Fujifilm UK New Crazy Rebates on X-H2S (-£1,000), X-H2 (-£600), X-T5 (-£200), GFX100S (-£1,700)

Fujifilm UK has increased the offer on some of their current deals and you can now get some gear at an even deeper discount (end December 1st).

It is not listed under the official deals, but I notice some UK retailers are also offering the Fujifilm X-S20 with a £100 discount

List of Fujifilm USA + EU Deals
** updated Nov.23 **

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Fujifilm USA goes CRAZY: Save $1,600 on GFX100S, Additional X-H2 and X-H2S Savings and More

Fujifilm USA just went totally crazy.

Until November 27 they offer terrific deals, especially on the Fujifilm GFX100S.

You now save $1,600 on the GFX100S! Being an ultra happy GFX100S owner, I’d recommend the camera even at its regular price. Now at this one I can call it a steal.

NEW DEALS – End Nov. 27

FULL LIST OF DEALS (X and GFX Lenses Included)

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Fujifilm Europe Launches Record Deals on GFX100S and Selected GF Lenses

Fujifilm Europe has launched huge deals on GFX gear, including biggest discount ever on the GFX100S.

They run in UK, Germany and very likely also in other European countries.

GFX Deals in EUROPE – Exp. November 13

GFX Deals in USA

Latest Gear

Fujifilm GFX100 II has 21% Better Autofocus Tracking Accuracy than GFX100S and We are All saying it Wrong!

Autofocus Boost

Fujifilm USA manager Michael Bulbenko has shared a video called “Understanding Fujifilm GFX100II“.

Now, I will let you watch the video below, where he runs over the specs.

But there is one thing that Michael Bulbenko says that I’d like to hightlight because I haven’t seen it mentioned anywhere else:

  • better autofocus accuracy: “the GFX100II has a 21% improvement in the hit rate of locking on to focus compared to GFX100S“

That’s of course a welcome improvement if you shoot in autofocus continous.

More accuracy combined with higher frames per second (8fps on GFX100II vs 5fps on GFX100S) will lead to more keepers.

But I dare to say that, if you are like me and shoot with your GFX in single AF or max 3 fps, then the 21% improvement are welcome, but not crucial.

What’s more important , for my shooting style, is the new autofocus algorithm and how reliable it is in tracking eyes/faces/subjects before I even press the shutter button.

My X-T5 is a huge step forward in this regard compared to anything else I owned before in the X series.

If the GFX100II has the same “confidence”, then this would be a big deal for me.

We are Saying it Wrong

Also curious: throughout the entire video Michael calls the GFX100II “the second” and not “two“.

And just today, Fujifilm USA released one of their fun product launch videos where they underline again that it’s “the second” and not “two”.

I guess the memo did not arrive to Fujifilm Japan, because during the Fujifilm X Summit, the Japanese managers kept calling it Fujifilm GFX100 “two” ;).

With that said, you can enjoy both videos down below.

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Fujifilm GFX100 II IBIS Performance with GF Lenses (vs GFX100S)

Thanks to a new smart system that relies not only on the gyro sensor to stabilise the sensor, but also uses data from the image sensor itself to fine tune stabilisation (more about it in our X summit summary), the Fujifilm GFX100II is capable of achieving 8 stops IBIS.

But this peak 8 stops performance is achieved not with all lenses.

In the chart above shared by Ken L Photo (in text format below) you can see how many stops of IBIS you get on the GFX100II with each GF lens. Also, you get the IBIS performance comparison with the Fujifilm GFX100S.

Full Chart

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Fujifilm GFX100 II Size Comparison with GFX100S, GFX100, Panasonic S1R, Canon R5, Sony A7rV

Camerasize has added the Fujifilm GFX100 II to their database, which means you can now compare its size to plenty of other cameras available on the market.

Down below I will share screenshots of comparisons between the following cameras:

Down below you can see the screenshots of this particular comparison. But feel free to pick your own cameras and make your own comparisons at camerasize here.

Fujifilm GFX100II vs GFX100S vs GFX100 vs Hasselblad X2D vs Sony A7rV vs Canon R5 vs Nikon Z8 Specs Comparison

BHphoto has now added all the technical data of the Fujifilm GFX100 II to their database.

This means you can now use the B&H comparison tool to make the comparison you desire. I’ve done the following ones for you:

If you haven’t already check out our full Fujifilm X Summit coverage and GFX100II live blog. Also a new G mount roadmap has been released.

Fujifilm GFX100 II Teaser Video Online (not Fujifilm GFX100SII) – Full Frame’s Biggest Threat is Coming Tomorrow

Trust me.

The Fujifilm GFX100 II will blow your mind.

We have shown how it destroyed the Hasselblad X2D by the specs and it will be the biggest temptation ever launched for Full Frame users to ditch their smaller sensor and step up to something about 70% larger and fuller than full frame.

And today Fujifilm gives us a first glimpse into the Fujifilm GFX100 II with the video you can see above (screenshots below). We notice:

  • 2 FN buttons on the fron of the camera
  • PSAM dial with 6 Custom modes
  • manual MCS switch still there
  • three buttons right behind the shutter
  • movie/stills switch

NOTE: I hear some claim this camera is called Fujifilm GFX100SII. But that’s FAKE. This is not the Fujifilm GFX100S II, but the Fujifilm GFX100II.

Get Yours (soon)

Hasselblad X2D vs Fujifilm GFX100 II vs GFX100S vs GFX100 – The Complete Specs Comparison

We already shared the specs comparison between the GFX100II, GFX100S and GFX100.

I initially also included the Hasselblad X2D in that comparison, but I realised that the X2D was just out of context in that comprehensive list.

The list had to be adjusted to best make sense.

For example, the GFX only comparison did not include the voice “joystick” or “eye autofocus” as all of the GFX cameras have it. But when comparing it to the Hasselblad X2D, the voice “joystick” and “eye AF” were important, since the X2D does not offer it and these are major things to consider when comparing these cameras.

That’s why I share the X2D comparison separately in this post.

It also helps to split up the discussion better and make this one a more X2D vs GFX centric discussion.

Also coming September 12: