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BREAKING: Fujifilm GF 250mm F4 Announcement April 12. Fujifilm GFX 50R Confirmed at Photokina in September 2018

Fujifilm April 12 Announcement

Hey all,

A quick rumor for you today:

Fujifilm will announce the GF 250mm F4 on April 12.

The official Fujifilm roadmap shows that, along with the GF250mm F4, Fujifilm will also launch the GF 1.4x Teleconverter, so if Fujifilm respects their roadmap, they will be announced together.

I remind you that, as recently rumored, Fujifilm has also the GF 18mm and 45mm extension tubes in the pipeline.

Stay tuned on for an non-stop LIVE BLOGGING :)

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Fujifilm GFX 50R

just a little update for you today, regarding the Fujifilm GFX 50R (a cheaper version of the GFX 50S). It’s announcement is confirmed for photokina in September. Follow us on Facebook, RSS-feed and Twitter for further updates.

Maybe there will be also some lens suprises until then ;)

Must Follow for GFX Lovers:

Kiem T. – Shared here: GFX 50R* ‘rangefinder-like version of the Fujifilm GFX 50s’ *Still won’t win any beauty contests

FUJIFILM at Imaging USA 2018. Expect to See Updated XF 8-16mmF2.8, XF 200mmF2 and GF250mmF4 Mock-Ups – UPDATE

Fujifilm at Imaging USA 2018

UPDATE: Sadly there are not upcoming lenses displayed at the imaging USA.

In the last few years, Fujifilm skipped the CES fair in Las Vegas.

They will, however, have a public booth (Nr. 717) at the Imaging USA 2018, which will be open to the public between January 14 and 16 in Nashville, TN.

That’s a bit too early to see the Fujifilm X-H1 (which will be announced February 15 Tokyo time), but there is a lot of great stuff to see, starting from the Fujifilm GFX 50S to the Fujifilm X-E3 as well as some brand new lenses like the XF80mm F2.8 WR.

I do expect that they will also display some updated mock-ups (or even early working prototypes) of the upcoming XF8-16mm, XF200mmF2 and GF250mm.

We could see some mock-ups of these lenses already in the past. I share them for you again here:

If there is any FujiRumors reader attending the event, please feel free to share what you see and heard with us via

It would be a very welcome help.

Fujifilm has just issued an official press release sharing their schedule for the Imaging USA 2018, which includes not only the latest and greatest Fujifilm gear, but also free head shot studio sessions, speeches and more.


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Fujinon XF 8-16mmF2.8 Vs. XF 16mmF1.4 Size Comparison + GF 250mm Hands On Photos

Just yesterday here we shared a bunch of XF8-16 and GF250 prototype images.

Now also ephotozine uploaded their sample images of the prototypes, and they show the XF8-16 next to the XF 16mm.

Please note that the XF16mm has the rear cap mounted on it, whereas the XF8-16 has no rear cap, which makes the XF16mm a bit longer than it should be.

There are many more images to see at ephotozine here.

They also shared GF250mm hands on photos here.

Fujinon XF 8-16mm F2.8 (mounted on X-T2) and Fujinon GF 250mm F4 Hands On Photos

We already saw the first images of the XF8-16, GF250 and XF200 here, but now we can enjoy the XF 8-16 mounted on the Fujifilm X-T2 and the GF 250mm next to the Fujifilm GFX.

I will share just a few images, many more can be found at photographblog. So make sure to check out the XF 8-16 hands on photos here and GF 250 hands on photos here.

Note that, at least on this non-working XF 8-16 prototype, the lens hood is NOT removable.

have a GREAT day… and feel free to follow FujiRumors on Facebook, RSS-feed and Twitter

Fujinon XF 8-16

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HOT: First Images of the Fujinon XF 8-16mmF2.8 and XF 200mmF2 – UPDATED: Fujinon GF 250mm F4 Images

I’m getting a lot of images about the upcoming Fujinon XF 8-16mmF2.8 and XF 200mmF2, which I’m happy to share with all of you guys.

