Fujifilm Buys Xerox and Lays Off 10,000 People

A few weeks ago, we already told you that Fujifilm was about to take over struggling Xerox, a 112 year old US-company, that mainly makes printers and copiers.

The takeover has been applauded as a good move by the Wall Street Journal, since Fujifilm has already survived the film fall by re-inventing its business (a great documentary about Fujifilm’s reinvention can be found here), so there was hope was that Fujifilm will find good and creative solutions for Xerox.

Well, now the takeover has been completed, and Fujifilm owns 50,1% of Xerox. You can read the press release here.

However, according to money.cnn, the first move of Fujifilm was to lay off 10,000 people at Xerox. Not really a creative solution I’d say and sadly a normal practice these days.

Cost cutting is probably an inevitable evil if you take over a such a struggling company, and it’s probably still better than closing the business entirely and make everybody go home, but it always hurts to see people lose their jobs… and this time it’s 10,000 of them.

On the other hand, I wouldn’t be surprised to see some of the Xerox top managers, who, with their decisions, brought the company to the current bad position, leaving Xerox with a few million of dollars of severance pay. At least in my country this happens all the time. Let’s hope it won’t be the case this time.

The winner are Xerox shareholders, since Xerox stocks jumped high shortly before the announcement of the deal.

Anyway… I hope Fujifilm will find a way to make Xerox quickly prosper again, and in the long term employ more people again.

New Images of Fujinon XC 15-45 and Fujifilm X-A20 Leaked – UPDATE: New X-A5 Images

More images of the Fujinon XC 15-45 and X-A20 leaked at nokishita.

Down below again the main specs of XC 15-45, X-A5 and X-A20 as well as more images

The size of the X-A10 is identical to the one of the X-A20, so we can make a nice comparison between the XC16-50 and XC15-45. But it’s no surprise, because here on FR we already showed you weeks ago here the exact size of the lens, and the latest leak just confirms it ;)

The Fujinon XC15-45mm f/3.5-5.6 PZ OIS will be bigger than Sony’s Power Zoom solution, the Sony 16-50mm f/3.5-5.6, but I guess that Fujifilm tried to find the sweet spot between compact size and image quality.

Not a pancake zoom…. more of a muffin zoom ;)

And remember that Fujifilm outsourced the development of the X-A line, because they needed R&D money for the Fujifilm GFX. We reported about it here.

More Images

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Kevin Mullins Reveals his Monochrome Fujifilm Files Processing in Lightroom… and he Starts with Classic Chrome!

It is always interesting to see, how fellow X-shooters post process their images, and we have shared them here on FujiRumors in the past (a few of them linked again below).

Today it’s time for Kevin Mullins, to guide us step by step through his black&white post-processing workflow. And interestingly, his starting point is Classic Chrome. What happens after that, you can see it in this Kevin Mullins video.

The image he edits has been taken with Fujifilm GFX 50S.

And in case you want to see more of the settings of fellow X-shooters, here are some other articles on FujiRumors

have a FANTASTIC weekend,
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Fujifilm X-H1 Shipping in March

Fujifilm X-H1

Hey all,

just a quick rumor to inform you that the Fujifilm X-H1 will ship in March. At least that’s the plan. I mean, I love Fujifilm, but we have seen them too often in the past ship their gear later than expected. Let’s hope that this time they will get it right.

As we already told you, the Fujifilm X-H1 announcement will be on the 15th of February (14th of February in San Franciso, around midnight in New York).

Of course there will be an epic LIVE BLOGGING here on FujiRumors ;) .

Prior to the Fujifilm X-H1, Fujifilm will announce the X-A5 and XC15-45 on January 31.

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all the best,
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Full X-H1 Rumored Specs

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Fujinon XC 15-45 Power Zoom Size Compared to XC 16-50 and XF18mmF2

XC 16-50 Vs. XC 15-45 Vs. XF18
XC 16-50 Vs. XC 15-45 Vs. XF18

Fujinon XC 15-45

Hey all,

what we have for you today is the close estimated size (not 100%, but very close) of the Fujinon XC15-45mm F3.5-5.6 Power Zoom, Fujifilm’s most compact zoom lens that will be announced on January 31, along with the Fujifilm X-A5.

The size of 16-50 and 18 on X-A3 are made using camerasize.com. FujiRumors just added an empty X-A3 body, and added a line with the size of the XC15-45.

As you can see, the XC 15-45 will be much closer in size to the pancake XF18mmF2 than to the Fujinon XC16-50. I’d say it will have roughly the size of the Fujinon XF35mmF2 WR. Only the XF18mmF2 and the XF27mmF2.8 will be smaller in the Fujinon XF and XC world.

The Fujinon XC15-45mm f/3.5-5.6 will be bigger than Sony’s Power Zoom solution, the Sony 16-50mm f/3.5-5.6, but I guess that Fujifilm tried to find the sweet spot between compact size and image quality.

