Yes I know, here on FujiRumors we already told you about the Fujifilm XF10, a camera, similar in size to the X70, and yet it can’t be considered an XF10 successor, because it has no X-Trans sensor and especially because it has not a Selfie Screen.
Considering the XF10 without Selfie screen a successor to the X70 would be like considering the X-Pro3 without hybrid viewfinder a successor to the X-Pro2.
And indeed, the fact that Fujifilm decided to give the camera an all new name and not X70s or X80, is indication that Fujifilm itself won’t market it as a real X70 successor.
I am sorry guys… for as much love I have for Fujifilm, I simply can’t understand this camera.
And since I am not at all part of Fuji’s marketing machine, but I write what I want when I want with the same freedom of when I started this blog 6+ years ago, I will use my freedom to criticise the XF10.
And while Kevin Mullins accidentally damaged his X70, there are people out there, who like the extra vintage look of scratched X70 and intentionally damage their X70, such as FujiGlitch at our forum here.
Search for [shoplink 54269 ebay]Fujifilm X70 deals at your eBay[/shoplink].
Nokishita spotted that Fujifilm just registered a new camera with the code name FF 180002. They write it is a camera similar in size to the Fujifilm X70:
“The communication module installed in Fujifilm’s unreleased camera passed overseas certification agencies. Is it smaller than X – A5, is it a condenser?
Distance information to the antenna does not include much protrusion because it does not contain protrusions, but assuming it is a box type, the width is about 112.5 mm and the height is about 64.3 mm and it seems to be close to X70 in size.”
DPReview interviewed three of the most representative Fujifilm mangers: first and foremost nothing but “official FujiRumors.com Lover” Toshihisa Iida, as well as Makoto Oishi and Shin Udono.
Here some excerpts:
Fujifilm GFX 50s
We’ve shipped more than we expected and planned for. Even more impressive is the lens attachment rate, as we’ve sold so many lenses as well. Overall, GFX sales have exceeded our predictions. […] Something that we didn’t expect was the number of high-end amateurs buying the GFX system. According to our survey, 80% of users are non-professional, and 20% are professional. That was a surprise. […]
Many customers may want to use their existing lenses on a GFX body, so we support many third-party adapter manufacturers to provide lens adapters. […] We’re surprised too that we can find over 100 lens adapters in the market, with 28 types of mounts.
At the moment, yes [we are currently more focused to make prime lenses], but we are aware of requests from customers for other zoom lenses.
Fujifilm X-H1 and X-E3
customers actually requested a bigger grip and better handling [to use especially with bigger lenses like the 100-400 and future 200mmF2]
Last September, we went the opposite direction with the X-E3. We said, ‘this is a minimalism camera.’ Less is more. One reason for these lineups is that each photographer, each customer, requires a different style of camera.
APS-C + Medium Format… and What about Full Frame?
At the moment, we don’t feel that there’s anything we need to add [in addition to APS-C and MF], but we do want to focus on APS-C cameras. We think that’s a good format for the best balance between size, speed, quality, and now we have the GFX [for even greater quality].
Fujifilm X70 Successor?
Yes, we are considering it
Video Vs. Stills
I think we will see more users transition from stills to video rather than the other way around
Yes, that’s technically possible [X-H1 autofocus enhancements on X-T2]. We continue to be committed to firmware upgrades, but we need to decide which cameras really require new functionality.
there is much room to improve stills photography functionality [firmware and hardware]
Competition: Sony, Canon and Nikon
We will see more competition with Canon and Nikon as well as Sony, but we will work hard to keep our uniqueness
Canon and Nikon Full Frame Mirrorless Coming
My answer was always, ‘welcome.’ Because having those strong brands in the mirrorless marketplace increases general awareness of mirrorless, and that’s a good thing for the whole industry. […] We will see more competition with Canon and Nikon as well as Sony, but we will work hard to keep our uniqueness in design and usability; [one big way] we differentiate is by our analog controls. And of course, we need to keep innovating inside our cameras as well, improving the sensor, processor, and also by introducing new lenses.
Asian Vs. USA Market
For the US market, we definitely have focused on the high-end side, and that has been successful.
If you look at the Asian market, the X-A series are really popular mirrorless cameras. In Thailand, our market share for mirrorless is over 40%. […] these customers are used to smartphones, and they’re switching to mirrorless.
Fellow X-shooter Matt has been featured in the May 2017 edition of the street photography magazine. The closing portion of the article talks about the role of the Fuji x-Series played in getting him into photography. Matt shared the article also on his website neonat here.
When I checked my Twitter this morning, I saw that JLBwedding shared with me this cool Tweet:
In summer 2016 he experimented with creating animated GIFs using multiple cameras. The goal was to animate a moment, frozen in time, from several angles. For doing this, he used 7 Fujifilm X70 cameras.
I tried two different triggering methods. The first was JJC JM-N(II) radio frequency wireless shutter remote controls. My later setup involved tearing apart and wiring together seven corded camera releases. Both methods worked and both failed“
“The Fujifilm X-T2 delivers excellent image quality, with high-speed focus, and excellent noise performance. Every new release from Fujifilm gets better, and the X-T2 certainly delivers great results. Fujifilm has also had an excellent track record of introducing new firmware to new and old camera models, and if this continues, then we can expect the X-T2 will also get better with time.”
Gear of the Year: Richard’s choice – Fujifilm X-T2 at dpreview:
“I just chose the one I enjoyed the most. […] as we enter the last week of our loan period, the X-T2 is the camera I’m least looking forward to shipping back. I’ll miss it, and I’ll miss the encouragement that it’s given me. Merry bloody Christmas.”
The Fujifilm X-Pro2 has been declared best camera 2016 by wired:
“While it may not be the fastest camera, or the best for traditional pro photographers, Fujifilm’s X-Pro2 is a blast to shoot with. It oozes quality in every way, and turns out amazing images thanks to Fuji’s stellar lens lineup. If you love photography the way we do, the Fujifilm X-Pro2 is worth getting to know.”
“For photographers who desire extensive physical controls, terrific image quality and a compact form factor, the X70 is the perfect camera and is our Enthusiast Fixed Lens Camera of the Year for 2016.“
According to a new source (thanks), Sony just stopped the production of its 16 Megapixel sensors. As a consequence, so the source, Fujifilm is in the process of withdrawing all its 16MP cameras.
If true, then this is the end for 16MP X-Trans cameras… and some of those had a considerably short production life, as for example the Fujifilm X70 and Fujifilm X-E2s, which were launched just 11 months ago!
The source said that Sony’s decision surprised Fujifilm, since it came without much advanced warning (usually Sony gives a much longer advanced warning when it comes to end of sensor production, so that companies can adjust their strategy according to Sony’s sensor plans).
Fujifilm X70 Marked as Discontinued
Here is another puzzle piece, found by an attentive FR-reader (thanks), who followed the discussion about the X70 at kakaku.com.
Someone over there wrote an email to Fujifilm and asked why, at some Japanese stores, the X70 is no more available. Well, Fujifilm told him that the X70 has been discontinued. You can read the discussion at kakaku (translation).
And indeed, stores like yodobashi maked the black X70 as discontinued. And also at mapcamera you can’t find any X70 anymore (just accessories).
I’ve checked also EU/US stores and indeed X70 stock can be very limited or even not available, like at AmazonUK (silver version)