impressive
    – weight has to be light
    – size has to be compact
    – it has to tick all boxes
  • it has outstanding resolution
  • a flawless lens
  • clear color reproduction
  • minimal chromatic aberration
  • Fujifilm is proud of the result
  • 23 glass elements inside with many ED lenses
  • the more the Fujifilm X bodies evolve, the more the potential of this lens is executed
  • an engineer says he can see its performance extended even further in future

Regarding the better performance in future, they probably refer to autofocus speed, but possibly also to sharpness. We know from this Fujifilm manager statement that Fujifilm X glass can resolve at least 32 megapixel, hence, Fujifilm might hint that the XF50-140mmF2.8 is one of those lenses that is currently underperforming on the 26 megapixel X-Trans sensor.

Fujinon XF16-55mmF2.8

  • in order to maximize optical performance, Fujifilm decided to remove OIS, it was not an easy decision
  • it’s a must have lens
  • you can attempt any photo shoot with this lens
  • a reliable partner
  • no excuses are allowed, when making a red badged lens
  • Fujifilm would give it 5 stars

I have been told in the past by my sources, that the optical performance at the wide end did not satisfy Fujifilm completely, hence they decided to remove OIS. At that point in time a strongly debated discussion, but now that Fujifilm offers cameras with IBIS, we can say that in the long term this was the right decision.

You can see both videos down below.

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FOCUS ON GLASS – VIDEOS

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