Inside the Fujifilm Factory, Eye AF Demo and a Confusing Fujifilm GFX 100S Rendering

Fujifilm Factory

The Straits Times posted a short video, with clips from inside the Fujifilm factory in Sendai.

Interestingly, at some point they display a rendering of the Fujifilm GFX100S, basically a Fuji GFX50S marked as 100S. I don’t know if they were confused and just made an incredible error, or if they just wanted to hint something to us :)

Anyway, here are some facts we hear in the video:

  • 227,000 sqm
  • 2,000 workers
  • 18,000 cameras manufactured each month
  • 30,000 to 50,000 lenses manufactured each month
  • the first room they visit is a room, where the “image sensor is produced“, as well as some of the lenses assembled
  • the IBIS of the GFX100 consists of 110 pieces. It takes surprisingly little space around the image sensor
  • the camera is assembled from close ot 900 pieces [to be precise, 860 pieces, as we reported here]

When he says about “image sensor being produced” he probably means “assembled on the GFX“, since it is produced by Sony.

FUJINON Premista PL Mount Cine Lenses Cover Fujifilm GFX sensor

Michael Bulbenko from Fujifilm said in an interview (video below) that the recently introduced PL-mount (and super expensive) Fujinon Premista 28-100mm T2.9 and Fujinon Premista 80-250mm T2.9-3.5 cover the Fujifilm GFX100 sensor.

Hence, you can use them with a PL to G mount adapter.

The Fujifilm manager also said, that they do not plan to release a G mount version of their Fujinon Premista lenses.

While talking about the Fujifilm GFX100 color reproduction, Michael says: “as weired as it sounds, we are a film company, so we know how to get colors right“. I like that!

FujiRumors already told you that the same guy, who developed the Velvia film, has been involved also in the Velvia digital film simulation development.

Fujifilm GFX 100: B&H Photo, AmazonUS, Adorama, Focuscamera

The GFX Community

Follow FujiRumors: Facebook, Flipboard, Instagram, RSS-feed, Youtube and Twitter

Fujifilm X-Pro3, X-H2, X100V, Panasonic Full Frame Fiasco, XF33mm F1.0, GFX 100 – Breaking May FR-Rumors and Top 15 Articles

Top of the Posts

May was an extremely busy month, with 79 articles written in 31 days, the GFX100 live blogging and… my marriage (no, can’t buy any new gear for a while with what that cost ;).)

In May, FujiRumors has also delivered several breaking rumors about the following Fujifilm cameras:

  • Fujifilm X-Pro3
  • Fujifilm X-H2
  • Fujifilm X100V (or X200)

I consider all rumors 100% accurate.

It’s not our style to mislead and clickbait people with fake made up rumors, sadly a practice that is going strong these days. FR is well fueld with reliable rumors, we do not need to go down the desperate fake rumor road.

And I tell you more…

I now slow down a few days to recover, but then  I’ll be back with rumors, especially with one that might surprise you positively. You can dream now and I’ll tell you later, once I have green light from the source :).

Back to us, and to the very busy month of May.

So many things happened, that I thought to list the top 15 read articles for May down below, so you can catch up in case you missed them.

TOP 15 Articles

  1. Fujifilm X100V / X200 coming in 2020
  2. Fujifilm X100V (or X200) Coming with New Lens
  3. Did the Panasonic S1/R Fiasco Prove FUJIFILM Did Well to Skip Full Frame?
  4. Fujifilm X-Pro3 Announcement Within October
  5. The Ultimate Fujifilm NP-W126S vs Third Party Batteries Battle
  6. Fujifilm X-T30 Gets Gold Award at DPReview and Compared to Sony a6400
  7. 2020: A Fuji Odyssey Ends with the Fujinon XF33mm f/1.0, but Do We Really Need it?
  8. Mission Impossible: Official “Fallout” Photos Taken with Fujifilm X and GFX Gear
  9. Fujifilm X-Pro3 Ideas, Wish Lists and Hopes
  10. Fujifilm X100V (X200) with New Lens, but still 23mm
  11. Adobe Lightroom 8.3 New Texture Slider Explained and How Well does it Work with Fujifilm X-Trans files?
  12. Fujifilm X-H2 may NOT Even Come in 2020
  13. These Guys Switched from Full Frame to Fujifilm APS-C and Are Happy About it
  14. Fujifilm GFX100 Lab Test Images vs Phase One XF IQ3, Sony A7rIII, GFX50S, Nikon D850
  15. Dear $9,995 Fujifilm GFX100 Coming May 23, Try to Beat these Fujifilm GFX 50 Images – GFX Image Roundup

LAST DAY FUJI X/GFX DEALS

You can see all USA Fujifilm Spring deals here. You can see all the EU Fujifilm deals here.