UPDATE: Fujikina Report at the Japanese site (translation), also with hands on images on the latest Fuji gear, for example the GF250/4 here. (thanks Mistral)

And don’t forget… the big FujiRumors live blogging will continue NON STOP the whole day and bring you all the latest updates, reviews, hands on images and videos.

To check out the updated X and G mount roadmap click here.

stay tuned on Facebook, RSS-feed and Twitter

Fujifilm X-E3: USA: BHphoto, Adorama, AmazonUS EU: AmazonDE, AmazonUK, WexUK, PCHstore AUS: CameraPro
Fujinon XF 80mmF2.8 Macro: USA: BHphoto, Adorama, AmazonUS EU: AmazonDE, AmazonUK, WexUK, PCHstore AUS: CameraPro
Fujinon GF 45mmF2.8: USA: BHphoto, Adorama, AmazonUS EU: WexUK, PCHstore AUS: CameraPro

Fujifilm GFX 50s, XF50mmF2, X100F and X-T20 Roundup


The Fujifilm GFX is in Stock at AmazonUS

Fujifilm GFX

Fujifilm GFX 50s at Engadget youtube

  • Sony A7rII vs Fuji GFX. A few 100% samples at dearsusan
  • Lightroom sharpening of Fujifilm GFX-50S/63mm images at blog.kasson

Best Fujifilm GFX 50s sources

  1. The 10,300+ members strong GFX facebook community. Lot’s of GFX talk and images
  2. GFX 50s tailored rumors and news at the GFX facebook page.

Fujifilm GFX 50s: BHphoto, Adorama, AmazonUS

Fujifilm X100F
USA BHphoto, Adorama, AmazonUS

Thoughts on shooting with the X100F at Photography Concentrate with Lauren & Rob youtube

Fujifilm X-T20
USA BHphoto, Adorama, AmazonUS

Fujifilm XF50mm
USA BHphoto, Adorama, AmazonUS

XF 50mmF2 Lenstip Review: “Excellent Lens, Applause to Fuji” :: Palle Schultz GFX eXperience: “It will Help You to Do the Best You Can Be”

Fujifilm GFX

– The Fujifilm GFX is like your old SLR + example shots at Palle Schultz Youtube: “When you see the files that come out of it, there is really nothing to complain about. There is only one thing you can complaint about while using the GFX, and that is the photographer, because the GFX will show if the photographer is not good, but the GFX will help you to do the best that you can be. […] the files are so big, that you don’t want to fill up your hard disk too fast. So I slowed down, and I asked my models to slow down, and take fewer pictures, but better. With the GFX you concentrate more, and take that one picture that you want“. Check out also the AWESOME images at the end of the video (music in the background played by Palle Schultz himself)

– Potraits on FUJI GFX 50S, 120mm F4 Macro and 63mm F2.8 by Baljit Singh Deo at baldeo. Another set of stunning images.

Both, Palle Schultz and Baljit Singh Deo are members of our 10,200+ members strong Fujifilm GFX facebook group, share their work with the GFX 50s there and are always open to discuss it with the members. I really love to see how this group is growing together and how much enthusiasm there is for the GFX… and for photography in general.

We also offer a GFX tailored news/rumors stream at our Fujifilm GFX facebook page. You won’t miss a single GFX tidbit by following it.

Fujifilm GFX: USA BHphoto, Adorama, AmazonUS EU: WexUK, ParkCamerasUK, PCHstore AUS: CameraPro

Fujinon XF 50mm F2 WR

Lenstip just shared their Fujinon XF50mmF2 WR review, and it’s an extremely positive one.


  • handy but solid and weather-sealed casing,
  • brilliant image quality in the frame centre,
  • good image quality on the edge of the frame,
  • negligible spherical aberration,
  • low lateral chromatic aberration,
  • sensible coma correction,
  • negligible astigmatism,
  • sensible performance against bright light,
  • silent, sensibly quick and accurate autofocus on the X-T2 body.


