Fujifilm Manager: “70% of GFX Users Came from Full Frame. X-H and X-T Line Will Both Evolve in Future” – Hope for Fujifilm X-H2

Fujifilm GFX100

Fujifilm Channel X has published an 45 minutes interview with Fujifilm managers from Fujikina 2019. See the video above (sadly not so good audio quality) and a summary down below.

Fujifilm GFX 100: B&H Photo, AmazonUS, Adorama, Focuscamera, CalumetDE, ParkcamerasUK, JessopsUK, PCHstore

The Market

  • Fujifilm GFX100 market is not the traditional medium format market
  • GFX 50 already aimed to amateur customers in addition to high-end photography
  • 70% of Fujifilm GFX 50R/S buyers come from full frame. So not only people switch from Hasselblad and Phase One to GFX, but also FF users
  • the GFX system expanded the larger format market, and GFX100 will continue to expand it
  • GFX100 should expand market also towards movie shooting photographer

The GFX100 strenghts

  • compared to full frame, GFX system has better image quality in terms of ISO performance, dynamic range and resolution
  • traditionally large format camera (including film) are big and for tripod use, but GFX system is smaller, and GFX100 has also IBIS, hence less need for tripod
  • GFX100 is about autofocus, mobility, quality

EVF

  • Fujifilm GFX 50 EVF works on GFX100, but GFX100 EVF on GFX50 will not work

GFX Lineup and GF lenses

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Fujifilm GFX 100 Announced: Reviews, Samples, Pre-Orders and More – Live Blogging

Fujifilm GFX 100 Live Blog
(refresh this page for latest updates)

The Fujifilm GFX100 is here. Down below you find pre-order links and first looks coverage. Refresh this page for latest updates.

Fujifilm GFX100 Pre-Orders

USA

Official GFX100 Pages

The GFX Community

Follow FujiRumors: Facebook, Flipboard, Instagram, RSS-feed, Youtube and Twitter

Reviews/Hands-on/More

  • Explora – Fujifilm GFX 100 megapixel power
  • FujiRumors – Fujikina 2019 Live Stream
  • keithwee – The Inevitable | Fujifilm GFX100 Review Part I
  • jonasraskphotography – At the brink of tomorrow – The Fujifilm GFX100 first look preview
  • dpreview – hands on
  • fujifilm-x – Freezing Seas with Russell Ord & the GFX 100
  • fujifilm-x – Moving Mountains with Victor Liu & the GFX 100
  • fujifilm-x – Scraping Skies with Beno Saradzic & the GFX 100
  • theverge – Fujifilm’s GFX 100 is a medium format camera that performs like a mirrorless
  • imaging-resource – GFX100 overview
  • cnet – Fujifilm’s $10K GFX100 is the most versatile medium-format camera ever
  • ivanjoshualoh – Fujifilm GFX100 mini review
  • williamchua – The Fujifilm GFX100
  • dc.watch – Fujifilm GFX100 presentation
  • dpreview – Birth of the Renaissance: Shooting with the Fujifilm GFX 100 in Florence, Italy
  • thephoblographer – First Impressions: Fujifilm GFX 100 (And Why It Needed IBIS)

Samples

Fujifilm GFX100 Pre-Orders: B&H photo / AmazonUS / Adorama / Focuscamera

Feedback

  • According to cinema5D, the IBIS of the Fujifilm GFX100 one of the best he has ever seen. No limited video time recording and full sensor readout. Video below.

Videos

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Fujifilm X-Pro3 Announcement Within October

Fujifilm X-Pro3

Here on FujiRumors, the rumor marathon about the Fujifilm X-Pro3 has already started with a couple of rumors.

  • read here – Fujifilm X-Pro3 Coming in 2019
  • read here – Fujifilm X-Pro3 will Be Made In Japan
  • read here – Fujifilm X-Pro3 Ideas, Wish Lists and Hopes

We keep up getting feedback about the Fujifilm X-Pro3, this time by a new source, who confirmed with us, that the Fujifilm X-Pro3 announcement will happen within October 2019.

This sounds like the Fujifilm X-Pro3 will not be announced at Fujikina 2019 on May 25/26.

There will be a mega-announcement on May 23, when the Fujifilm GFX 100 will be unveiled, and it comes with a LIVE BLOG on FujiRumors.com! Don’t miss it.

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PhotoKina 2018 is Ready for Fujifilm GFX 50R and Fujifilm GFX 100S at 07:30 AM EST and FujiRumors is There for You!

FujiKina

Today Fujifilm will unveil the Fujifilm GFX 50R and the Fujifilm GFX 100S. The press event starts at 07:30 AM New York time.

And yep, I am here at Photokina 2018, and today I smuggled myself through the security controls and took a look at the Fujifilm booth, which they are building up right now.

