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Fujifilm X-E3 L Brackets Available

Fujifilm X-E3 L Bracket

Finally companies are starting to produce and deliver accessories for Fujifilm newest camera, the Fujifilm X-E3.

We recently reported about:

Now First2savvv released the Quick Release L Plate Bracket LB-XE3 for Fujifilm X-E3. Also Kenro has [shoplink 66070 ebay]X-E3 L Brackets available[/shoplink], that you can find [shoplink 66070 ebay]at your local ebay[/shoplink].

First2savvv L Bracket for X-E3: AmazonUS, AmazonDE, AmazonUK, AmazonCA, AmazonIT
Kenro L Bracket for X-E3: [shoplink 66070 ebay]at your local ebay[/shoplink]

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FUJIFILM Sets Focus on Deal-Making after Surviving Fall of Film. $4 Billion for Acquisitions in the Next 3 Years – Wall Street Journal

Fujifilm Goes Shopping

Really many of you guys have sent me the recent Fujifilm related article at the Wall Street Journal.

And since it seems to be a topic you’d like to discuss, I’m going to share it here on FujiRumors with all of you.

Now, the original article can be found at the Wall Street Journal, but a super-quick summary can be found at finance.yahoo. It says:

Xerox (XRX) is in talks with Japanese camera maker Fujifilm. According to the Wall Street Journal, Fujifilm would not fully takeover the copier company, but there would be leadership changes at Xerox. Activist investor Carl Icahn, who owns nearly 10% of Xerox, has said the company needs a shakeup in order to boost revenue and launch new products.”

But who is “Xerox”?

Xerox is a 112 year old US-company, that mainly makes printers and copiers. At the moment, Hewlett-Packard is strong market leader in this segment and Xerox has a hard time to compete with them.

Fujifilm is already cooperating with Xerox branches in the Asia-Pacific region, and you might remember the recent accounting irregularities found at Xerox Australia and New Zealand, which “caused a nearly 30% fall in profit at Fujifilm’s documents division in the six months ended September 2017“.

But despite the accounting irregularities, “Fujifilm’s documents division, which includes printers and copiers made by Fuji Xerox, made up 45% of the company’s sales and almost 40% of its operating profit in the six months ended September.”

Well, Fujifilm seems to be interested to further invest into Xerox, but would like to have more influence within Xerox and therefore requested a leadership change.

In another article (Xerox Should Look to Copy Fujifilm’s Success), the Wall Street Journal sees a good chance for Xerox in this deal, since Fujifilm has already survived the film fall by re-inventing its business (a great documentary about Fujifilm’s reinvention can be found here). The WSJ writes:

Xerox printers and copiers are unlikely to be the future of either company in a world where offices are getting more work done digitally, rather than on paper. Fujifilm, which has survived the death of film photography while its rival Kodak floundered, may be able to provide a lesson in corporate reinvention.”

$4 billion for Acquisitions

And it seems that more investments by Fujifilm could follow. In fact the Wall Street Journal writes:

Fujifilm has been an active deal maker for years, and it said in August it planned to spend more than $4 billion over the next three years for acquisitions.”

$4 billion over the next three years for acquisitions does not sound bad at all.

Personally, as Fujifilm camera/lens lover, I’d like to see some sort of investment into a sensor manufacturer that is not Sony, in oder to get “sensor independency” from Sony.

Until now, every new sensor Sony releases, can be purchased by Fujifilm only 6 months after Sony has already implemented it in their own cameras, which gives Sony a strategic advantage.

Moreover, Sony can also set the price to their pleasure, and especially the customized X-Trans sensor costs Fujifilm quite a bit.

To be clear: Sony makes fantastic sensors, and in many aspects they are superior to the sensors that Canon makes for example. So Fujifilm should never leave Sony, if the alternative is a worst sensor.

However, there are alternatives out there.

Lately there is a lot of talk about Tower Jazz. But also Samsung had a fantastic 28MP BSI APS-C ISO-invariant sensor with phase detection already 3 years ago for their amazing Samsung NX1, a know-how Fujifilm could decide to invest into for their own cameras, although, I know, it’s hard to see a Japanese and Korean company making any deal together.

And then, speaking of sensor independency from Sony, there is that mythical organic sensor that Fujifilm announced with Panasonic back in June 2013 and which due to some issues we reported here, never saw the light of the day so far (although it did take successfully pictures already). The latest update back in August 2017 here.

