A highly trusted source contacted me in the hours following the rumor we shared coming from a new source, who told us that the Fujifilm X-T5 will come in 2022.
The trusted source confirmed it to me: yes, the Fujifilm X-T5 announcement will happen still in 2022!
So now there is no doubt anymore: it’s coming, not long after the Fujifilm X-H2S and shortly after the Fujifilm X-H2.
Today we have another information, coming from a new source (thanks).
In my chat with the source I evaluated the information good enough to be shared today (I am rumor site at the end of the day), but I will work on getting it confirmed by trusted sources.
According to the new source, the Fujifilm X-T5 will be announced in 2022.
This comes unexpected for 84% of us (as this survey shows), and, if confirmed, congratulations to the 16% of you who got it right!
Now I will work on:
get the rumor confirmed by trusted sources
if confirmed, find out the announcement date (or at least the month)
When time has come, you’ll learn a lot more about the Fujifilm X-T5!
And if anyone out there has something to share about the Fujifilm X-T5 and wants to put the Fujifilm community on fire like never before, feel free to contact me at fujirumor@gmail.com or via PM on any of our social media.
image credit – Dave Etchells at imaging-resource.com
Dave Etchells from Imaging Resource met five Japanese Fujifilm managers: Yujiro Igarashi, Makoto Oishi, Jun Watanabe, Kuniko Åo and Shu Amano.
And when 5 managers are needed to answer the questions of 1 single person, you know it’s going to be a very in depth and technical talk.
In fact, it ends up in a 8,000 words interview that I have summed up down below in 1,470 words.
Some notes and considerations ahead of it:
Fujifilm says they are working on updating the camera remote App, especially to make it work better with older cameras. They did NOT say they are working on an all new App. But FujiRumors has already shared a rumor that there will be an all new App!
Fujifilm aimed to make the GFX system smaller, and the GFX50R served that purpose. Now the GFX100S is perceived as small enough, and so they see “less need for something even more compact“. But they also add “we always look at the market to see if there’s a need to introduce something“. My impression based on this interview is that they currently have no plans for a GFX100R, but they don’t entirely want to rule out this possibility. And in fact, given how well the GFX100S is selling, Fujifilm has no hurry at all to take decisions right now.
These are just two personal notes on what you’ll read below. But there is really a lot more interesting stuff… like how Fujifilm did work to train the new AF and much more.
A Japanese Fujifilm manager recently said that they are working on developing “WOW” products.
So I’d like to hear from you guys what would make you say “WOW”. I’ll start the list with three products that I have the feeling would make quite some of you happy.
Japanese Fujifilm manager Jun Watanabe gave an interview in Japanese to Map Camera.
The whole video is in Japanese, but luckily dclife shared a summary of the main points, which you can read in original Japanese here.
Here is the version in Google translated English, with a special note to the headline of the article that reads:
We are working on WOW product development
Does Fujifilm plan to release a Cinema Camera?
I don’t have any plans so far, but this time “X-H2S” has improved considerably including video performance and functions, so first of all, I would like to see the evaluation and reaction using “X-H2S”.
[…] I feel that videos and still images are fusion quite a bit, so this kind of “X-H2” I feel that hybrid cameras like “S” will be the future trend, and hybrid cameras, not cinema-only cameras, will also be mainstream.
Fujifilm is developing commercial lenses and cine lenses for PL mounts and E-mounts for the broadcasting and film industries. Are you thinking of developing lenses for other companies’ mounts?
At the moment, there are no plans to develop other companies’ mount lenses, and we will focus on our own mount lenses. […] there are still places where the lineup of lenses is not enough and there are still places where we have to improve the lens performance, so I would like to focus on our lineup first.
Message from Mr. Watanabe on the 10th anniversary of X-mount
Thank you very much for your continued patronage of our X series. I would like to continue to pay attention to everyone’s expectations and so that everyone, including me, would like to work on offering “WOW” products so that they can say, “I really want to buy this.” I would appreciate it if you could. I look forward to working with you again.
Well, that reference about the WOW products definitely sounds intriguing.
After Fujifilm disclosed the date of the next Fujifilm X summit and announced it September 8 at 2PM New York time, people started emailing me but also expressing their hopes on our social media channels, that we will get the Fujifilm X-T5 on September 8.
Sorry guys, but what we can tell you with 100% certainty that there won’t be any Fujifilm X-T5 announcement in September.
The main course of the meal on September 8th will be the Fujifilm X-H2. And of course there can be more, as Fujfiilm has already officially announced the following gear to come in 2022:
NOTE: THIS DOES NOT MEAN that it will all drop on September 8. It could well be that Fujifilm will make it an X series exclusive event. Or that they’ll only focus on the Fujifilm X-H2.
Whatever it is, FujiRumors will let you know soon enough.
Rumor Storm Incoming
And you know what?
A terrific rumor storm is about to unleash ahead of September 8, so don’t miss out to read FujiRumors in the next days and weeks ;).
Fujifilm shared its first quarter financial results for the fiscal year 2022 (results for April to June 2022).
Revenue and operating income increased by 13.6% and 31.8%, respectively, year-over-year. Although digital cameras were hit by the impact of the lockdown in China, sales of instant photo systems and color photographic paper remained firm.
Instax is king as usual. So let’s skip straight to the part that interests us most: professional imaging.
Revenue increased vear-over-vear as the sales recoverv of broadcast camera lenses from the COVID-19 impact offset the negative impact of the lockdown in China mainly on digital cameras.
In July 2022, we launched the FUJIFILM X-H2S mirrorless digital camera that boasts the fastest continuous-shooting, Auto Focus and video performance in the history of the X Series, which delivers premium image quality despite being compact and lightweight.
Pretty much they don’t say anything about the Fujifilm X and GFX series, except for saying they launched the X-H2S and a final note that says:
We will continue to offer attractive products by realizing the best balance between image quality and size through the X Series and the highest image quality through the GFX Series.
You can access all the documents at the Fujifilm Holiding page here.