Given the fact that we now have a close estimate of the final XC15-45 size, I will launch again the poll, if you are interested to buy it or not.

And don’t forget to follow us on Facebook, RSS-feed and Twitter.

all the best,
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Will You Buy the Fujinon XC15-45mm F3.5-5.6?

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Fujifilm X-A5 and XC 15-45mm Pancake Zoom Announcement on January 31

Fujifilm Announcement January 31

Fellow Fujifilm Lovers,

I would like to inform you that Fujifilm is going to announce the long rumored Fujifilm X-A5 and the new XC 15-45mm F3.5-5.6 pancake zoom (more specs here), on January 31 (or 30, depending on your time zone).

Back in September 2017, as usual FujiRumors broke the news about the Fujifilm X-T100, a new entry level camera with Bayer sensor and viewfinder. But so far, no source could tell me the precise announcement date.

I guess that if the X-T100 would come with the X-A5 and XC-15-45 on January 31 or even with the Fujifilm X-H1 on February 15, then I would know it at this stage. However, it’s still very silent, which could mean the announcement is not immediate. Or maybe I’m just missing something… we will soon see.

As usual, you can expect full time and non stop Live Blogging coverage here on FujiRumors.

I know the X-A line is an absolute success in Asia, and in my recent trip to Prague (photos here, here and here), I indeed saw a few Asian people with the X-A2 or X-A3. But personally I’m not so hot on this camera.

Much more interesting is the XC15-45 pancake zoom, which, if its performance is worth of the name “Fujinon”, could become one of my travel lenses of the future. And looking at the poll below, I see I’m not the only one :).

With that said, the XF18-55 remains just an insanely good kit lens, and I doubt that the small pancake XC15-45 will be able to match its image quality.

Let’s wait for January 31 and see :)

In the meantime, make sure to follow us on Facebook, RSS-feed and Twitter, and to click on the little bell icon on the bottom right of your browser, to get instant notification, as soon as I can answer this question.

have a fantastic day,

Are you Interested to Buy the XC15-45mmF3.5-5.6 OIS Power Zoom Pancake lens?

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Stolen Gear: Help to Find Back Fujifilm’s X Photographer Bert Stephani Gear

Bert Stephani is a well known Fujifilm X photographer, that over all these years has delighted the Fuji Lovers community with great images and has been a valuable member by sharing his Fujifilm X and GFX gear reviews, his Fujifilm camera settings, giving tips for street photography and more.

Sadly, thieves broke into his house and stole his gear, and on facebook here he asked for help to find it back.

So I ask the FujiRumors community to watch out for suspect sales online. Let’s try to help a fellow X-shooter to find back his gear.

All the details, including the list of gear with serial number below from Bert’s facebook post.

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Fujifilm X-T3 and Fujifilm X-H1: Will the X-T3 Have IBIS? Advantages of Creating New X-H Line? Should Fujifilm Have Merged X-T3/H1 into One Camera?

Fujifilm X-T3 or Fujifilm X-H1

The debate and the questions started after yesterday’s Fujifilm X-T3 rumor.

I thought to put some of the questions and speculations I could read in the comments and that I got via email in this article, and maybe add some thoughts to it.

Feel free to read and discuss it in the comments.

The Journey from Fujifilm X-T2S to Fujfiilm X-H1

As you know, the upcoming Fujifilm X-H1 was originally planed to be called X-T2s.

You might think: “Who cares, just a name change“.

Maybe… or maybe not.

The fact that Fujifilm decided to change name, and hence to create a new line of Fujifilm X series cameras, could be quite relevant.

It’s safe to assume that a new line of cameras means that this line will have some peculiarities that sets them apart from all other Fujifilm cameras.

No IBIS on Fujifilm X-T3?

What could be the features that set the Fujifilm X-H1 apart from any other Fujifilm X series camera, including the Fujifilm X-T3?

I am investigating this, but you guys already started to make speculations in the comments.

The most widly spread of your speculation in the comments is that IBIS will be a feature reserved for the Fujifilm X-H1, which means the Fujifilm X-T3 will not have IBIS.

If your speculations are right, then Fujifilm did well to change the name from X-T2S to X-H1. Two different camera lines, with some more or less significant differences, such as IBIS… but there are more of them.

Fujifilm X-H1 for Video and Fujifilm X-T3 for Stills

Let’s assume the speculations of many FR-readers are correct, and the Fujifilm X-T3 will not have IBIS.

In that case, unless you work on a rig/gimbal (where IBIS can actually become a problem, as we have shown here), the Fujifilm X-H1 will be the better video camera if you shoot handheld, not only because of IBIS, but also because the ergonomics, controls and features are more build around the needs of videographers.

The bigger camera and deeper grip of the Fujifilm X-H1 will definitely help overall stability and balance while filming, especially if you use the X-H1 with long Cine Lenses like the Fujinon MK 18-55 and MK 50-135.