So guys, feel free to tell us, where you would recommend Fujifilm to go shopping in the next 3 years with those 4 billion dollar.

And don’t tell us “BEER”, because Fujifilm is already making beer tastier thanks to film technology, as we reported here. :)

have a fantastic weekend,
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Fujifilm X-H1 Announcement on February 14 / 15, depending on Your Time Zone

Fujifilm X-H1 Announcement

Every time I inform you about the date of Fujifilm announcements, there are a few out there confused, because it turns out that the gear has been announced 1 day earlier or later than I rumored.

But hey, the world is a big space, with many different time zones, and that’s also the reason for the confusion.

So let me clarify it quickly for all of you.

I confirm what I shared here, that for a several hundreds of million of people on this planet, the announcement of the Fujifilm X-H1 will be on February 14. However, for other billions of people, it will happen on February 15.

And yes, I know some sites are copying this and all the other rumors, but getting copied is just a form of flattery for me ;).

Back it us… I don’t have the exact time for now, but as we can see from past announcements, Fujifilm traditionally announces new gear in the early afternoon Toyko time, mostly at around 2 PM (1 hour less or one hour more).

If Fujifilm keeps this time also for the Fujifilm X-H1 announcement, this means that the announcement will happen at:

  • TOKYO: February 15 at around 2 PM
  • PARIS: Februar 15 at around 6 AM
  • SAN FRANCISO: February 14 around 9PM
  • NEW YORK: February 14/15 around midnight

I’m sorry, dear FR-readers located on the American continent, or those of you living on one of the fantastic island of the Pacific Ocean, but for you the announcement will fall on St. Valentin’s day.

Feel free to give the community some tips on how to follow the FujiRumors X-H1 Live Blogging here on FujiRumors.com during a romantic dinner with your better half ;) .

And of course, feel free not only to join our fantastic Fujifilm X-H facebook group, but also to follow FujiRumors at Facebook, RSS-feed, and Twitter, to stay up to date with the latest news and rumors ;)

cheers,

FujiRumors Celebrates 6 Years of Blogging and Gives Away $200… Joining the Contest is Super Easy. All details here.

Full Rumored X-H1 Specs

Pete Souza, Obama’s White House Photographer, Uses Fujifilm X-Pro2 and XF23mmF1.4… and also Carlos Saura Shoots Fujifilm! – UPDATE

Pete Souza and Fujifilm

Pete Souza, one of the most famous and talented photographers of our times, not least because for 8 years he was the official White House photographer of former president Obama, has now been spotted with a Fujifilm X-Pro2 and XF23mmF1.4 at camerabits Instagram page.

“The Camera Bits Team had a lovely time today talking workflow with the talented photojournalist @petesouza! Here you can see Camera Bits founder and President Dennis Walker with Pete going through his Photo Mechanic workflow.”

For long term FujiRumors readers, this won’t really come surprising, as we already reported in this 2016 roundup about what’s inside Pete’s bag, and at that time he was carrying around a lovely Fujifilm X100S, along with a Canon 5D Mark III with Canon 135mm f/2.0 L, Canon 35mm f/1.4 L and Canon 24-70 F/2.8 L II.

And check out @petesouza Instagram to see more of his images (including X-Pro2 pics).

Now he seems to have added the X-Pro2 and 23mmF1.4 to his camera bag…. and there is also a Sony A9 I believe on the same table.

UPDATE: Also White House assistant director Chuck Kennedy used Fujifilm X-Pro2 to photograph Obama. Story here at samuel-zeller.

A Sign of Things to Come?

A superfamous photographer, a Sony and a Fujifilm, all on the same table. Maybe a symbol of what’s to come in the next 3/4 years: a massive exodus of professional photographers from DSLRs to mirrorless, with Fujifilm and Sony leading the market… or maybe not, time will tell :) .

Carlos Saura

But there is more :)

Carlos Saura (wikipedia), a highly awarded film director, writer and photographer, now uses also Fujifilm (X-T1 and X100). In this 4:41 minute video, he will show you his impressive collection of camera and give you a glance behind the scenes of the creation of his latest photography book.

Magnum

We already told you about this project back in October 2017 in this GFX roundup here, but since it fits with this article, I thought to give you guys a reminder.

