FUJIFILM SUMMER SAVINGS: Save Up to $2,000 on Selected Fujifilm X/GFX Gear in USA

Finally USA caches up with the amazing Fujifilm deals running all over the globe (see a selection below).

But while the deals in EU will end on June 30, the ones in USA just started. Details below.

USA DEALS

GFX Gear

X Gear

EU/CA Deals

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How Fujifilm Could Improve their Fujinon XF Lens Roadmap

FR-reader Roberto contacted me with a long and very interesting email regarding on how Fujifilm should develop their lens lineup in future. In fact, I thought it is a pity if I’d discuss this topic only via email with him, so I’d love to extend the conversation to the entire FujiRumors community.

Also, it is a known fact that Fujifilm reads FujiRumors, not only thanks to the fact that high ranked Japanese manager “love” Fujirumors, but also because they look at our survey and use them internally, in some cases even implemented 1:1 the lens wishes the FujiRumors community wanted in their official roadmap.

No wonder, as there is no place on the web that connects so many Fujifilm shooters like here on FujiRumors.

FujiRumors is the best place for Fujifilm to get online feedback from their customers, and knowing this, we take full advantage of it, also by sharing articles like the one Roberto wrote for us, which I think contains some interesting feedback that will end up discussed internally by Fujifilm, and who knows, maybe at some point will also become reality.

So, Roberto did his job wonderfully, I do mine and share it here… but now it’s your time to do yours, by reading the article and discussing it in the comments.

How Fujifilm Could Improved their X Mount Lens Roadmap

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Save Up to $2,975 on X and GFX Gear in Canada

This is strange, as usually USA and Canada launch the deals at the same time on the same items.

However, this time the deal is running only in Canada, and it resembles almos 1:1 the ones currently running all over Europe.

Actually part of these deals were shortly available in USA at BHphoto here, but they have since then been removed.

As we reported here, the US Fuji deals have been delayed a bit. Who knows what they will bring… some even better deals? ;)

Down below are the European and Canadian deals overview.

European X Deals – ends June 30

European GFX Deals – ends June 30

Canadian X Deals

  • X-T4 Body – save up to $375
  • X-T4 with 18-55mm Kit – save up to $415
  • X-T4 with 16-80mm Kit – save up to $420
  • XF200mmF2 – save up to $2,975
  • XF8-16mmF2.8 – save up to $775
  • XF50-140mmF2.8 – save up to $635
  • XF16-80mmF4 – save up to $305

Canadian GFX Deals

  • GF 45mmF2.8 – save $375
  • GF 50mm F3.5 – save $325
  • GF 32-64mmF4 – save $800

MEGA DEAL on Fujinon XF200mmF2 and More Coming also to USA (but It’s Ridiculous if You Ask Me)

The Mega Deals

Fujifilm Europe launched an absolutely stunning deal on the Fujinon XF200mmF2 with a €2,000 discount, as well as huge deals on other lenses.

I have been now told (thanks), that similar deals will start also in USA. The deals will include a massive rebate on the XF200mmF2, too.

I don’t know if also the Fujifilm X-T4 will be included, but the fact that there is a first $100 rebate popping up on the X-T4 body only, might indicate that the X-T4 will be included.

XF200mmF2 – Fit for Fujifilm X-H2

When Fujifilm developed the Fujinon XF200mmF2, they indication to engineers was simple: achieve best image quality, no matter what!

And I can tell you from my own experience with this lens, that you’ll get a ridiculous sharpness out of it. So now wonder it gets only 5 star ratings!

The XF200mmF2 is clearly underperforming on current Fujifilm cameras, and once the high resolution Fujifilm X-H2 drops on the market in 2022, it will finally unlock its full potential.

Considering the image quality and the fact that it comes with a newly designed 1.4x teleconverter, I always thought that 6K is actually a fair price for how it performs. And soon, with such a big rebate, I definitely call it a steal.

The Ridiculous Thing is…

Ok, so Fujifilm is going to drop a massive deal on the Fujinon XF200mmF2 all over the world.

But the ridiculous thing is that Fujifilm is launching a massive rebate on a lens, the XF200mmF2, that right now is mostly out of stock.

I mean, I’d understand if they’d launched a deal on a lens that is getting dust in the warehouses and they can’t get rid of. But adding a huge rebate on a lens that clearly is short on stock, well, I am afraid that will lead to biblical waiting times for those, who order it.

So, in any case, if you are interested in one, definitely order quickly as soon as the deals are available. At the moment there are some availabe at BHphoto here and one single sample at AmazonUS here.

EUROPE X/GFX DEALS

X Gear – ends June 30

GFX Gear – ends June 30

TESTED: Can Fujifilm X Lenses Cover a Bigger Sensor?

Fellow FR-reader Alik Griffin contacted me in regards to a test he made aimed to investigate one thing: is the Fujinon XF lenses image circle big enough to cover a larger sensor?

So he put put a bunch of Fujifilm APS-C prime lenses on the full-frame Nikon Z6 using a Fujifilm X to Nikon Z adapter to see what sort of image circle the different lenses produced.

Down below the results in short, the link to the full tests (so you can see exactly how much each lens covers) and some thoughts.

Aperture seems to be wide open on all the lenses.

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Fujifilm Endangers My Marriage with Latest Mega Fujifilm X/GFX Deals – Save up to €2,000

Fujifilm UK made the start, and now the latest X and GFX deals spread all over Europe.

With one difference.