  • some problems with the longitudinal chromatic aberration,
  • visible vignetting on RAW files.

Conclusion: “An excellent lens – those words would be enough. Still, to make our summary more eloquent we have to add that for a very decent price you get a lens sensationally sharp in the frame centre, small, lightweight, weather-sealed and produced in Japan. It didn’t avoid some flaws but they aren’t very important and don’t change our assessment in any way. A round of applause, Fuji!

Read the full Review at

Fujifilm XF50mm: USA BHphoto, Adorama, AmazonUS EU: AmazonDE, AmazonUK, WexUK, ParkCamerasUK, PCHstore AUS: CameraPro

XF50mmF2 WR In Stock at AmazonUS :: Fujifilm X100F and GFX First Looks & Full Size Samples


And now also the XF50mmF2 can be found in stock, for example at AmazonUS. They also had the X100F and X-T20 in stock earlier today, but they sold out quickly.

XF50mmF2: USA: BHphoto, Adorama, AmazonUS EU: AmazonDE, AmazonUK, WexUK, PCHstore AUS: CameraPro

Fujifilm GFX Roundup

Fujifilm GFX: USA BHphoto, Adorama, AmazonUS EU: AmazonDE, CalumetDE AmazonUK, WexUK, ParkCamerasUK, PCHstore AUS: CameraPro

Fujifilm X100F Roundup

Fujifilm X100F: USA: BHphoto, Adorama, AmazonUS EU: AmazonDE, AmazonUK, WexUK, PCH AUS: CameraPro

Fujifilm X-T20, X100F and XF50mmF2 Owner’s Manual Available


LAST DAY of Fujifilm X/GFX Deals and the 1.5 Million Dollar Tripod Now With Lifetime Warranty

Tripod Success

The new Benro Theta Travel Tripod has collected over 1.5 million Dollars on Kickstarter.

And only until tomorrow, if you back it you’ll get lifetime warranty on it.

Check out what makes this travel tripod so special and if you want get it with huge launch discount at Kickstarter here.




Ending Fujifilm Deals

We are now at the last week of Fujifilm X and GFX deals. Check out the full list of deals below.

Price Drops

X Camera Deals

GFX Deals

Skylum Ultimate Photography Bundle

Skylum has launched their Ultimate Photography Bundle offer.

❯ Get additional savings by using coupon code “FUJI” at checkout.

miXed Deals and Fujifilm Officially Recommended Accessories

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Fujifilm GFX100 Discontinued at Some Stores in Japan

Fujifilm GFX100 Discontinued

In Japan, the first stores are marking the Fujifilm GFX100 as discontinued, as reported by the Japanese website asobinet.

The Fujifilm GFX100 was launched back in 2019 and it was definitely revolutionary for its time, with a backside illuminated 102 megapixel sensor and IBIS, giving medium format speed and flexibility unseen until then in the digital medium format world.

But then…

… on January 27, 2021

… just one day after the birth of my son

… Fujifilm launched the glorious Fujifilm GFX100S: much smaller, much cheaper, much better ergonomics (in my opinion) than the GFX100.

The GFX100S was pretty much superior under every aspect to the GFX100, so much so that Fujifilm USA launched arguably their all time best advertising about the GFX100S with the subtle admission that there is almost not point in buying the GFX100 anymore (in addition to give FujiRumors a shout-out ;))

Sales for the Fujifilm GFX100 plummeted after the GFX100S announcement and since 2+ years it hardly sells anymore.

Miraculously, though, Fujifilm still kept producing it (albeit in very limited numbers) and in fact you can find it still in stock pretty much everywhere in USA and Europe. But it seems that this is going to change soon, as Japanese stores are starting to inform their customers that there won’t be any new shipments for this camera.

Fujifilm GFX Gear