15 Magnum Photographers will explore the theme of “HOME” for the project. All shot with Fujifilm GFX. Photo exhibitions to take in 7 cities worldwide starting from March. More at home-magnum.

The content is continously updated, so check back the link now and then. They also have a dedicated youtube channel for the project, so feel free to check that one out too.

Welcome to the Fuji X Club… to All of You :)

I doubt Peter Souza and Carlos Saura know of the existence of this little space on the web called FujiRumors, but either way, I would like to welcome these two impressive photographers to the Fuji X Club.

It’s an honour to have you guys on board of the Fujifilm journey :).

But I must also add… when a few months ago I was able to convince a good friend to switch to Fujifilm, I had the same joy that I feel when I see Beyoncé, Annie Leibovitz, Ara Güler or any other well-known person owning Fujifilm cameras. And when last summer I casually met a Fujifilm wedding photographer (and FR-reader) at work, it was one of my best “blogger moments” of 2017.

Famous or not, for me it’s an honour to serve every single one of you guys, who one day decided to try out the Fujifilm system and now chooses to stop here at FujiRumors and to be part of this amazing community. My heart and soul (and tons of time) goes into this blog, and I will always give my best to honour your partecipation as good as I can.

And if you are curious to know which other celebrities own Fujifilm gear, then check out this forum thread… you might be surprised :) .

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FujiRumors Communities: FujiRumors Facebook, FujiRumors Twitter, FujiRumors Instagram

Our Facebook groups: Fujifilm X-T User Group, Fujifilm X-Pro User Group, Fujifilm X-E User Group, Fujifilm GFX Group, Fujifilm X100 line Group, Fujifilm X-H (IBIS camera) Group

Concerns with Quality of Fujifilm GF Medium Format Lenses (and Overall Fujifilm Camera/Lenses)… and a Little Ode to Local Stores

Check Your Lenses… and a Little Ode to My (and Your) Local Store

One of the reasons why I like to buy my gear at the local dealer (instead of ordering online), is that I can always inspect the gear before buying it.

So, when last month I bought the XF10-24 and XF27mm, my dealer opened the boxes, checked if there was any issue such as dust spots inside the lens, and he even checked if the latest firmware for the lenses was installed (it wasn’t, so he updated the lens firmware in store for me… AWESOME!)

So far, with ALL Fujinon lenses I have ever bought, I never had any dust spot issue. Actually I always perceived my lenses as excellently build. I mean, my XF35mmF1.4 still works perfectly, even though it was minutes completely under water, the day I destroyed my X-E2 in a river.

Anyway, I know things like dust spots in the lens happen, and I experienced them in the past when I used other systems. Since then, my habit is to visually check lenses, before buying them.

If small, then dust spots will have absolutely no influence on image quality.

However, when you pay hundreds or even thousands of dollars for a new lens, you do want it to be perfect out of the box, and personally I would change any new lens, even if it has the smallest dust inside it.

With that said… let’s talk about Fujifilm quality.

Fujifilm Prodcution Quality: Factory Video & Teardown

** CLICK HERE to Read the Rest of the Article **

Fujifilm X-H1 Faster Autofocus Than Fujifilm X-T2

Hey guys…

First off: I have been told this by a new source a few weeks ago, and I say huge thanks to this source.

However, it’s my habit to try to double/triple check rumors from new/anonmyous sources, in order to keep the rumor hit rate over 90% (where it currently is).

So far I still can’t confirm this specific rumor, but after the recent rumor, that the X-H1 will have a basically black-out free EVF (despite sharing the same sensor and processor of the X-T2), I was debating if sharing or not… and now I decided to share, for the reason I’ll mention below.

  • Fujifilm is very likely doing some major coding work on the software, in order to take the most out of the camera’s potential.
  • The bigger body could also allow far better heat dissipation, and as a consequence Fujifilm can really squeeze the last drop of power out of the X Processor Pro, without having to worry about overheating issues.

Almost black out free EVF… even better Autofocus than the X-T2… the Fujifilm X-H1 is not only be Fuji’s best video camera (IBIS, internal F-log and 4K), but probably also an ideal camera for sports photography… especially in combination with the XF200mF2 (mock up here), which will also be released in 2018.