I also doubt any videographer would really use the exposure compensation dial to adjust brightness while filming, since it would introduce lots of camera shakes. This is why Fujifilm got rid of it on the X-H1. You will control exposure compensation via command dial and check your value on a top LCD panel.

The bigger body might also allow better heat dissipation, allowing maybe longer (or even unlimited?) 4K video recording time.

The Fujifilm X-T line would remain mainly a stills camera, with a smaller body and more analog controls (exposure compensation dial).

And if the Fujifilm X-T3 really has no IBIS as you guys speculated, then, from a mere image quality point of view, this might have some advantages, too, since IBIS can introduce more vignetting and it can create issues with heat dissipation that lead to worst high ISO performance, as Panasonic ambassador and GH5S beta tester told us here. On the other hand, I can think of many other situations where IBIS is useful also for stills.

But I have written a detailed IBIS Pros and Cons article (also compared to OIS). Feel free to check it out.

Should Fujifilm Have Merged X-T3 and X-H1 into One Camera?

Should Fujifilm have merged the X-T3 and X-H1 into one camera?

And what’s the advantage of creating a new X-H Line?

I don’t know… but I’ll throw in some thoughts…

Making the X-T3 more “video friendly” would have ment changing the classic X-T controls and design by adding, for example, a deeper grip and overall size to the camera. And given how much loved the current design is amongst Fujifilm X-T shooters, I am not sure if such changes would have been appreciated.

By creating a new line with the Fujifilm X-H1, Fujifilm has much more freedom to make more radical ergonomic changes oriented towards the needs of videographers. And as you can see in our leaked X-H1 sketches, the X-H1 has some significant differences compared to the X-T2.

But the big question remains: will IBIS really be reserved to the X-H line? I will try to answer this question as soon as possible.

In the meantime, make sure to follow us on Facebook, RSS-feed and Twitter, and to click on the little bell icon on the bottom right of your browser, to get instant notification, as soon as I can answer this question.

all the best,
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Fujifilm Releases Firmware Update for Fujifilm X-E3 (Auto-Geotagging) and Fujifilm X-Pro2 (Bug Fix)

Fujifilm X-E3 Firmware

Back in October, I told you that Fujifilm will release a new firmware update for real-time geotagging within 2017. Well I was wrong… it came 15 days later ;) . And just as we rumored here, the X-E3 firmware is twice as big as the X-T20 firmware.

1. Auto Geotagging and Date/Time synchronization by Bluetooth pairing
When connecting to Bluetooth, Geotagging and Date/Time information of a camera can be synchronized with the information of a smartphone. “SMARTPHONE SYNC. SETTING” is added in Bluetooth SETTING. *To use this function, the application software “FUJIFILM Camera Remote” needs to be upgrade to the latest version Ver.3.1.0.

2. The phenomenon is fixed that live view blinks on LCD and EVF with face detection and dynamic range 400% setting.

In order to make the X-E3 auto geotagging work properly, you also have to update your remote camera app. The latest version 3.1.0 has been released yesterday here. I have made a super quick intial test and it works. Here is my (ACROS+R) cat geotagged. :)

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X-Pro2 Bug Fix

Fujifilm has released the bug fix firmware for the issue we reported about here on FujiRumors.

You can download X-Pro2 firmware ver. 4.01 here.

1. A phenomenon of freeze is fixed. It will occur in case you try to shoot pictures when all the three settings below are set at the same time after the firmware has been upgraded to version 4.00.
1. IMAGE QUALITY : FINE+RAW or NORMAL + RAW
2. RAW RECORDING : LOSSLESS COMPRESSED
3. DRIVE : any of ADVANCED FILTER

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FUJIFILM at Imaging USA 2018. Expect to See Updated XF 8-16mmF2.8, XF 200mmF2 and GF250mmF4 Mock-Ups – UPDATE

Fujifilm at Imaging USA 2018

UPDATE: Sadly there are not upcoming lenses displayed at the imaging USA.

In the last few years, Fujifilm skipped the CES fair in Las Vegas.

They will, however, have a public booth (Nr. 717) at the Imaging USA 2018, which will be open to the public between January 14 and 16 in Nashville, TN.

That’s a bit too early to see the Fujifilm X-H1 (which will be announced February 15 Tokyo time), but there is a lot of great stuff to see, starting from the Fujifilm GFX 50S to the Fujifilm X-E3 as well as some brand new lenses like the XF80mm F2.8 WR.

I do expect that they will also display some updated mock-ups (or even early working prototypes) of the upcoming XF8-16mm, XF200mmF2 and GF250mm.

We could see some mock-ups of these lenses already in the past. I share them for you again here:

If there is any FujiRumors reader attending the event, please feel free to share what you see and heard with us via fujirumor@gmail.com.

It would be a very welcome help.

Fujifilm has just issued an official press release sharing their schedule for the Imaging USA 2018, which includes not only the latest and greatest Fujifilm gear, but also free head shot studio sessions, speeches and more.

PRESS RELEASE

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