Sadly the press conference room is under the highest level of control, and no chance to enter without press-card.

However, I noticed 2 Fuji guys entering the press hall, and one was holding a rangefinder medium format film camera in his hand (maybe the Fujifilm GF670, but it was hard to see exactly).

It’s pretty clear that they are going to show their rangefinder medium format heritage to the press, and then unveil the long rumored Fujifilm GFX 50R (which you can see who it looks like here).

Of course I will be live blogging non stop, so make sure to stay tuned on FujiRumors via Facebook, Instagram, RSS-feed and Twitter and to join our Fujiflm GFX facebook group as well as our Fujifilm GFX page.

P.S.: and of course on the way to Cologne I stopped at the Oktoberfest… it was simply fantastic… at least so they told me, since I can’t remember that much ;). But now I am back full power and ready for the ultimate blogging on FujiRumors!

HOT: First Images of the Fujinon XF 8-16mmF2.8 and XF 200mmF2 – UPDATED: Fujinon GF 250mm F4 Images

I’m getting a lot of images about the upcoming Fujinon XF 8-16mmF2.8 and XF 200mmF2, which I’m happy to share with all of you guys.

UPDATE: Fujikina Report at the Japanese site dc.watch (translation), also with hands on images on the latest Fuji gear, for example the GF250/4 here. (thanks Mistral)

And don’t forget… the big FujiRumors live blogging will continue NON STOP the whole day and bring you all the latest updates, reviews, hands on images and videos.

To check out the updated X and G mount roadmap click here.

stay tuned on Facebook, RSS-feed and Twitter

Fujifilm X-E3: USA: BHphoto, Adorama, AmazonUS EU: AmazonDE, AmazonUK, WexUK, PCHstore AUS: CameraPro
Fujinon XF 80mmF2.8 Macro: USA: BHphoto, Adorama, AmazonUS EU: AmazonDE, AmazonUK, WexUK, PCHstore AUS: CameraPro
Fujinon GF 45mmF2.8: USA: BHphoto, Adorama, AmazonUS EU: WexUK, PCHstore AUS: CameraPro

Fujifilm X-E3, XF80 Macro, GF45mm, New Lens Roadmaps, New Firmware & More ** LIVE BLOGGING ** – Updated 05:01 PM

↓ Pre-order Options ↓
A Coffee For FujiRumors?
Pre-order your gear using the links below to support FR. 0% extra costs for you. Thanks :)

Fujifilm X-E3: USA: BHphoto, Adorama, AmazonUS EU: AmazonDE, AmazonUK, WexUK, PCHstore AUS: CameraPro

Fujinon XF 80mmF2.8 Macro: USA: BHphoto, Adorama, AmazonUS EU: AmazonDE, AmazonUK, WexUK, PCHstore AUS: CameraPro

Fujinon GF 45mmF2.8: USA: BHphoto, Adorama, AmazonUS EU: WexUK, PCHstore AUS: CameraPro

↓ PRESS RELEASE / FIRST LOOKS ↓
LIVE BLOGGING
Refresh This Page for the Latest Updates

Last Update 05:01 PM EST – Added a very brief video that shows the new bluetooth synching. Go to Video section below
03:33 PM EST: Added Fujikina Live Report at the Japanese site dc.watch in “Fujikina Live Reports” Section (images of GF 250mmF4)
12:29 PM EST: Added – New AF system explained by Rico

Fujifilm X-E3:

Fujifilm X-E User facebook Group

Fujinon XF 80mm F2.8 Macro:

Fujinon GF 45mm F2.8:

Fujifilm GFX facebook group

Firmware Updates + New AF-system Explained

New AF-system explained in German at fuji-x-secrets (translation)

  • New firmware updates for FUJIFILM X-Pro2, X-T2 X100F, X-T20 coming soon. Details at fujifilm.com
  • New firmware updates for FUJIFILM GFX 50S coming soon. Details at Fujifilm.com

Lens Roadmaps

Fujifilm X RAW Studio & More

Fujikina Live Reports

 VIDEOS

Fujifilm is uploading MASSIVE promo videos! I will share only a selection here. The focus in the video section is on third party first looks and reviews. Go to Fujifilm Global Youtube, fujifilm-x and Fuji Guys Youtube to see all promo videos.

Fujifilm X E3 Synchronisation de l’appareil at FUJIFILM France Youtube.
This very brief video ad shows the new bluetooth synching, with brief shots of the phone app (0:04), let’s hope it improves usability! (thanks John)

Fujifilm X-E3 Hands on Full Review at Vistik Youtube

Fuji Guys – FUJIFILM X-E3 Camera – First Look at Fuji Guys Youtube

FUJIFILM X-E3: 1st Shooting Impressions at bigheadtaco Youtube

Fujifilm X-H1 IBIS Will NOT Have Sensor Shift Multishot Feature

Fujifilm X-T2S… No Sensor Shift Multishot

UPDATE: Fujifilm changed the name from X-T2s to X-H1. All rumored specs remain the same

Hey folks,

I have a quick update regarding the Fujifilm X-T2S, Fujifilm first camera with IBIS (in body image stabilization).