I can’t wait to finally see the real thing on February 14 :)

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*** Fujifilm X-H Facebook Group ***

2018 will be awesome :)

Full Rumored X-H1 Specs

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Dear Fujifilm, Time for Some “Gold Badged” Fujinon Lenses… or a Love Letter to XF33mmF1.0

The eXodus to Fujifilm

*** Since my Love letter to the X-E3 back in 2016, along with your support, was successful to keep the X-E line alive, let’s try it again with the XF33mmF1.0 ;) ***

Recently, Tony Northrup said here:

If you [Fujifilm] do that [F1.8 zooms] and give me a sensor stabilized camera, that would put you in the same league as Full Frame Canon, Nikon and Sony and we can see a lot of professional photographers switching over to your bodies.”

Now, there is a thing I agree with, and one I don’t agree.

I don’t agree with statement that “lot of professional photographers” will switch to Fujifilm, once they release fast F/1.8 zooms.

The eXodus from other systems to Fujifilm is already happening, and there are lots reports out there already about professional CaNikon shooters switching to Fujifilm. In fact, I guess that many of you guys reading this blog might have such a switch story to share, too.

I agree, however, that despite offering the vastest lens range in the mirrorless APS-C world, there are still some lacks to close, and there are some photographers, who still need THAT particular lens, before they can switch to Fujifilm completely…

… and Fujifilm now has to “attack” those niches… with niche glass.

The upcoming XF200mmF2 is one of these lenses. Tilt shift lenses are missing, too. And as Tony says, probably there are also some waiting for a fast F1.8 zoom lens before they feel comfortable to switch completely to Fujifilm.

With that said, I believe that for most professional photographers, the current lens lineup is big and various enough to switch 100% to Fujifilm.

But even those, who already switched 100% to Fujifilm, still have ideas and wishes for future lenses.

In fact we even launched a gigantic future lens poll, with about 1,000 lens wishes you guys shared and I condensed into a selection of 30 lenses you could vote on. The results can be found here.

Gold Badged Lenses

No matter if you agree with Tony Northrup or not, in any case he made a good thing to raise the question, what is needed to make the Fuji X system appealing also to those photographers, who still hesitate to switch to Fujifilm.

So I thought about it… and here is what I think Fujifilm needs above all else.

A few super fast “Gold Badged” lenses, such as the XF33mmF1.0, a lens that disappeard from Fujifilm’s internal roadmap, in favor of the smaller and cheaper F2 Fujicron lenses.

I know that inside Fujifilm, there are a few, who insist to make the XF33mmF1.0, but it’s hard to convince the decision-makers at Fujifilm to take “risks” with an expensive glass, when all those nice little and affordable F2 lenses bring so much money to Fujifilm.

But now that 2018 is here, it’s time to express some wishes, and I would love to see a new Fujinon line of gold badged lenses, so that Fuji’s lineup would be like this:

  • regular XF lenses
  • small weather sealed F2 XF Fujicron lenses
  • affordable XC lenses
  • red badged made in Japan weather sealed zoom lenses like the XF50-140 and XF16-55
  • gold badged ultra fast lenses like the XF33mmF1.0

And to be clear… Fujifilm is already offering many fast F1.2 and F1.4 lenses. And personally, for my needs, this is plenty of fast enough.

But having some even faster and “extreme” options never hurts.

And yes, even with an 33/1 lens, many of us would maybe end up using the smaller XF35mmF2 more often anyway, but we would know that, just in case, we’d have that ultra-speedy F1 lens option available anytime.

So, I know Fujifilm I am stressing and stalking you with this request… but in the name of many Fujifilm lovers out there, please, put that nice XF33mmF1.0 lens back on your roadmap for 2018/2019.

I guarantee you, that once it’s out, many of us will have one of those “Shut Up and Take my Money” moments :) .

with love
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MARK THIS DATE: Fujifilm X-H1 Announcement February 14

Fujifilm X-H1 Mock-ups based on accurate sketches of our Japanese Source
Fujifilm X-H1 Mock-ups based on accurate sketches of our Japanese Source

Fujifilm X-H1 Announcement

Fujifilm X-H Facebook Group

Wow…

Christmas is just over (I hope you had a good one), and I’m 100% back on track and motivated to make your (and my) time here on FujiRumors as fun as possible.

And it couldn’t be different, since right after the Christmas break, the first rumors are now landing into my Inbox.

