Fuji Guy Billy: Talking Fujifilm GFX100 Pixel Shift, Fujifilm X-H2, X-T40, X-E4, X-T5, X-S10, Massive XF50mmF1.0 Demand & More
Fuji Guy Billy had a chat with Maarten Heilbron.
Above is the video and down below is the summary.
Fuji Guy Billy had a chat with Maarten Heilbron.
Above is the video and down below is the summary.

In the latest Fujifilm X Lab episode (which is in Japanese and you rely on a ridiculous automatic google translation that often does not make sense), Fujifilm engineers and managers talk about the Fujifilm X-S10.
They talk about the challenges of shrinking IBIS, how they changed the wiring to make it smaller and more power efficient and other things.
But what is most interesting for us, is that they showed the brand new IBIS units of the Fujifilm X-S10 side by side with the one of the Fujifilm X-H1 and Fujifilm X-S10.
As we have learned during the the launch event (which we shared in our huge X-S10 live blog), the IBIS unit on the X-S10 is about 30% smaller over the one on the X-T4.
And looking at the images below, you can really see how the X-S10 IBIS is clearly smaller than the X-T4 IBIS, not to talk of the X-H1 IBIS, which is the first IBIS Fujifilm ever created (well, that’s not technically not correct, but seriously, we don’t count this one, ok?).
It’s impressive how rapidly Fujifilm is proceeding with the miniaturization process of its IBIS, which is a declared top priority for Fujifilm.
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There were many questions yesterday, on whether the upcoming Fujinon XF70-300mm f/4-5.6 is weather resistant or not.
Well, as you can see from the mock-up displayed at the Fujifilm X summit yesterday, it is marked as “weather resistant”.
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Fujifilm has updated Fujifilm X RAW Studio to version 1.11.0
The software update Ver.1.11.0 incorporates the following issues:
You can access the download links for Mac and Windows at fujifilm-x.
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Click the “Play” box
Pre-Order Open Very Soon!
Fujifilm X Summit Live Stream starts now. You can follow it here on FujiRumors (video above).
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XF10-24mmF4 R OIR WR
Roadmap
X-S10
Firmware Updates
X-S10 / XF10-24mmF4 Coverage


– Compact and lightweight body with new in-body image stabilization and accurate AF that attains focus in as fast as 0.02 seconds
– Excellent operability and proprietary color reproduction to achieve superior image
– Full-fledged video production with smooth 4K video in rich colors

Fujifilm has officially released the new X mount roadmap.
No surprises, everything as rumored.
As we told you, there is no XF27mm F2.8 MK II in there. But that lens will definitely come along with the Fujifilm X-E4 in early 2021.
Down below the official press release:
According to a last second rumor shared by a trusted source, Fujifilm will announce a new firmware for Fujifilm X-T3 very shortly during the Fujifilm X Summit.
The X Summit will start at 9AM New York time, and we will live stream the even here on FujiRumors.
What else will come (and what not) is listed in this overview article.
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Hey guys!
In just a few hours (9AM New York time) Fujifilm will present you all a brand new Fujinon X mount roadmap at the Fujifilm X Summit (which we will live stream here on FujiRumors).
FujiRumors has already leaked all the upcoming lenses for you:
And in fact, we leaked even more than what Fujifilm will tell you, since the Fujinon XF27mmF2.8 WR will not be on the roadmap.
So, please, DO NOT PANIC, when you don’t see the Fujinon XF27mmF2.8 MKII on the roadmap. The new 27 will 100% surely come, and it will come along with the Fujifilm X-E4, which, as we told you yesterday, will be launched in early 2021.
All the other lenses we rumored here on FujiRumors will be added to the roadmap.
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To our customers
FUJIFILM Corporation (President: Kenji Sukeno) plans to release free firmware update for the “FUJIFILM X-T3” (X-T3) on October 28, 2020.
The update will improve the autofocusing performance of the X-T3 to the same level as the “FUJIFILM X-T4” (X-T4). This firmware will boost the AF speed, the camera’s AF tracking performance and the Face / Eye AF. In addition, the size of the AF area can now be adjusted during video recording. The update will bring new life to the X-T3, adding greater speed to make a great camera even better.