I hear it will not have the “Sensor Shift Multishot” feature, present in cameras like the Olympus OM-D E-M5 II.

What is it?

You basically press the shutter 1 time, but the camera takes multiple images by slightly moving the sensor and combining those exposures to create one high-resolution image.

With this technology, the Olympus EM-5 can take 40MP images with its 16MP sensor. Keep in mind that it works properly only if your subject stands perfectly still.

Fujifilm’s First Steps into IBIS

Recently, thanks to this interesting video by Demos Soupashis, we wondered: do we need already an X-T2S with IBIS? Wouldn’t it be better to wait a bit longer, and offer IBIS on the X-T3, which should be overall a much more upgraded product (new sensor etc)?

Well, I have to agree with some of you guys, like azbest and Didiergm, when you say here:

“Engineers need time to learn & try; The first IBIS implementation might not be perfect or might not push the technology to it’s limits as these things take time“

The X-T2S will be Fuji’s first step into the world of IBIS (well, actually it’s this Fujifilm camera already), and if we want a mature and top notch IBIS system on the Fujifilm X-T3, then Fujifilm has to launch it now on the X-T2S and gather experience from it, improve it, learn.

And one thing Fujifilm can not offer, at least for the start, is the sensor shift multishot technology.

Will sensor shift maybe come one day via firmware update to the X-T2S? Will it come with the X-T3? Or it simply can’t be done with (current?) X-Trans sensors? Questions, I’ll try to answer you as soon as possible.

stay tuned… more is coming :)
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X-T2S Rumor Overview

That’s it already… down below, the links to the previous Fujifilm X-T2S rumors.

  • Fujifilm X-T2S IBIS Will NOT Have Sensor Shift Multishot Feature – rumor here
  • Fujifilm X-T2S (IBIS camera) Will Ship First Half of 2018… and When Will it Be Announced? – rumor here
  • Fujifilm Registered TWO Cameras with Bluetooth to Come Soon… Fujifilm X-E3 and… X80 or X-T2S? – rumor here
  • Fujifilm Scrapped the Ultimate X Series Camera… Focus on Fujifilm X-T2S (IBIS Camera) – rumor here
  • Don’t Worry, Fujifilm X-T2S In Body Image Stabilization (IBIS) will Work with ALL Fujinon X-Mount Lenses – rumor here
  • Fujifilm X-T2S will have IBIS (In Body Image Stabilization) – rumor here
  • Fujifilm X-T2 Successor to be Called Fujifilm X-T2S  – rumor here

What’s Next From Fujifilm… and What You Might Have Missed This Summer!

Hey X-folks…

I really hope you had (and are still having) a fantastic summer.

I hope you could travel, see new cities, taste new food, climb some mountains, play with the waves in the sea, photograph something that inspired you… and especially I hope you had time for your families, friends… and for yourself.

But also during this summer, FujiRumors worked restlessly on the rumors and news… and it was so busy, that you might have missed a few rumors and news during your summer break.

So I thought it could be useful to give you guys an overview of what happened over the summer in the Fuji World… also in the hope this can somehow mitigate your pain for going back at work… at least a bit… because AWESOME FUJI TIMES are coming :)

have a GREAT Sunday,
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BIG DAY: Fujikina Announcements on September 7

  • Big announcement day on September 7, at Fujikina! Fujifilm X-E3, XF80mm Macro, GF45mm, new lens roadmap, firmware udaptes…

Some of the Rumors shared in July / August

  • Fujifilm Lens Roadmap Updates to be Announced Soon – rumor here
  • Fujifilm Firmware Update Will Bring Improved AF-Tracking of X-E3 also to Other X-series Cameras – rumor here
  • Fujifilm X-E3 Will have Improved AF-Tracking… Even Better than Fujifilm X-T2 – rumor here
  • Fujifilm Has Outsourced Development of X-A Line. R&D Needed for Fujifilm GFX – rumor here
  • Fujifilm Scrapped the Ultimate X Series Camera… Focus on Fujifilm X-T2S (IBIS Camera) – rumor here
  • Major Fujifilm X-Pro2 Kaizen Firmware Update Will Add 4K Video and More – rumor here
  • New Fujifilm X-E3 Image Shows Lack of Pop-Up Flash – rumor here
  • Fujifilm XF 200mm F2 Lens Rumors Confirmed – rumor here
  • Fujifilm X-E3 will Shoot 4K Video – rumor here
  • LEAKED: Fujifilm X-E3 First Real Life Images !!! – rumor here
  • Fujinon XF 80mm F2.8 OIS WR Macro to be Released in October – rumor here
  • Fujifilm X-E3 will Have the Focus Joystick – rumor here
  • Fujifilm X-T2S will have IBIS (In Body Image Stabilization) – rumor here
  • Don’t Worry, Fujifilm X-T2S In Body Image Stabilization (IBIS) will Work with ALL Fujinon X-Mount Lenses – rumor here
  • Fujifilm X-E3 Will Have Bluetooth – rumor here
  • Fujifilm X-T2 Successor to be Called Fujifilm X-T2S – rumor here
  • Fujifilm X-E3: No Tilt Screen (Poll – Dealbreaker?) – rumor here
  • Fujinon GF 80mm F1.4 for Fujifilm GFX in 2018 – rumor here