Unlike in UK, in Germany, Italy and other EU countries (but not all, for example not Netherlands), Amazon is included in the “Qualifying Retailers” list when it comes to the X series deals (not GFX deals). Must be shipped and sold by Amazon (no third party).

On a little personal note: in late April I took advantage of the GF lens deals and grabbed the GF32-64mm. When I was at the store, I put my hands on the GF100-200mm and it was much lighter than I expected. At that point I knew that one day I’d grab that lens too, in order to take those more compressed landscape shots I love so much.

But as I wrote a couple of days ago, buying another 2K lens after I already bought the XF80mm, XF27MKII, GFX100S and GF32-64 in 2021 would have been a serious test for my marriage.

Well, it seems Fujifilm took note of that and decided to put my marriage under stress by discounting the GF100-200 massively and tempting me again.

Damn you, Fuji!

So, down below you find a list full of temptations we have to resist. :)

All casback deals, meaning that after your purchase you go to this page, select your country, fill in the cashback form and send it to Fujifilm.

X Gear – ends June 30

GFX Gear – ends June 30

Insane Fujinon X Mount Lens Deals Coming Soon: Save €2,000 on XF200mmF2 and More Rebates in Europe

I have received information, that Fujifilm will launch massive X mount lens deals in some European countries in May.

The deals will include an insane €2,000 rebate on the Fujinon XF200mmF2.

Other rebates will include lenses like the XF8-16mmF2.8.

Stay tuned on FujiRumors for more details.

Fujifilm Wins “iF Design Award” with Record Number of 23 Products Including “Film Simulations Function”

News is news, so I share it. But I wrote a very informative piece about these awards in the past. So, if you want to read how the business around (some of these) awards goes, check out this article.

A little addendum to my earlier article: Fujifilm recently won tons of Red Dot Awards. As you can see from the Red-Dot page itself here, Fujifilm had to pay up to €6,000 to “win” a single prize. I am pretty sure that there is a FR-reader out there, who could have developed a fantastic camera remote App if Fujifilm would have given him/her $6K.

These awards are a mere (and effortless) money machine for those, who run them, and they’d award even a garbage can as top innovation of the year, if somebody paid for that. They are meaningless.

And yet, news is news, so I have to share it. But at least you know what I think about them.

23 products that won the “iF Design Award 2021”

  1. Mirrorless digital camera “FUJIFILM X-T4”
  2. Mirrorless digital camera “FUJIFILM X-S10”
  3. Mirrorless digital camera “FUJIFILM X-T200”
  4. Digital camera shooting function “film simulation”
  5. Interchangeable lens “Fujinon lens XC35mmF2” for digital camera “X series “
  6. Interchangeable lens for digital camera “X series” “Fujinon lens XF8-16mmF2.8 R LM WR”
  7. Interchangeable lens for digital camera “X series” “Fujinon lens XF50mmF1.0 R WR”
  8. Interchangeable lens for digital camera “GFX series” “Fujinon lens GF30mmF3.5 R WR”
  9. Interchangeable lens for digital camera “GFX series” “Fujinon lens GF100-200mmF5.6 R LM OIS WR”
  10. Ultra-short throw projector “FUJIFILM PROJECTOR Z8000”
  11. Broadcast zoom lens “FUJINON UA107x8.4BESM AF”
  12. Broadcast zoom lens “FUJINON UA24x7.8BERD S6B”
  13. Broadcast zoom lens “FUJINON HP66x15.2-ESM”
  14. Broadcast zoom lens “FUJINON HP 12×7.6 ERD-S9”
  15. Focus demand “FUJINON EPD-51A-D02 / F02”
  16. Zoom lens for cinema camera “FUJINON Premista 19-45mm T2.9”
  17. Binoculars “FUJINON HYPER-CLARITY HC8x42 / 10×42”
  18. Smartphone printer “Cheki” “instax mini Link” dedicated app
  19. Instant camera “Cheki” “instax SQUARE SQ1”
  20. Clinical chemistry analyzer “DRI-CHEM NX600”
  21. Endoscopic diagnosis support function “CAD EYE ™”
  22. Function expansion unit for endoscope “EX-1”
  23. Ultra-lightweight mobile digital X-ray imaging device “FUJIFILM DR CALNEO AQRO”

Press Release

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Fujifilm Manager: XF18mmF1.4 Resolution Beast (Ready for Fujifilm X-H2?), Why No Focus Clutch, Better than XF16/1.4 and More

Fujifilm manager Ueno, who was in charge of the development of the brand new Fujinon XF18mm f/1.4 R LM WR, gave an interview in Japanese, where he talks about the development process of this lens, the difference from existing lenses, and how to use it properly.

Once again the challenge is represented by the automatic google translation tool on youtube. I went through this pain for you guys and you can find the summary down below.

I find it particularly interesting how the managers stressed the fact that one of the main goals of the XF18mmF1.4 focus was “resolution”, hinting that there would be higher megapixel cameras in future.

Now, FujiRumors told you exclusively that the Fujifilm X-H2 will come in 2022. I know, it’s only FujiRumors to tell you this, but it’s 100% accurate, trust me. Fujifilm itself has hinted several times that more megapixel will come in future, and may it have the 43 megapixel Sony sensor or something different, the Fujinon XF18mmf f/1.4 seems to be ready for that kind of resolution.

Another interesting aspect is why Fujifilm did not put the focus clutch on the XF18mm f/1.4 and what makes it better than the Fujinon XF16mmF1.4.

This and more you can find in the summary down below.

Summary

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