GFX 50R

G Mount Lenses

X Cameras

X mount Prime lenses – save up to $250

X mount Zoom lenses – save up to $200

All Fujifilm Camera Deals

All Fujinon Lens Deals

Third Party & Used Gear Deals

** CLICK HERE to Read the Rest of the Article **

Viltrox 23mm, 33mm and 56mm f/1.4 Autofocus Lenses Coming for Fujifilm X Mount

Viltrox AF Lenses

Viltrox recently launched the first reverse-engineered Fujifilm X autofocus lens, the Viltrox 85mm f/1.8 AF.

Now fellow FR-reader Michael (instagram, twitter, youtube) informed me that more lenses will come. In fact, Viltrox said:

“We will have more choices on focal length like 23mm/33mm/56mmf1.4. Maybe some of them can come out in October this year.“

It looks like competition is coming for the (currently discounted) Fujinon XF23mm f/1.4, XF 35mm f/1.4 and XF 56mm f/1.2.

As we reported here, the Viltrox 85mm f/1.8 is on and about to become the best-selling third-party lens for Fujifilm X here on FujiRumors. So there is space for third-party glass in Fuji X shooters’ bags, and I wish Sigma, Tamron and Tokina would join the X mount, too.

The issue? Fujifilm does not open their protocols (except for Zeiss and the Zeiss Touit X mount trinity), hence companies have to laboriously reverse-engineer the lens firmware to make it work on X mount.

Sigma has flirted with X series customers, saying that they would love to provide lenses for us, if Fujifilm discloses their protocols. However, Fujifilm replied that this won’t happen.

  • fujirumors.com – Sigma CEO: “Fujifilm customers would be our ideal customer, but Fujifilm does not disclose their protocols”
  • fujirumors.com – Fuji CEO: “Fujifilm does need to share X mount protocols with third-parties, since we offer already lots of glass. But if third-parties reverse-engineer AF lenses for X mount, that’s good from a customers’ point of view“

Fujifilm makes more money with lenses, than with camera bodies, so it is understandable that they are reluctant to open their mount to third parties.

On the other hand, I believe that with an open X mount, Fujifilm would grow its customer base faster than it is currently happening.

Last but not least, some rumors we shared last year:

  • read here: SIGMA Will Make FUJIFILM X Mount lenses if X series Camera Sales Increase by 20%
  • read here: SIGMA Needs Bigger Fujifilm Market Share, TOKINA Designed X Glass Already but Stopped by Royalties, TAMRON is Vague

Follow FujiRumors on Facebook, Flibboard, RSS-feed, Twitter, Youtube and Instagram

Our Owners Groups

Our Facebook Pages

KIPON Releases LPL-GFX Pro Adapter to Use Arri LPL Mount Cine Lenses on FUJIFILM GFX 100

Kipon LPL-GFX Pro Adapter

KIPON has announced an LPL-GFX Pro adapter, which will allow you to use Arri LPL mount large format cine lenses on the latest 100 MP FUJIFILM GFX100 camera.

BHphoto offers a bundle of 6 Arri LPL cine lenses for the price of 15 times the value of my car or 25 years of rent for my apartment. Check it out here.

For more affordable LPL mount solutions you have to look at Tokina’s offering here.

Fujifilm GFX 100: B&H Photo, AmazonUS, Adorama, Focuscamera, CalumetDE, ParkcamerasUK, JessopsUK, PCHstore

The GFX Community

Follow FujiRumors: Facebook, Flipboard, Instagram, RSS-feed, Youtube and Twitter

via kipon

Alpa Announces a New Range of Products for FUJIFILM GFX 100

Fujifilm GFX 100 and Alpa

Alpa officially congratulated Fujifilm for the launch of the Fujifilm GFX100 and announced a new range of “thrilling products” for the Fujifilm GFX100.

ALPA will show first results soon during CineGear 2019 in Los Angeles on May 30.

This shows how seriously the Fujifilm GFX100 has to be taken also for video production.

Fujifilm GFX100 Pre-orders

via Alpa

Fujifilm Manager Interview: We Have a GFX Sensor Roadmap and GF Lenses are Future Proof for Sensors Beyond 100 MP

Fujifilm GFX100

We have already posted a first Fujifilm manager interview earlier today here. It’s a good one, with lots of information, including the future of the Fujifilm X-H line. Make sure to read it!

Also B&H Photo, Adorama, Samys and Henrys are at Fujikina 2019, and they had the opportunity to go hands on with the Fujifilm GFX100 as well as have talks with Fujifilm managers.

BHphoto has published its GFX100 first impressions here.