Some General News shared in July / August

  • Firmware Updates for Fujifilm GFX 50S, X-Pro2, X-T2, X-T20 and X100F Available – news here
  • Fujifilm GFX 50S Vs. Nikon D850 Estimated Dynamic Range Comparison – news here
  • Peak Design Launches Re-designed Leash and Cuff Straps – news here
  • New Picktorial X-Pack Adds Fujifilm Film Simulation Profiles  – news here
  • Aurora HDR 2018 is Coming to Windows and Mac  – news here
  • Fujifilm X-T20 and Fujifilm Instax Square SQ10 Win EISA AWARDS – news here
  • Fujifilm Publishes 1st Quarter Financial Results (FY2018/3) – Strong Fujifilm GFX 50s Sales and Healthy Imaging Solutions – news here
  • Cascable 3.0 Remote Control App adds Fujifilm Support, Geotagging and More! – news here
  • Fujifilm MK Cine Lenses: X-Mount Version Confirmed for Late 2017, Feedback and Canadian Hands On Demo (Aug. 17) – news here
  • Fujifilm Manager Theo Georghiades Inside View on Fujifilm’s History : “We Were Losing Connection to PROs”… and the Way to the X-series – news here
  • Adobe Fixes Fujifilm GFX 50s Bug in Camera RAW 9.12 and Lightroom CC 2015.12/6.11 + adds WCL/TCL Ver. 2 Support – news here
  • Fujifilm X-T1 (and X-T10) Officially Discontinued… An Emotional Farewell to the Camera that Changed Fujifilm’s Future – news here

FLASH News & Rumors

Fujifilm Lens Roadmap Updates to be Announced Soon

September 7 (if that’s really the date) will be a terrific Fuji announcements day :)

In addition to the Fujifilm X-E3, the Fujinon XF80mm Macro and the Fujinon GF45mm, I hear that Fujifilm will also release “lens roadmap updates“.

We already leaked the internal G-mount lens roadmap back in April here, and regarding the X-mount lens roadmap, the hottest rumored lenses are the XF200mmF2, the XF8-16mmF2.8 and the XF18mmF2 MKII.

Fujifilm X-E3 Wrap-Up And Mock-Up!

The Fujifilm X-E3 will very likely be launched on September 7 at Fuji’s “Fujkina” event in Toyko, and probably along with other Fuji gear.

In order to manage his impatience, FR-reader Miko created his own mock-up of the Fujifilm X-E3, based on the X-E3 rumors and leaked images, which I’m happy to share today here on Fujirumors. Centered hot shoe, shutter/ISO dial combo, front dial, AF-assist light moved higher, no pop up flash… and ♥ super-sexy ♥ :)

I’m here… back from holidays, and 100% focused on the rumors and announcements (on September 7). Hope you will stick around on FujiRumors… and feel free to follow Fujirumors on Facebook, RSS-feed, Twitter.

And now, time for an overview of rumored X-E3 specs:

Obvious Fujifilm X-E3 specs

  • 24MP X-Trans III sensor
  • X-Processor Pro
  • Acros film simulation

Not Rumored, but Possible X-E3 specs

IBIS, really?

In the comments and at our facebook page, there was some confusion. People thought FR has said the X-E3 will have IBIS. Well, although I actually realize that no source explicitly told me that it will NOT have IBIS, I feel quite confident to say that the X-E3 won’t have IBIS. So, although not rumored by FR-sources, I say….

  • no IBIS

I guess all the confusion comes from the following rumors

  • Fujifilm X-T2 Successor to be Called Fujifilm X-T2S – read here
  • Fujifilm X-T2S will have IBIS (In Body Image Stabilization) – read here
  • Don’t Worry, Fujifilm X-T2S In Body Image Stabilization (IBIS) will Work with ALL Fujinon X-Mount Lenses – read here

Rumored Fujifilm X-E3 specs