Hence, after the EVF blackout less rumor here, I have another rumor for you…. and you better mark this date:

Fujifilm X-H1 will be announced on February 14, 2018.

I don’t expect last-minute changes by Fujifilm, but if there should be some, I will make sure to let you guys know.

Now go, fellow X-shooters, and spread the word… and don’t forget to quote/link to www.fujirumors.com. And just in case you find this rumor reposted without link to FR, feel free to kindly ask to quote FR.

On a personal note…

it seems that Fujifilm has an excellent timing when it comes to new gear announcements, since they will launch the Fujifilm X-H1 exactly during my winter holidays… another planed travel I have to cancel. D’OH!

But hey, I have shared Fujifilm X-H1 rumors since back in July 2017, and after 6+ months of constant rumors, with lots of breaking rumors and detailed specs leaked on FR (see below), I won’t miss the final appointment with the Fujifilm X-H1.

That’s why I am very excited, highly motivated and 100% focused on the big final launch party with the big live blogging on February 14 here on FujiRumors.

Stick around FujiRumors… we will have a lot of fun… promised ;) .

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SUPER X DEALS – Exp. Tomorrow

BHphoto has just launched their 2 days mega-deal zone here, where they offer again the best deals of the year. Lots of savings, here is a small selection. Big savings on X-T1 are back. Just like at the last B&H Deal Zone, until December 28, you can…

Full Report and more deals here.

Full Rumored X-H1 Specs

** CLICK HERE to Read the Rest of the Article **

BREAKING: Fujifilm X-H1 Shorter Black Out Than X-T2. Kaizen Update Possible for X-T2 & Co?

Fujifilm X-H1 EVF

A trusted source just made us a slightly delayed but highly appreciated X-mas present.

Ready? Then enjoy this one :)

In continous shooting, the EVF black out time on the upcoming Fujifilm X-H1 will be shorter than on the X-T2.

Excited? Then make sure to join our Fujifilm X-H facebook group

… where its almost 4,000 members already opened the new year champagne bottles after this rumor :)

Some Data

Currently on the X-T2, at 5 frames per second, the black out time is 65% without grip and 57% with vertical booster grip.

Fujifilm might have suceeded in reducing the “image creation – black out (57%)” part even further, hence reducing black out.

Another topic is the electronic shutter, which currently on the X-T2 does not give you live view, but just previews of the images you just took. The issue in shooting CH is rolling shutter.

I will investigate this further, but it seems our sources are refering to the black out when using mechanical shutter. Hence no rolling shutter problem. But I will update you guys as soon as possible.

Stacked Sensor?

To my information, “No“, the Fujifilm X-H1 won’t have a stacked CMOS sensor like the Sony A9, but the same 24MP X-TransIII sensor of the Fujifilm X-T2 & Co. Hence, you won’t lose any dynamic range, which is a drawback of stacked sensors.

Kaizen Update Possible?

The Fujifilm X-H1 will not only have the same sensor, but also the same X processor Pro of the Fujifilm X-T2 & Co.

And I know what you think… and I’m with you guys! I really would like the improved black out time also for X-T2, X-Pro2, X-T20 and X-E3 via Kaizen Firmware update… as well as the new Eterna film simulation.

Sharing the same sensor/processor of X-T2, these Kaizen updates should be possible.

We are Going to Have Fun!

There will be more rumors, so stay tuned on FujiRumors via Facebook, RSS-feed, and Twitter and allow push notification by clicking on the bell on the bottom right of your browser.

We are going to have fun :)

Full Rumored X-H1 Specs

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BHphoto MEGA DEAL Zone: Graphite X-T1 $900 Off, X-T1 with 18-55 $850 Off – EXPIRES TOMORROW

Fuji X Deals

BHphoto has just launched their 2 days mega-deal zone here, where they offer again the best deals of the year. Lots of savings, here is a small selection:

Big savings on X-T1 are back. Just like at the last B&H Deal Zone, until December 28, you can…

BHphoto is also offering more deals on X-T1, where they do not specify any expiring date:

Deal Zone Deals also on Manfrotto Tripods – expire December 28

Deals also on Think Tank bags – expire December 28

Full List of Official Fuji X and GFX Deals
exp. January 6

** CLICK HERE to Read the Rest of the Article **