I have put together the main points of the various interviews down below:

  • Fujifilm manager Justin explains why calling the Fujifilm GFX100 “large format” makes sense
  • Fujifilm has a medium format sensor roadmap, and GF lenses are future proof since they can resolve more than 100 megapixel
  • 1/4 of a second at 200mm gave tack sharp images
  • shutter shock absorbers in the GFX100
  • going at 5fps continuous shooting with a medium format 102 MP camera is unheard of
  • Adorama says it feels like shooting a flagship DSLR as opposed to medium format
  • Adorama says they can’t believe it, and that Fujifilm is changing a lot
  • Fuji manager Justin says Fujifilm is trying to re-invent photography
  • Fujifilm needed 3 years to develop IBIS for the Fujiiflm GFX100. 1.5 years of development were shared with the Fujifilm X-H1 IBIS development, and another 1.5 years for the IBIS on the GFX100 only

One of the advantages of medium format, is that it is easier to design high-resolution lenses for it.

So if resolution, sharpness, cropping flexibility, big prints and having future proof files for upcoming high res screens is important to you, investing in GFX large format is the way to go.

Fujifilm GFX 100: B&H Photo, AmazonUS, Adorama, Focuscamera, CalumetDE, ParkcamerasUK, JessopsUK, PCHstore

The GFX Community

Follow FujiRumors: Facebook, Flipboard, Instagram, RSS-feed, Youtube and Twitter

Fujifilm Manager: “70% of GFX Users Came from Full Frame. X-H and X-T Line Will Both Evolve in Future” – Hope for Fujifilm X-H2

Fujifilm GFX100

Fujifilm Channel X has published an 45 minutes interview with Fujifilm managers from Fujikina 2019. See the video above (sadly not so good audio quality) and a summary down below.

Fujifilm GFX 100: B&H Photo, AmazonUS, Adorama, Focuscamera, CalumetDE, ParkcamerasUK, JessopsUK, PCHstore

The Market

  • Fujifilm GFX100 market is not the traditional medium format market
  • GFX 50 already aimed to amateur customers in addition to high-end photography
  • 70% of Fujifilm GFX 50R/S buyers come from full frame. So not only people switch from Hasselblad and Phase One to GFX, but also FF users
  • the GFX system expanded the larger format market, and GFX100 will continue to expand it
  • GFX100 should expand market also towards movie shooting photographer

The GFX100 strenghts

  • compared to full frame, GFX system has better image quality in terms of ISO performance, dynamic range and resolution
  • traditionally large format camera (including film) are big and for tripod use, but GFX system is smaller, and GFX100 has also IBIS, hence less need for tripod
  • GFX100 is about autofocus, mobility, quality

EVF

  • Fujifilm GFX 50 EVF works on GFX100, but GFX100 EVF on GFX50 will not work

GFX Lineup and GF lenses

** CLICK HERE to Read the Rest of the Article **

14 Things You Might have Missed about the Fujiflm GFX 100 Medium Format Camera

Fujifilm GFX100

The mega Fujiflm GFX100 live blogging is over, and frankly rarely I have been that blown away by a Fujifilm announcement.

And while we all know the main specs now, the 100 megapixel, the 16 bit files, the integrated grip, the huge EVF, I thought I focus on 14 things that you might have missed due to the huge amount of information spreading all over the web.

All the information below can be found in links shared in our GFX100 live blog.

Fujifilm GFX 100: B&H Photo, AmazonUS, Adorama, Focuscamera, CalumetDE, ParkcamerasUK, JessopsUK, PCHstore

14 Things You Might Have Missed

** CLICK HERE to Read the Rest of the Article **

DPReview Inside the Fujifilm GFX 100 Pre-Production Assembly Line

Assembling the Fujifilm GFX100

DPReview got inside the Fujifilm GFX100 pre-production assembly line (images below) and now shared a few images and insights.

Pre-production cameras are assembled almost entirely by hand.

The IBIS unit alone is made out of over 100 individual parts. The chassis is made from magnesium alloy, with polycarbonate employed in various less structurally-critical places, such as the WiFi antenna ‘window’ and the battery tray door, parts of the facia around the vertical grip controls and so on.

From the first protoype to the final version, the Fujifilm GFX100 will get hundreds of firmware updates.

When the protoypes did their job, they will be taken apart again. What a pity… I’d gladly take one of them :).

More at dpreview.

Fujifilm GFX 100: B&H Photo, AmazonUS, Adorama, Focuscamera, CalumetDE, ParkcamerasUK, JessopsUK, PCHstore

The GFX Community

Follow FujiRumors: Facebook, Flipboard, Instagram, RSS-feed, Youtube and Twitter